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Hi, I'm Seth.
I use consumer data, patient personas, digital marketing channels and…
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Articles by Seth
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How Hyper Targeting Will Rock Your Marketing Strategy
How Hyper Targeting Will Rock Your Marketing Strategy
Back in 1995 when Sonic Youth, Hole, Cypress Hill and Pavement were headlining the 5th Lollapalooza, online ad agencies…
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Is Outsourcing your Medical Billing the Right Move for Your Practice?
Is Outsourcing your Medical Billing the Right Move for Your Practice?
The healthcare industry is constantly changing. These changes will easily affect your practice and your bottom line.
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Julie Soukup
With over 300,000 videos recorded using our HIPAA-compliant app, we've gained valuable insights into communicating effectively with patients. Our mission is to empower healthcare providers with the tools and confidence to record clinic visits, thus enhancing patient trust and engagement. Pain vs. Pleasure Every conversation with a patient holds significant power—it can build or erode trust and influence their emotional responses, whether intentionally or not. It’s crucial to consider whether our interactions aim to genuinely understand and collaborate with our patients or inadvertently steer them toward our perspectives. Creating an atmosphere that encourages open discussion is essential. This means providing a safe space where patients feel comfortable expressing concerns, such as reluctance to proceed with a treatment or anxieties about outcomes. When patients can freely communicate their reservations, it enhances trust and fosters a more productive dialogue. At the core of these exchanges is the neurological principle that our interactions can trigger emotional and cognitive responses, influencing trust and comfort levels. By consciously fostering an environment of empathy and understanding, healthcare professionals can promote a more effective therapeutic relationship. This approach respects the patient's autonomy and aligns with the healthcare provider's role in serving the patient's best interests. Learn More on our Blog: https://lnkd.in/g_7QjQzf #MedicalMemory #PerformanceVideoAI #SalesCoaching #CommunicationSkills #AIIntegration #TrainingOptimization #VideoCoaching #TrainingWithTech #TrainerTips #ResidentProgram #VideoAI #ImproveCommunication #StrategicInsights #UnlockSuccess #ProviderScores #ConversationalAnalysis #PerformanceVideoAI #CommunicationSkills #TrainingOptimization #VideoCoaching #TrainerTips #VideoAI #ElevateSales #ImproveCommunication #ConversationalAnalysis #SalesCoaching
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Dan Gallagher
Taking Calculated Risks: Why Staff Augmentation Is a Game Changer for Healthcare Uber, Airbnb, and Amazon. These names are now synonymous with innovation—but at their core, they represent something even more powerful: a calculated risk that redefined their industries. Each company asked the market to try a new way of doing things. People took a chance on sharing rides, renting homes to strangers, and ordering goods online instead of heading to a store. Today, their success stories are proof that when you balance innovation with reliability, calculated risks pay off. At Optumus, we’re not claiming to be Uber, Airbnb, or Amazon. But like them, we offer a new way of thinking—this time for non-clinical healthcare staffing. Staff augmentation in medical practices and hospitals is still a “new” concept for many. Handing over critical non-clinical tasks like medical reception, prior authorizations, RCM support, and data analysis to a dedicated team outside your office might feel like a leap. But when it’s done right, the rewards are undeniable: ✅ Cost Efficiency: Save 40-50% compared to hiring fully burdened local staff. ✅ Consistency: Dedicated, highly trained team members with a 85% retention rate through the probation period. ✅ Relief from Recruitment Headaches: No more endless job postings and interviews. Just like those early adopters who first booked an Uber or ordered a book from Amazon, Optumus clients see the results of embracing a better way. Our clients don’t just hire us—they replace the stress of recruitment altogether. We know change can feel risky, not Evel Knievel risky, but risky just the same. That’s ok. We’ve got you. Plus, there are no motorcycles involded with staff augmentation 🏍️🏍️ At the very least a conversation with me is a calculated risk worth taking. Let’s redefine what staffing looks like—together. Worth a chat? *Photo is the movie poster from 2014 Documentary titled, "I am Evel Knievel." #Innovation #StaffAugmentation #HealthcareTransformation #CalculatedRisk #evelknievel
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Ankitha Jain
"Struggling with revenue loss due to inaccurate charge entries? Unthink MedEx is your solution! 💼💰 Optimize your revenue with our precise charge entry solutions. Our meticulous attention to detail ensures error-free entries, maximizing your earnings. Focus on patient care while we handle the administrative tasks. Say goodbye to revenue leaks with Unthink MedEx! Contact us today to learn how we can boost your revenue: #HealthcareRevenue #ChargeEntry #MedicalBilling #RevenueOptimization #healthcare #documentation #patientcare #UnthinkMedEx #HealthcareBilling #Innovation #PatientCare #HealthcareFinance #Reimbursement #Efficiency #MedicalBilling #RevenueCycleManagement #HealthcareSolutions #MedicalBillingSolutions #BillingInnovation #CustomizedBilling #BillingPrecision #HealthcareAdministration #BillingTransformation #MedicalBillingServices #HealthcareTechnology #BillingStrategy #HealthcareManagement #PatientBilling #BillingOptimization #USHealthcare #MedicalBillingUSA #HealthcareProviders #USClinics #HospitalBilling #HealthcareFinanceUSA #USMedicalBilling #ClinicManagement #HospitalAdministration #USHealthcareSystem #MedicalPracticeManagement #USHealthcareIndustry #AmericanDoctors #ClinicBilling #HospitalRevenueCycle" #HealthcareManagement"
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Preston Alexander
CareMax and Steward Health Care are besties What is CareMax you ask? But of course a value based care provider that went public via SPAC in 2021 $297 open price at IPO $487 high price post IPO $3.00 current trading price Notably, CareMaxbought Steward's Medicare VBC business in 2022 for $135M As part of that transaction, double yacht owning Ralph de la Torre became a board member of CareMax Solid foreshadowing Here's what CareMax recently said in it's 10-Q related to its business: "These conditions raise substantial doubt regarding the Company’s ability to continue as a going concern..." Meaning, it may file for bankruptcy if it can't turn things around Some numbers from the quarter: $156M current assets $507M current liabilities $232M revenue ($21.7M) op loss ($23.8M) cash from ops 1:30 reverse stock split recently issued Translation, you had 30 shares and now you have 1 Some more numbers: 55 centers 218,000 covered members 99% under VBC arrangements And last interesting bit of info: "Our principal sources of liquidity have been cash generated by our centers and MSO operations, and borrowings under our credit facilities." When your third key source of liquidity is borrowing, that's an issue Sorry, sorry, one more thing... Apparently, after the acquisition of Steward's VBC business, Steward doctors continued to serve these patients, though they would then be paid from CareMax... which didn't happen What's going on at CareMax? P.S. If you liked this mystery breakdown, you'll love The Healthcare Breakdown, where I breakdown the business of healthcare and all these wheelings and dealings so you can see what's really going on Check it out here: https://buff.ly/47NeASx See you out there!
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Teresa Younkin, MSHI
Clear communication is about shades of gray, not just black & white. Ask your team "What do you hear me saying?" to ensure the message's intent is understood. It's the first step to collaboration. Discover the power of AI for your company and embrace the future of healthcare. Get in touch with me today to learn more about how we can work together in creating the strategy and roadmap for your AI efforts. Reach out and let’s talk! https://buff.ly/4a1Oqwf #HealthcareInnovation #Interoperability #DecisionSupport #HealthTech #DataTransparency #HealthcareData #HealthcareCompliance #HealthcareEvolution #PatientCare #healthtech #DataGovernance
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Jatin Shah
Are you a healthcare brand looking to stand out in 2024? You won't want to miss these innovative marketing strategies for your Clinics! Tip 1: Collect authentic patient video testimonials. ✔️ 73% of patients feel their needs aren't being met by healthcare providers. ✔️ Video testimonials build trust and credibility with potential patients. ✔️ Use a tool like Whatsapp to easily collect 50-second videos from happy patients. Tip 2: Win local search for your top treatments. ✔️ Patients search online for local providers for their health needs. ✔️ Optimize your Google Business Profile and website for local keywords. ✔️ Aim to show up in the Google 3-pack of top local results. Tip 3: Invest in paid search ads on Google. ✔️ Target potential patients actively searching for your services. ✔️ Segment campaigns by treatment/service for higher relevance. ✔️ Use call tracking to attribute phone leads to your ads. Tip 4: Build your brand with educational content. ✔️ Become a trusted expert by providing helpful blogs, videos, and guides. ✔️ Cover topics your target patients are searching for online. ✔️ Promote content on social media and in email newsletters. Tip 5: Engage patients on social media. ✔️ Meet patients where they spend time online. ✔️ Share educational content and patient success stories. ✔️ Respond to comments and messages to build relationships. By implementing these innovative tactics, you'll build more trust with potential patients and stand out from competitors.
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Jeff Langmaid
🖥 [Webinar] MD Referrals: 3 Simple Steps To Generate at Least 10 Referrals Per Month! Join me and discover: The 3 Critical Steps to Build Referral Relationships Discover the proven, easy-to-follow system that has helped thousands of chiropractors generate tens of thousands of referrals. How to Generate $10,000 in Monthly Referral Business You can start receiving 10 referrals per month when you have the right strategy and support. How to Successfully Have an MD Meeting (even if you're introverted) No "sales" needed. Discover the most important question you should ask during your meetings. The Incredible Gap of Opportunity That is Happening NOW! 95% of doctors are asked about chiropractic, and less than 10% refer. That gap is closing, but it exists right now, and it's your opportunity. Why Your Community NEEDS You to Bridge the Gap Too many people are getting ineffective surgical recommendations and injections because you haven't built referral relationships yet. How to Fast Track Your Results Why struggle trying to figure this out on your own when you can fast track your results? Click below and register for the webinar today! https://bit.ly/3xkvhXW
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Jeff Langmaid
🖥 [Webinar] MD Referrals: 3 Simple Steps To Generate at Least 10 Referrals Per Month! Join me and discover: The 3 Critical Steps to Build Referral Relationships Discover the proven, easy-to-follow system that has helped thousands of chiropractors generate tens of thousands of referrals. How to Generate $10,000 in Monthly Referral Business You can start receiving 10 referrals per month when you have the right strategy and support. How to Successfully Have an MD Meeting (even if you're introverted) No "sales" needed. Discover the most important question you should ask during your meetings. The Incredible Gap of Opportunity That is Happening NOW! 95% of doctors are asked about chiropractic, and less than 10% refer. That gap is closing, but it exists right now, and it's your opportunity. Why Your Community NEEDS You to Bridge the Gap Too many people are getting ineffective surgical recommendations and injections because you haven't built referral relationships yet. How to Fast Track Your Results Why struggle trying to figure this out on your own when you can fast track your results? Click below and register for the webinar today! https://lnkd.in/eWHKnphu
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Jeff Langmaid
🖥 [Webinar] MD Referrals: 3 Simple Steps To Generate at Least 10 Referrals Per Month! Join me and discover: The 3 Critical Steps to Build Referral Relationships Discover the proven, easy-to-follow system that has helped thousands of chiropractors generate tens of thousands of referrals. How to Generate $10,000 in Monthly Referral Business You can start receiving 10 referrals per month when you have the right strategy and support. How to Successfully Have an MD Meeting (even if you're introverted) No "sales" needed. Discover the most important question you should ask during your meetings. The Incredible Gap of Opportunity That is Happening NOW! 95% of doctors are asked about chiropractic, and less than 10% refer. That gap is closing, but it exists right now, and it's your opportunity. Why Your Community NEEDS You to Bridge the Gap Too many people are getting ineffective surgical recommendations and injections because you haven't built referral relationships yet. How to Fast Track Your Results Why struggle trying to figure this out on your own when you can fast track your results? Click below and register for the webinar today! https://lnkd.in/eWHKnphu
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Jeff Langmaid
🖥 [Webinar] MD Referrals: 3 Simple Steps To Generate at Least 10 Referrals Per Month! Join me and discover: The 3 Critical Steps to Build Referral Relationships Discover the proven, easy-to-follow system that has helped thousands of chiropractors generate tens of thousands of referrals. How to Generate $10,000 in Monthly Referral Business You can start receiving 10 referrals per month when you have the right strategy and support. How to Successfully Have an MD Meeting (even if you're introverted) No "sales" needed. Discover the most important question you should ask during your meetings. The Incredible Gap of Opportunity That is Happening NOW! 95% of doctors are asked about chiropractic, and less than 10% refer. That gap is closing, but it exists right now, and it's your opportunity. Why Your Community NEEDS You to Bridge the Gap Too many people are getting ineffective surgical recommendations and injections because you haven't built referral relationships yet. How to Fast Track Your Results Why struggle trying to figure this out on your own when you can fast track your results? Click below and register for the webinar today! https://lnkd.in/eWHKnphu
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Jeff Langmaid
🖥 [Webinar] MD Referrals: 3 Simple Steps To Generate at Least 10 Referrals Per Month! Join me and discover: The 3 Critical Steps to Build Referral Relationships Discover the proven, easy-to-follow system that has helped thousands of chiropractors generate tens of thousands of referrals. How to Generate $10,000 in Monthly Referral Business You can start receiving 10 referrals per month when you have the right strategy and support. How to Successfully Have an MD Meeting (even if you're introverted) No "sales" needed. Discover the most important question you should ask during your meetings. The Incredible Gap of Opportunity That is Happening NOW! 95% of doctors are asked about chiropractic, and less than 10% refer. That gap is closing, but it exists right now, and it's your opportunity. Why Your Community NEEDS You to Bridge the Gap Too many people are getting ineffective surgical recommendations and injections because you haven't built referral relationships yet. How to Fast Track Your Results Why struggle trying to figure this out on your own when you can fast track your results? Click below and register for the webinar today! https://lnkd.in/eWHKnphu
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Jeff Langmaid
🖥 [Webinar] MD Referrals: 3 Simple Steps To Generate at Least 10 Referrals Per Month! Join me and discover: The 3 Critical Steps to Build Referral Relationships Discover the proven, easy-to-follow system that has helped thousands of chiropractors generate tens of thousands of referrals. How to Generate $10,000 in Monthly Referral Business You can start receiving 10 referrals per month when you have the right strategy and support. How to Successfully Have an MD Meeting (even if you're introverted) No "sales" needed. Discover the most important question you should ask during your meetings. The Incredible Gap of Opportunity That is Happening NOW! 95% of doctors are asked about chiropractic, and less than 10% refer. That gap is closing, but it exists right now, and it's your opportunity. Why Your Community NEEDS You to Bridge the Gap Too many people are getting ineffective surgical recommendations and injections because you haven't built referral relationships yet. How to Fast Track Your Results Why struggle trying to figure this out on your own when you can fast track your results? Click below and register for the webinar today! https://bit.ly/4cAbrY8
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Jeff Langmaid
🖥 [Webinar] MD Referrals: 3 Simple Steps To Generate at Least 10 Referrals Per Month! Join me and discover: The 3 Critical Steps to Build Referral Relationships Discover the proven, easy-to-follow system that has helped thousands of chiropractors generate tens of thousands of referrals. How to Generate $10,000 in Monthly Referral Business You can start receiving 10 referrals per month when you have the right strategy and support. How to Successfully Have an MD Meeting (even if you're introverted) No "sales" needed. Discover the most important question you should ask during your meetings. The Incredible Gap of Opportunity That is Happening NOW! 95% of doctors are asked about chiropractic, and less than 10% refer. That gap is closing, but it exists right now, and it's your opportunity. Why Your Community NEEDS You to Bridge the Gap Too many people are getting ineffective surgical recommendations and injections because you haven't built referral relationships yet. How to Fast Track Your Results Why struggle trying to figure this out on your own when you can fast track your results? Click below and register for the webinar today! https://lnkd.in/eWHKnphu
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Jeff Langmaid
🖥 [Webinar] MD Referrals: 3 Simple Steps To Generate at Least 10 Referrals Per Month! Join me and discover: The 3 Critical Steps to Build Referral Relationships Discover the proven, easy-to-follow system that has helped thousands of chiropractors generate tens of thousands of referrals. How to Generate $10,000 in Monthly Referral Business You can start receiving 10 referrals per month when you have the right strategy and support. How to Successfully Have an MD Meeting (even if you're introverted) No "sales" needed. Discover the most important question you should ask during your meetings. The Incredible Gap of Opportunity That is Happening NOW! 95% of doctors are asked about chiropractic, and less than 10% refer. That gap is closing, but it exists right now, and it's your opportunity. Why Your Community NEEDS You to Bridge the Gap Too many people are getting ineffective surgical recommendations and injections because you haven't built referral relationships yet. How to Fast Track Your Results Why struggle trying to figure this out on your own when you can fast track your results? Click below and register for the webinar today! https://lnkd.in/eWHKnphu
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Jeff Langmaid
🖥 [Webinar] MD Referrals: 3 Simple Steps To Generate at Least 10 Referrals Per Month! Join me and discover: The 3 Critical Steps to Build Referral Relationships Discover the proven, easy-to-follow system that has helped thousands of chiropractors generate tens of thousands of referrals. How to Generate $10,000 in Monthly Referral Business You can start receiving 10 referrals per month when you have the right strategy and support. How to Successfully Have an MD Meeting (even if you're introverted) No "sales" needed. Discover the most important question you should ask during your meetings. The Incredible Gap of Opportunity That is Happening NOW! 95% of doctors are asked about chiropractic, and less than 10% refer. That gap is closing, but it exists right now, and it's your opportunity. Why Your Community NEEDS You to Bridge the Gap Too many people are getting ineffective surgical recommendations and injections because you haven't built referral relationships yet. How to Fast Track Your Results Why struggle trying to figure this out on your own when you can fast track your results? Click below and register for the webinar today! https://lnkd.in/eWHKnphu
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Jeff Langmaid
🖥 [Webinar] MD Referrals: 3 Simple Steps To Generate at Least 10 Referrals Per Month! Join me and discover: The 3 Critical Steps to Build Referral Relationships Discover the proven, easy-to-follow system that has helped thousands of chiropractors generate tens of thousands of referrals. How to Generate $10,000 in Monthly Referral Business You can start receiving 10 referrals per month when you have the right strategy and support. How to Successfully Have an MD Meeting (even if you're introverted) No "sales" needed. Discover the most important question you should ask during your meetings. The Incredible Gap of Opportunity That is Happening NOW! 95% of doctors are asked about chiropractic, and less than 10% refer. That gap is closing, but it exists right now, and it's your opportunity. Why Your Community NEEDS You to Bridge the Gap Too many people are getting ineffective surgical recommendations and injections because you haven't built referral relationships yet. How to Fast Track Your Results Why struggle trying to figure this out on your own when you can fast track your results? Click below and register for the webinar today! https://lnkd.in/eWHKnphu
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Jeff Langmaid
🖥 [Webinar] MD Referrals: 3 Simple Steps To Generate at Least 10 Referrals Per Month! Join me and discover: The 3 Critical Steps to Build Referral Relationships Discover the proven, easy-to-follow system that has helped thousands of chiropractors generate tens of thousands of referrals. How to Generate $10,000 in Monthly Referral Business You can start receiving 10 referrals per month when you have the right strategy and support. How to Successfully Have an MD Meeting (even if you're introverted) No "sales" needed. Discover the most important question you should ask during your meetings. The Incredible Gap of Opportunity That is Happening NOW! 95% of doctors are asked about chiropractic, and less than 10% refer. That gap is closing, but it exists right now, and it's your opportunity. Why Your Community NEEDS You to Bridge the Gap Too many people are getting ineffective surgical recommendations and injections because you haven't built referral relationships yet. How to Fast Track Your Results Why struggle trying to figure this out on your own when you can fast track your results? Click below and register for the webinar today! https://lnkd.in/eWHKnphu
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