Josh Sweeney

Is your website hit with a manual link penalty? Don’t panic! Understanding the cause, whether it’s #SiteWideLinks, partial penalties, or #ThinContent, is the first step to recovery. Clean up your #BacklinkProfile, fix on-site issues, and submit a reconsideration request to Google. Consistently monitoring your site’s health ensures long-term success in #SEO. #DigitalMarketing #SEOStrategy #GooglePenalty #SearchEngineOptimization #ContentOptimization #WebsiteHealth #MarketingTips #IlsaInteractive

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The best Frac CTO secrets are shared from: • Communities like: https://lnkd.in/e4EdSc34 • Mentors like: https://lnkd.in/eEGnX-Hc • Resources like: The CTO Playbook Curate your digital diet wisely.

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The best Frac CTO secrets are shared from: • Communities like: https://lnkd.in/e4EdSc34 • Mentors like: https://lnkd.in/eEGnX-Hc • Resources like: The CTO Playbook Curate your digital diet wisely.

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The best Frac CTO secrets are shared from: • Communities like: https://lnkd.in/e4EdSc34 • Mentors like: https://lnkd.in/eEGnX-Hc • Resources like: The CTO Playbook Curate your digital diet wisely.

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The best Frac CTO secrets are shared from: • Communities like: https://lnkd.in/e4EdSc34 • Mentors like: https://lnkd.in/eEGnX-Hc • Resources like: The CTO Playbook Curate your digital diet wisely.

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The best Frac CTO secrets are shared from: • Communities like: https://lnkd.in/e4EdSc34 • Mentors like: https://lnkd.in/eEGnX-Hc • Resources like: The CTO Playbook Curate your digital diet wisely.

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#Businessowners often unknowingly burn cash by avoiding this ONE area of growth planning... In this week's video, I cover the 5 risks & costs of not paying attention to standardization as part of your growth strategy. The LAST one can be a real "wall-hitter" on your growth rate. ----- For more videos on exit-minded growth planning, visit my Youtube channel: https://lnkd.in/g6vXAH3F #Founders #CEO #entrepreneurship #mergersandacquisitions #privateequity

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Do you struggle to track grants and report accurately to get the most for your mission? Do you have difficulty capturing accurate costs for reimbursement and lack of control and visibility? \ Sage Intact simplifies grant tracking and billing by: • Providing secure and comprehensive views of grant documents and details in one place • Addressing issues related to grant tracking and billing, regardless of award type or funding • Comparing budget to actuals and configuring grant records • Reporting and comparing budget to actuals on grants with different reporting periods. • Configuring grant records to include unique program delivery details Ready to achieve mission success with Sage Intacct? Check out this demo video: https://lnkd.in/gNZhHPqa, and subscribe to our channel! #sageintacct #nonprofitERP #expressinfo #granttracking

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Today, we debriefed on an upset client. They were upset because we were asking for samples during fieldwork - and they’ve gone through multiple audits before. The kicker? They’ve gone through multiple Type 2 audits with a $5K audit firm that DIDNT DO SAMPLING. So, if you pick one of these firms and you churn - which you likely will - please be kind to your auditors when they audit you the correct way. We are doing our jobs although other firms in the space are not. #cheapaudits #poorquality #churn #dobetter #SOC2 #audits

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Just got an email from a "super official" domain renewal company informing me that our website's so popular, even they want us to keep it running... for a “small” fee, of course! 🤔 Folks, you know you've made it when even scamsters are sending you fake renewal notices! 😂 Here's a pro-tip for my fellow entrepreneurs: If you're getting unsolicited "invoices," you're doing something right. But seriously, always double-check your domain renewal details with your actual provider! Keep your site secure, keep your guard up, and keep on shining! 🚀✨ #ScamAlert #EntrepreneurLife #WebsiteGoals #StayVigilant

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Why "We Are Going To Build This Internally" Might Make Your Government Prospect Your Top Lead in 2-3 Months 🚀 Stay Connected! 🌟 It can be devastating when your champion tells you, "I understand your solution, and I think it's key to our entity's mission, but unfortunately, we want to build it ourselves!" 😔 Here's why these folks should remain at the top of your prospect list in two months: 1. Focus on the Mission! 🎯 It's not your government entity's mission to create your product or service. When push comes to shove, building the capability in-house will quickly be pushed to the bottom of the to-do list. Priorities shift rapidly, and your prospect's attention will soon return to their core mission. 2. Lack of Expertise! 👩‍💻 Your team exists and thrives for a reason. You have the right people in the right seats, and you understand how challenging that is to achieve. Your prospects, on the other hand, lack the specialized expertise your team has honed over time. They will soon realize the complexities involved in building the solution themselves. 3. Starting is Fun; Execution is Not! 🎨🛠️ Remember when you were a kid building an art or craft project? It seemed like great fun at first—until you started doing it. Then it became tedious or even dreadful. The same thing happens here. The initial excitement will wear off, and the realization of the effort involved will set in, making your solution more attractive than ever. Are you a government contractor looking to get to opportunities before your competition? 🚀 Work with Cloverleaf AI to keep tabs on all government opportunities in your territory. What you'll receive from us: - Clips of government leaders discussing the types of problems you solve. - Information on their budget. - Insights into why this project is so important to your champions! Stay ahead of the game and ensure you're the first to know about opportunities that align with your expertise. Partner with Cloverleaf AI today and turn potential into success! 🌟 Conclusion 🏆 Keep these prospects close and maintain regular contact. As they navigate the challenges of building internally, they'll likely come to appreciate the value and expertise your solution offers. Be ready to step in when they're ready to revisit their decision.

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Elections and messaging-positioning. Polls haven't been this close in modern history. Which candidate has better messaging-positioning? We'll soon find out.  Get out and vote! Here's the thing. Your GTM execution doesn't have to be a nail-biting finish. ✋ You don't have to rely on a handful of surveys and interviews to determine if you have message - market fit. ✋ You don't have to wait for the quarter to close to find out if you had the right messaging-positioning. ✋ Your "ground game" doesn't have to go off-message every time reps pick up the phone. ✋ You most certainly don't want to be misled by curated anecdotes of your "confidants" on what's working, what isn't. 💡 Unlike election pollsters, you are sitting on 1000s of call recordings and emails that already contain the true Voice of the Customer. 🤔 Imagine if your teams could unlock this goldmine of customer insights with just 1 click... ✅ ... and apply it across messaging/positioning, demand generation, content, customer marketing, product, sales enablement, deal reviews, rep coaching, CX programs... 💲I'd say your odds of beating competition and crushing your 2025 goals just went up 100x.  🔊 Vote for unbiased truth. Vote against GTM guesswork and nail-biting finishes (once in 4 years is enough!) ➡️ Incorporate an AI-powered VOC feedback loop in your 2025 GTM strategy. 👋 Tribyl, Inc. is purpose-built to get you there. #productmarketing #cmo #cro #saas #genai #enterpriseai #messaging #gtm #revenueoperations

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ICPs, niches and value props are hotter than ever. A 15 year old biz I know makes 1.7m in revenue and has none of these. Picture a guy selling software licenses 15 years ago. He sees this software getting hotter and hotter in the area. So he thinks: If all these companies are buying these licenses, who's gonna ship software for them? So he looked for a work colleague who was an expert in this technology. They start a software factory. 15 years later, they are close to making $2m in anual revenue. They've been in business for over a decade, always profitable. And built a long lasting culture with a loyal team. They have no IPCs. No clear and scalable sales processes. No niche and no value prop. This is the magic of bootstrapped, service based businesses. They need to add value to other businesses. Do great work. Be trustworthy to a network of clients. And stick around for a decade. The later is the hardest. This is a huge lesson on starting, bootstrapping and scaling businesses. This company is going through a tough, messy middle right now. Even at this stage, they need a clear ICP and value prop more than ever. They are looking for that "aha" moment that you can see in the graphic below. That moment when things feel like "tipping". Like they simply work. Scott Belsky calls it "aha". Simon Sinek calls it "the system tips". Derek Sivers calls it "hell yeah or no". Other call it "clarity" and knowing when and where to go "all in". Patience and long term decisions are a key ingredient. Some businesses get to their aha moments in 5 years. Others take 20. Finding your way through that messy middle is what matters. Happy week! If you liked this one, follow me for more product design B2B SMB stories Juan Martín Germano

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Do you stand out, or blend in? 90% of professional service firms do not actively market their business. Several % of those that do tend to use syndicated marketing and website templates that look exactly like their competitors. As Groove Armada aptly puts it “if everybody looked the same we’d get tired of looking at each other”. 🎧 So how do you differentiate and get visible? ☝️ Put yourself front and centre in your marketing strategy - people do business with people, not logos. The most successful business owners market their personal name as much, if not more, than their business name. 🗣️ Just say something… prospects know very little about the challenges you’re helping other businesses with. Use social media, a newsletter, a podcast or a YT video to tell a unique story highlighting an area of need for other businesses. Even 1 post a week is better than 90% of your competition. ❄️ Be authentic and show your true self - people do business with people they know, like and trust. Nobody wants to hear how awesome you are, they want to see how human you are - just like them. Try sharing a bit about yourself now and then to humanise you and your services. Distinguishing you and yourself from all the others is a key strategy to growing your business. Give it a go!

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Are you a founder of a SaaS company considering a fractional CTO? Burke Autrey, former CTO and current CEO of Fortium, understands your needs. That's why Fortium offers Technology Leadership-as-a-Service, available virtually, fractionally, or on an interim basis, providing you with the right level of support exactly when you need it. 👀Watch our video to learn more - or visit https://gag.gl/zvEQqX #leadership #saas #technology

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Catch up on Adam Robinson's journey on The Force & Friction Podcast as he discusses scaling a SaaS company from $20M towards $50M ARR. Watch the full episode here: https://bit.ly/3YzjaBH "It’s a game of different rules at each stage". #ForceAndFrictionPodcast #RevOpsLife #GTM #SaaS #B2BGrowth #EntrepreneurJourney #ScalingUp

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Friend.com was smartly acquired by Avi Schiffmann for $1.88M on a payment plan (after raising $2.5M) — the eponymous digital headquarters/name/brand in one fell swoop. If that’s not a power move, I don’t know what is. While we weren’t involved with this particular transaction, we’re putting together more and more of these win/win payment plans for our high-value ultra-premium domains under brokerage at Defining.com, allowing founders to build and create value while preserving capital—and blocking competition. We're current exclusively representing gems like Staff.com, Chats.com, Paying.com, Dyna.com, Will.com, Friday.com, Den.com, Shelter.com, Archie.com, Tale.com...and many more. Is your next company name here? https://lnkd.in/ggfTi-M5 If so, let's chat. If not, we can still help through our stealth domain acquisition and/or our proprietary DomainFirst naming services. Hit us up to learn more: [email protected] #bullish #vision #growth #domains #domainnames #founders #venturecapital #privateequity #scaleup #brands #branding #naming

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𝐆𝐫𝐞𝐚𝐭 𝐂𝐏𝐆 𝐦𝐚𝐧𝐮𝐟𝐚𝐜𝐭𝐮𝐫𝐞’𝐬 𝐬𝐭𝐨𝐫𝐲 𝐨𝐧 𝐠𝐫𝐨𝐰𝐢𝐧𝐠 𝐟𝐫𝐨𝐦 𝐚 𝐬𝐦𝐚𝐥𝐥 𝐟𝐥𝐚𝐭𝐥𝐢𝐧𝐢𝐧𝐠 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐭𝐨 𝐨𝐯𝐞𝐫 $𝟏𝟎𝟎𝐌+ 𝐀𝐑𝐑. Specially impressive is how Charles Coristine pivoted into 𝐦𝐚𝐧𝐮𝐟𝐚𝐜𝐭𝐮𝐫𝐢𝐧𝐠 and yet systematically invested in the 𝐛𝐫𝐚𝐧𝐝. Being 𝐟𝐫𝐮𝐠𝐚𝐥, and yet raising just enough capital to make the 𝐢𝐧𝐯𝐞𝐬𝐭𝐦𝐞𝐧𝐭𝐬 𝐧𝐞𝐞𝐝𝐞𝐝 𝐟𝐨𝐫 𝐠𝐫𝐨𝐰𝐭𝐡. 𝐅𝐨𝐨𝐝 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐢𝐬 𝐚𝐛𝐨𝐮𝐭 𝐜𝐚𝐩𝐭𝐮𝐫𝐢𝐧𝐠 𝐭𝐡𝐨𝐬𝐞 𝐟𝐢𝐧𝐢𝐭𝐞 𝐦𝐚𝐫𝐠𝐢𝐧𝐬. Doesn’t take a whole lot of mistakes to see those margins vanish. A bad production run. Not capturing wasted labor costs. Not ordering on time. Ordering more than necessary and tie up capital. 𝐒𝐨 𝐦𝐚𝐧𝐲 𝐥𝐢𝐭𝐭𝐥𝐞 𝐭𝐡𝐢𝐧𝐠𝐬 𝐭𝐡𝐚𝐭 𝐜𝐚𝐧 𝐞𝐚𝐭 𝐚𝐰𝐚𝐲 𝐭𝐡𝐞 𝐦𝐚𝐫𝐠𝐢𝐧 𝐰𝐢𝐭𝐡𝐨𝐮𝐭 𝐞𝐯𝐞𝐧 𝐫𝐞𝐚𝐥𝐢𝐳𝐢𝐧𝐠 𝐢𝐭 𝐮𝐧𝐭𝐢𝐥 𝐢𝐭’𝐬 𝐭𝐡𝐞 𝐞𝐧𝐝 𝐨𝐟 𝐭𝐡𝐞 𝐪𝐮𝐚𝐫𝐭𝐞𝐫. Maintaining Cash flow is king. #food #manufacturing #branding #grossmargins #cashflows

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