Sara Holoubek

Sara Holoubek Sara Holoubek is an influencer

Founding Partner and CEO, Luminary Labs

New York, New York, United States
15K followers 500+ connections

About

I am particularly energized by complex, multistakeholder spaces where the solutions are not obvious and the potential for impact is high. Our work spans a broad cross section of topics across four focus areas: the future of health, the future of work and education, scientific discovery, and infrastructure.

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Sara Holoubek is the Founding Partner and CEO of Luminary Labs, a strategy and innovation consultancy serving the public, private, and nonprofit sectors. She is energized by complex, multistakeholder spaces where the solutions are not obvious and the potential for impact is high. She is also an active investor in early-stage tech companies and a board director.

Sara’s advisory roles have included serving on the inaugural RWJF Pioneer Fund Advisory Group, the Aspen Health Innovation Project Planning Committee, the Smithsonian Institution’s Museum of Natural History 2020 Visiting Scientist Committee, and the 2024 Health Datapalooza Advisory Committee. Sara is also an active writer and public speaker. She is the author of Open Innovation for Impact, a chapter in “Perspectives on Impact: Leading Voices On Making Systemic Change in the Twenty-First Century,” and has been recognized by LinkedIn as a Top Voice since 2017, by Mashable as a female founder to watch, and by PepsiCo WIN for her contributions to women in technology.

Sara also brings a global perspective to her work, having lived and worked in Latin America and Europe; she speaks Spanish, French, and Portuguese. Sara holds a bachelor’s degree from the University of Iowa and an MBA from HEC Paris.

Articles by Sara

  • Every decision is a design decision

    Every decision is a design decision

    Highlights from the 2022 AIGA Design Leadership and Advocacy Conference. At Luminary Labs, we think about design all…

    6 Comments
  • Calibrating our shared compass

    Calibrating our shared compass

    We had revisited our values before, but this time felt different. A lot has been written on starting a company: the…

    12 Comments
  • Helping 21st-century learners gain 21st-century skills

    Helping 21st-century learners gain 21st-century skills

    You can’t prepare for a job if you don’t know that job exists or you don’t have the requisite skills. Ed Prizes, the U.

    3 Comments
  • What vaccine distribution can learn from Broadway

    What vaccine distribution can learn from Broadway

    "Why can't getting a #vaccine be more like getting Hamilton tickets?" my friend mused this weekend. At first I thought…

    1 Comment
  • Science and technology policy: 2020 reading list

    Science and technology policy: 2020 reading list

    A curated selection of recommendations from scientists, technologists, and advocates Solutions to important problems…

  • 10 fundamental shifts accelerated by COVID-19

    10 fundamental shifts accelerated by COVID-19

    No one knows what’s next. To make thoughtful decisions about the future, look at what’s already in progress.

    3 Comments
  • A curated COVID-19 reading list

    A curated COVID-19 reading list

    Curated coronavirus resources for thoughtful businesses and curious citizens Published on March 5, 2020 · Updated March…

    3 Comments

Activity

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Experience

Education

Volunteer Experience

  • Smithsonian Institution, Museum of Natural History Graphic

    Visiting Scientists Committee

    Smithsonian Institution, Museum of Natural History

    - 4 months

    Science and Technology

  • Step Up nonprofit Graphic

    Member & Governance Chair, National Board of Directors

    Step Up nonprofit

    - 2 years

    Education

    Currently chairing the governance committee for the National Board of Directors.

  • Step Up nonprofit Graphic

    Chair, National Board of Directors

    Step Up nonprofit

    - 2 years

    Education

    Chaired National Board of Directors for a two-year tenure during a period of high growth. During this time the Coach Foundation's $3 million pledge enabled Step Up to grow to new cities, tripling the number of teens reached within 3 years.

    Step Up propels girls living or going to school in under-resourced communities to fulfill their potential by empowering them to become confident, college-bound, career-focused, and ready to join the next generation of professional women. Rooted in…

    Chaired National Board of Directors for a two-year tenure during a period of high growth. During this time the Coach Foundation's $3 million pledge enabled Step Up to grow to new cities, tripling the number of teens reached within 3 years.

    Step Up propels girls living or going to school in under-resourced communities to fulfill their potential by empowering them to become confident, college-bound, career-focused, and ready to join the next generation of professional women. Rooted in social emotional learning (SEL) and group mentorship, Step Up operates in Los Angeles, Chicago, New York, Dallas, and Atlanta.

  • Step Up nonprofit Graphic

    Chair, NYC Board of Directors

    Step Up nonprofit

    - 2 years 3 months

    Education

  • SEMPO Graphic

    President, Global Board of Directors

    SEMPO

    - 2 years 1 month

    Science and Technology

    Served as president for global non-profit, SEMPO, the largest trade organization dedicated to the search engine marketing industry and marketing professionals engaged in it. Its purpose is to provide a foundation for industry growth through building stronger relationships, fostering awareness, providing education, promoting the industry, generating research, and creating a better understanding of search and its role in marketing. Representing thousands in over 30 countries, SEMPO has over 780…

    Served as president for global non-profit, SEMPO, the largest trade organization dedicated to the search engine marketing industry and marketing professionals engaged in it. Its purpose is to provide a foundation for industry growth through building stronger relationships, fostering awareness, providing education, promoting the industry, generating research, and creating a better understanding of search and its role in marketing. Representing thousands in over 30 countries, SEMPO has over 780 members. It represents the common interests of companies and consultants worldwide and provides them with a voice in the marketplace. SEMPO’s education and outreach initiatives were sponsored in part by Microsoft, Yahoo!, Baidu, and Google.

Skills

Publications

  • Perspectives on Impact: Leading Voices On Making Systemic Change in the Twenty-First Century

    Routledge

    Chapter 9, Open innovation for impact: Designing prize competitions for outcome by Sara Holoubek.

    See publication
  • A Novel Pharmaceutical-ACO Collaboration: The Merck/Heritage Provider Network Open Innovation Challenge

    American Journal of Managed Care

    The enhanced focus on patient outcomes and value for ACOs in general will mean that pharmaceutical companies will have to reshape their relationships with ACOs along these lines. Refocusing these relationships around value will require (1) collaborative measurement of patient outcomes; (2) new commercial models that enable value-based payment; and (3) a broadening of the relationship to develop solutions and services that enhance outcomes independent of the pharmaceutical companies’ products…

    The enhanced focus on patient outcomes and value for ACOs in general will mean that pharmaceutical companies will have to reshape their relationships with ACOs along these lines. Refocusing these relationships around value will require (1) collaborative measurement of patient outcomes; (2) new commercial models that enable value-based payment; and (3) a broadening of the relationship to develop solutions and services that enhance outcomes independent of the pharmaceutical companies’ products. It is this latter requirement that prompted Merck & Co, Inc, a global pharmaceutical company, and the Heritage Provider Network, Inc (HPN), a Southern California based managed care organization with affiliates in Arizona and New York, and the largest of the Pioneer Model ACOs, to engage in a collaborative process to identify novel solutions in disease areas of considerable shared epidemiological interest: diabetes and heart disease. During the fall of 2013, Merck and HPN launched an open innovation challenge around care plan adherence for patients with diabetes and heart disease. To our knowledge, this is the first collaboration between a pharmaceutical company and an ACO.

    This article describes this collaboration, the innovation process, and implications for further collaborations between ACOs and other healthcare stakeholders.

    Other authors
    • Sachin H. Jain
    • Aman Bhandari
    • Arnaub Chatterjee
    • Brian Powers
    • Jonathan Gluck
    See publication

Projects

  • The Human Company Playbook

    - Present

    Recently, organizations large and small have radically rethought company design by embracing human-favorable policies including establishing livable wages, developing creative equity plans, offering paid parental leave policies, and even pulling out of an entire state in protest of discrimination.

    In addition to sending a strong signal that people come first, these organizations are also making an economic argument to investors that these policies pay dividends in reduced turnover and…

    Recently, organizations large and small have radically rethought company design by embracing human-favorable policies including establishing livable wages, developing creative equity plans, offering paid parental leave policies, and even pulling out of an entire state in protest of discrimination.

    In addition to sending a strong signal that people come first, these organizations are also making an economic argument to investors that these policies pay dividends in reduced turnover and improved business outcome.



    Some call this corporate social activism.

    We call this Human Company Design, a management approach that creates more value by investing in people.

    See project

Honors & Awards

  • LinkedIn Top Voice in Technology

    LinkedIn

  • 44 Female Founders Every Entrepreneur Should Know

    Mashable

  • PepsiCo Women’s Inspiration Award

    Pepsico WIN

Languages

  • English

    Native or bilingual proficiency

  • Spanish

    Professional working proficiency

  • French

    Professional working proficiency

  • Portuguese

    Professional working proficiency

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