Ori Brafman

Ori Brafman

San Francisco Bay Area
6K followers 500+ connections

About

I'm a multiple New York Times bestselling author. I specialize in organizational culture,…

Articles by Ori

  • Radical Inclusion as Strategic Advantage

    Radical Inclusion as Strategic Advantage

    Google is moving forward with plans to offer Internet connectivity in the developing world: balloons sending signals…

    12 Comments
  • Micro-goals and the Power of Minimum Marginal Gains

    Micro-goals and the Power of Minimum Marginal Gains

    The fall semester of Improvisational Leadership—the undergraduate course I teach at UC Berkeley’s Haas School of…

    2 Comments
  • The 5 Rules of Optimistic Leadership

    The 5 Rules of Optimistic Leadership

    When it comes to leadership, is your glass half-empty or half-full? Most of us would like to think we're optimistic…

    2 Comments
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Publications

  • Radical Inclusion: What the Post-9/11 World Should Have Taught Us About Leadership

    Mission Day Publishing

    Radical Inclusion: What the Post-9/11 World Should Have Taught Us About Leadership examines today’s leadership landscape and describes the change it demands of leaders. Dempsey and Brafman persuasively explain that today’s leaders are in competition for the trust and confidence of those they lead more than ever before. They assert that the nature of power is changing and should not be measured by degree of control alone. They offer principles for adaptation and bring them to life with examples…

    Radical Inclusion: What the Post-9/11 World Should Have Taught Us About Leadership examines today’s leadership landscape and describes the change it demands of leaders. Dempsey and Brafman persuasively explain that today’s leaders are in competition for the trust and confidence of those they lead more than ever before. They assert that the nature of power is changing and should not be measured by degree of control alone. They offer principles for adaptation and bring them to life with examples from business, academia, government, and the military.

    In building their argument, Dempsey and Brafman introduce several concepts that illuminate both the vulnerability and the opportunity in leading today:

    - Radical Inclusion. Fear of losing control in our fast-paced, complex, highly scrutinized environment is pushing us toward exclusion―exactly the wrong direction. Leaders should instead develop an instinct for inclusion. The word “radical” emphasizes the urgency of doing so.

    - The Era of the Digital Echo. The speed and accessibility of information create “digital echoes” that make facts vulnerable, eroding the trust between leader and follower.

    - Relinquishing Control to Preserve Power. Power and control once went hand in hand, but no longer. In today’s environment, control is seductive but unlikely to produce optimum, affordable, sustainable solutions. Leaders must relinquish and share control to build and preserve power.

    The principles discussed in Radical Inclusion are memorable and the book is full of engaging stories. From a young vegan’s confrontation with opponents in Berkeley to a young lieutenant’s surprising visitor during the Cold War, from a reflection on the significance of Burning Man to a discussion of challenges faced in the Situation Room, Radical Inclusion will provide you with leadership tools to address real leadership challenges.

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  • The Chaos Imperative: How Chance and Disruption Increase Innovation, Effectiveness, and Success

    Random House

    The Chaos Imperative shows how even the best and most efficient organizations, from Fortune 500 companies to today's US Army, benefit from allowing a little unstructured space and disruption into their planning and decision-making.

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  • Click: The Forces Behind How We Fully Engage with People, Work, and Everything We Do

    Random House

    Click is a psychological investigation of the forces behind what makes us click with certain people, or become fully immersed in whatever activity or situation we’re involved in.

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  • Sway: The Irresistible Pull of Irrational Behavior

    Random House

    Drawing on cutting-edge research from the fields of social psychology, behavioral economics, and organizational behavior, Sway reveals dynamic forces that influence every aspect of our personal and business lives, including loss aversion (our tendency to go to great lengths to avoid perceived losses), the diagnosis bias (our inability to reevaluate our initial diagnosis of a person or situation), and the “chameleon effect” (our tendency to take on characteristics that have been arbitrarily…

    Drawing on cutting-edge research from the fields of social psychology, behavioral economics, and organizational behavior, Sway reveals dynamic forces that influence every aspect of our personal and business lives, including loss aversion (our tendency to go to great lengths to avoid perceived losses), the diagnosis bias (our inability to reevaluate our initial diagnosis of a person or situation), and the “chameleon effect” (our tendency to take on characteristics that have been arbitrarily assigned to us).

    See publication
  • The Starfish and The Spider: The Unstoppable Power of Leaderless Organizations

    Penguin

    If you cut off a spider's head, it dies; if you cut off a starfish's leg it grows a new one, and that leg can grow into an entirely new starfish. Traditional top-down organizations are like spiders, but now starfish organizations are changing the face of business and the world.

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