Victoria Martinez

Breaking Down Myths About Hispanic Consumers in the Corporate World: Myth #2 There’s a pervasive myth in the corporate world: “Hispanic consumers don’t have the disposable income to buy my products or services.” This couldn’t be further from the truth. With a population of over 63 million and a buying power exceeding $2.8 trillion, Hispanic consumers are a driving force of economic growth in the U.S. They’re not just a demographic—they’re the mainstream. #multicultural #hispanics #latinos #culturallyrelevant

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And here´s another insight: the US Hispanic audience (and potential brand clients) are close to 60M people. 🤔 Want them to be true #lovemarks? Let´s start today! 💟 #FamososAds #branding #clients #InfluencerMarketing #digitalcontent #SocialMedia #USHispanics #audience #Latinos #tips

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Let’s talk @lacolombecoffee, friends. While there’s no shortage of coffee shops in Philly, La Colombe positions itself different — as a brand that stands for experience, community and quality. How do they show, not tell, this in their brand building? Ethical sourcing of seed to cup, no WiFi in their cafes and innovating the canned draft latte and cold brew spaces are just a few ways. And the impact? It’s not just talk, but feeling — a crucial element of effective branding to support their business goals. From featuring customer stories to donating up to 100% of proceeds for causes they care about, they show that business can be about more than just profits. Simply put, the brand stands out because it lives and operates by their values. They’re not just saying they care — they’re showing it, cup by cup. What do you love most about La Colombe? Let’s hear it. 🌊 FOLLOW @kattorrexo Helping people build profitable personal brands without being pushy. #LaColombe #CoffeeLovers #PhillyCoffee #CoffeeCulture #AuthenticBrand #SocialImpact #LocalFavorites #BrandReview

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✅ You only get one chance to make a first impression. How does your brand capture attention instantly? Let’s discuss! #FirstImpressions #BrandingTips #SEO #entrepreneur #brandidentity #miami #tokyo #london #mexicocity #berlin #designer #branding #successquotes #success #successful #visualidentity #talk #youth #creative

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Step into the vibrant world of Hispanic marketing with our latest short film podcast from Branding #Studio24M, based in sunny Tampa, Florida. Delve into the nuances of cultural relevance, authentic messaging, and effective marketing strategies tailored for U.S. Hispanic consumers. Join us for insightful discussions and diverse perspectives on maximizing advertising impact. #HispanicMarketing #CulturalRelevance #MarketingStrategy #BrandingStudio24M #TampaFlorida #PodcastInsights

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Happy Wednesday friends and fans!🤩I'm back from my Puerto Rico trip and are coming at you with another crazy thing that marketers say. And yes, Influencer Marketing is a form of marketing that falls under social media marketing and is part of your content marketing strategy.👍🏼⁣ ⁣ Influencer marketing continues to be on the rise. If you’re an influencer, you want to hear this one. Because not all influencers are alike and if you want your audience or business to think of you for the promotion of their products and services, be clear.⁣ ⁣ So check out my video and share your thoughts and/or questions on the comments below!⁣ ⁣ Are you an influencer? If you are, drops your handle on the comments below and tells us what your marketing niche or industry you serve. I’ll be happy to share your handle and purpose in a post and/or my stories to help you reach your desired audience. Go!🏁⁣ ⁣ Mónica🤩⁣ Marketing and Branding Strategist♟️⁣ Elevate It Now® ⁣ ⁣ ⁣ ⁣ ⁣ #InfluencerMarketing⁣ #SocialMediaMarketing⁣ #ContentMarketing⁣ #MarketingStrategy⁣ #InfluencerTips

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Five steps to create podcast ads and win the Hispanic market! Want to engage with Latinos through podcasts? The easiest way is via targeted Audio Ads on platforms like YouTube, Spotify, and Pandora. These platforms let you target specific demographics and place your ads on the shows Latinos love. Follow these five steps to win the Hispanic market: 1- Solve Latino Needs: Tailor your marketing to address Latino-specific issues. 2- Cultural Elements: Infuse your message with your local community’s vibrant Hispanic culture. 3- Sonic Branding: Use memorable music to make your brand stick. 4- Bilingual Ads: Create ads in both Spanish and English to connect with different segments of the Hispanic Community. 5- Smart Targeting: Use advanced tools on platforms to reach Latinos directly. Latinos are listening. Are you talking? #Marketing #Podcast #Branding #Hispanic #DigitalMarketing #MarketingTips #LatinoPower #Mexicansbelike #fyp #lawyers #lawfirm #law #primos #listen #success #business #tips #guide

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Why Your Business Needs a Social Media Manager 📲🚀 A dedicated social media manager helps you stay ahead of trends and connect with your audience effectively. Let our expert team at BBVA elevate your brand’s online presence. Ready to thrive? Contact us today! 💬 #BBVANewsflash #SocialMediaManager #GrowYourBusiness #DigitalMarketing #SocialMediaStrategy #BBVA

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🚀 Transform Your Content with YourWay.Store, Founded by First-Generation Mexican American Andres Lopez 🚀 Hello, I’m Andres Lopez, the founder of YourWay.Store, proudly carrying the legacy of my parents from Sonora, Mexico. If you’re a Mexican American content creator seeking better opportunities, YourWay.Store is the perfect platform for you. Leave behind the limitations of Twitch and discover a new way to monetize your content. 🌟 At YourWay.Store, we offer: ✅ Higher Earnings: Keep up to 70% of your earnings compared to Twitch’s 50% split. ✅ Advanced Features: From Pay Per View and Pay Per Message to Video Group Chats and Subscription tiers. Set your own prices and maximize your revenue. ✅ SEO Optimization: Utilize Yoast SEO tools to enhance the visibility of your live streams, videos, blogs, and any digital content. ✅ AI Content Moderation: Stay safe with our advanced AI tools that filter out scammers, spam, and inappropriate content. ✅ Multi-Streaming Capabilities: Stream to other platforms simultaneously, including Twitch. Ready to take your content to the next level? Contact us today! 📍 Address: Offices in Tucson and Phoenix 📞 Phone: 520-256-4701 📧 Email: [email protected] 🌐 Website: YourWay.Store #ContentCreators #LiveStreaming #SEO #DigitalMarketing #YourWayStore #TwitchAlternative #MonetizeContent #AIContentModeration #MultiStreaming #OnlineIncome #MexicanAmericanPride

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Hey creatives! 🌟 Learn how to amplify your online presence and master content creation with Celina Moreno, CEO of Luna Marketing Services. Perfect for artists, writers, and all creative entrepreneurs. Check it out: https://lnkd.in/gtsG42B6 #CreativeMarketing #ContentCreation #DigitalStrategy #CreativeEntrepreneurs #MarketingTips

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Elevate Your Brand: A Cultural Deep Dive into Global Audiences Join us in Orlando, USA on October 8 at 3:15 PM ET at The Market Research Event. In this insightful presentation, Nina Carlota Ocon, former Director of Latino Programming at Peacock and NBC Universal, will discuss with Robert Pierson of Borderless Access: 1. The critical role of cultural sensitivity in market research 2. How to leverage cultural insights to drive deeper brand connection 3. Real-world examples of transforming cultural barriers into growth opportunities 4. Strategies for developing marketing that resonates with diverse audiences Don't miss this chance to gain valuable insights into global marketing strategies! #TMRE24 #TMRE #MRX #MarketResearch #ConsumerBehavior #ConsumerInsights #BorderlessAccess

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Elevate Your Brand: A Cultural Deep Dive into Global Audiences Join us in Orlando, USA on October 8 at 3:15 PM ET at The Market Research Event. In this insightful presentation, Nina Carlota Ocon, former Director of Latino Programming at Peacock and NBC Universal, will discuss with Robert Pierson of Borderless Access: 1. The critical role of cultural sensitivity in market research 2. How to leverage cultural insights to drive deeper brand connection 3. Real-world examples of transforming cultural barriers into growth opportunities 4. Strategies for developing marketing that resonates with diverse audiences Don't miss this chance to gain valuable insights into global marketing strategies! #TMRE24 #TMRE #MRX #MarketResearch #ConsumerBehavior #ConsumerInsights #BorderlessAccess

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Elevate Your Brand: A Cultural Deep Dive into Global Audiences Join us in Orlando, USA on October 8 at 3:15 PM ET at The Market Research Event. In this insightful presentation, Nina Carlota Ocon, former Director of Latino Programming at Peacock and NBC Universal, will discuss with Robert Pierson of Borderless Access: 1. The critical role of cultural sensitivity in market research 2. How to leverage cultural insights to drive deeper brand connection 3. Real-world examples of transforming cultural barriers into growth opportunities 4. Strategies for developing marketing that resonates with diverse audiences Don't miss this chance to gain valuable insights into global marketing strategies! #TMRE24 #TMRE #MRX #MarketResearch #ConsumerBehavior #ConsumerInsights #BorderlessAccess

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Why Are #USLatinos More Visible Over There, Claudia Romo Edelman ? As your institution's research shows, they significantly contribute to the U.S. and, therefore, global economy through entrepreneurship and creating jobs, and generating wealth in both Latino and non-Latino communities. According to U.S. Census Bureau, their businesses are a rapidly growing part of the Global & America's economy, with Latino-owned businesses set to revolutionize the U.S. economic landscape in the 21st Century. I guess the Cannes Lions International Festival of Creativity needs to #BeALDÍA. #BonSoir, 🐸

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It pains me to see individual contributors (IC) climbing up the corporate ladder, turning into managers, and becoming unhappy as a result of being far from the operations We don’t tell singers to outsource their music to cheaper artists in LATAM, and only come in for the chorus We don’t tell writers to outsource most of the chapters to ghost writers in Philippines, and only write the grand finale of the book An exceptional engineer or marketer does an exceptional job from beginning to end If they can’t make a difference at every single step of the process, they are not a true superstar I’m working on a compensation scheme where 1/ senior IC transitioning into a manager role will have a delayed salary increase 2/ and removing a salary cap for senior ICs, so they can earn (substantially) more than any manager (lead, head of, c-level) If you have a superstar football player, you make them a captain, not a coach. You need the player in the field, not the sidelines

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🌟TikTok Shop Targets $50 Billion GMV, Making Strategic Moves into Latin America! 🌍 🚀 Following its triumphs in Southeast Asia, the US, and Saudi Arabia, TikTok Shop is setting its sights on Latin America with Mexico as its next strategic market. Preparations include small-scale tests starting at the end of April, leading up to a grand launch slated for June. 📈 As one of the top social platforms in Latin America, TikTok Shop's entry into the Mexican market is strategically timed to maximize its existing social media influence. This expansion is expected to revolutionize the e-commerce experience, offering vast growth opportunities for both local and international sellers. 🛍️ Watch as TikTok Shop redefines e-commerce dynamics in Latin America, aiming to double its previous year's gross merchandise value to a staggering $50 billion GMV. Stay tuned for more updates as TikTok Shop expands its footprint and reshapes the e-commerce landscape! #TikTokShop #EcommerceGrowth #GlobalExpansion #Mexico #TikTok #ecommerce #onlineshopping

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With a digital population of more than 542 million online users, Latinos are rewriting the social media narrative in 2024. We are connecting with our communities, shaping trends, and leveraging the power of the internet for cultural expression and empowerment.   Whether it's leading meaningful conversations on Instagram, driving millions of online traffic to the latest Karol G release on Youtube, or sharing viral moments on TikTok, our online presence is multiplying and playing a crucial part in influencing music, food, humor, and all things culture beyond Latin America.   Here's how Latinos are consuming social media today and why we are a force to be reckoned with in the online world.   https://lnkd.in/dtyRdhA7 #SQRM #SocialMediaTrends #SocialMedia

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TikTok just gave us a major shoutout and featured us as a success story on their website! 😎 If you thought we were good at this digital marketing thing, TikTok for Business just confirmed it. 💥 Our native content strategy crushed it and led us to achieve incredible results on the platform. 📈 Want to know how we did it? TikTok spills all the details in a case study they just published. There, we reveal our secrets to succeeding on this ever-growing social network. 😉 Head over to read the full case study here: https://lnkd.in/eCuYYWvf And if you're hungry for more, don't hesitate to contact us! We're ready to help you conquer TikTok and take your brand to the next level. 🚀 #TikTok #SuccessStory #DigitalMarketing #NativeContent #UPN #CrushingIt

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