Colin Dixon

Chrome Digital Distribution Track is gearing up to release its highly anticipated Connected TV SES (Subscriber Establishment Survey) 2024 Report on December 25, 2024... Read More At:- https://lnkd.in/gKuXZnQt Chrome Data Analytics and Media Pankaj Krishna #connectedtv #chromedata #survey #news #NewsUpdate #newsfeed #dailynews #IBWNews

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For years OTT app development has been plagued by fragmentation. For vendors and publishers it feels like there's a never-ending landscape of devices and device models. That's why at A Different Engine we're proud to be certified development partners for Metrological, a Comcast Company's #LightningFramework ! The Lightning Framework has proven to be a viable solution to the fragmentation problems that have been plaguing the industry for years. It is ideal for building TV apps that run on major smart TV platforms, set top boxes, and other devices with a modern HTML5 browser. Some Key Highlights: - Build once, deploy anywhere (yes, beyond just #X1) - Native-level performance on #WebOS, #Tizen, and Android - Lightning-fast development with #HTML5 & #WebGL Leveraging Lightning reduces development time, is easy to learn, and allows for easy bundling for different platforms. Best of all, it can be used to update specific components for increased performance. When implemented properly, it has the potential to reduce cost and time to market. We recently took a client from ground zero to published on X1 in only 30 days! Interested in a demo? Drop "DEMO" in the comments and I'll reach out with more info. p.s. check out our work on #X1 is unmatched - link is in the comments!

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At #NABShowNY, the latest trends in broadcasting are redefining how content is captured, delivered, and experienced. From 5G-powered live streaming to AI-driven automation, these innovations are shaping the future of media. Check out my latest blog to discover the key takeaways. Read more here: https://lnkd.in/eUEttnSn #Broadcasting #MediaTechnology #FutureOfBroadcasting #Vislink #Innovation

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NextGen TV Is—Finally—Bringing Better Picture and Sound to Antenna Users NextGen TV-ATSC 3.0 FAQ - Consumer Reports Do You Need an Internet Connection? No. https://lnkd.in/g-h4KN3i

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38% of consumers are now beginning their search for new content on their SmartTV operating system, indicating a significant shift in viewing habits. The SmartTV OS is poised to play a crucial role in content discoverability in the upcoming decades. Do you have a different perspective on this trend? #SmartTV #ContentDiscovery #ConsumerBehavior

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Some may think of it as semantics, but when can we stop calling TV service operators 'Pay TV' when SVOD is actually also Pay TV... It is the same with referring to 'Cable' in the US, and Cable TV at all in fact considering the growth of fibre deployments. Also calling some of the new OTT operators SVOD is also pretty hard when many of them provide TVOD, EST and linear live services. We need to use words that have actual meaning particularly when we are trying to compare performance.

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After nearly 20 years of building TV apps, here are the hidden costs your vendors aren't talking about ↴ Media brands consistently focus on upfront development costs while overlooking the strategic implications of maintenance. Here's what REALLY drives cost: • Platform SDK updates (2-3x annually) • Security compliance requirements • Cross-platform feature parity • Performance optimization • Fragmented codebases • UI/UX consistency Each requirement compounds across every platform in your ecosystem. Multiply that by EVERY platform you're on. And in some cases, multiple devices per platform. Maintainable by design means building on a unified framework with shared components, consistent naming conventions, and centralized API handling. It's about writing code once and deploying everywhere - while still maintaining SDK integrity on each platform. When evaluating vendors, be sure to ask these critical questions: 1. How are platform updates handled across devices? 2. What's the process for rolling out new features? 3. Can you show me your maintenance workflow? 4. How much of the codebase is shared vs platform-specific? The right answers will save you millions in long-term maintenance costs. What's your experience? Has maintenance become your hidden cost center? ------------------------------ 𝗽.𝘀. We're helping brands launch on Comcast X1 in 30 days with Vahalla, our TV app framework. Interested in a demo? DM me or drop 'DEMO' in the comments. #StreamingTV #AppDevelopment #MediaTech

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From Telecom IVR and WAP Portals to FAST: The Glow-Up of #Content and Distribution ⏩ Over the past decade, I’ve seen how content distribution has dramatically transformed, starting from the early days of Telecom IVR and WAP portals to the rise of OTT and now, the #BIGFAST (Free Ad-Supported Streaming TV) platforms. What began as simple content on mobile phones has evolved into a world where viewers have smart choices at their fingertips, accessing a vast array of channels and genres on connected TVs. FAST platforms are truly changing the game, offering free, ad-supported content that’s accessible to everyone. It’s no longer just about watching TV—it’s about choosing what, when, and how to watch. This shift is paving the way for #GenAlpha, who is already ready for a world where FAST is the norm :D For content creators and platforms, the potential is huge. But with great potential comes the need for seamless content distribution. That’s where Amagi Corporation steps in. We’ve already launched the first-ever marketplace(#AmagiConnect) designed specifically for FAST, making it easier than ever to launch and scale content on OTT, Telco, and Smart TV platforms. 🚀 But that’s not all—we’re just getting started. Stay tuned as we roll out even more initiatives aimed at simplifying the FAST experience for content owners and platform partners. Exciting things are on the horizon! #ContentDistribution #FASTPlatforms #StreamingEvolution #DigitalTransformation #AmagiConnect #MediaInnovation #TVRevolution

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STREAMING BUNDLES: Is the cable box making a comeback!? Subscriber churn remains an issue for SVOD services – 42% of US streaming subscribers report that they “'regularly subscribe, cancel and resubscribe,” according to Ampere’s Media Consumer survey covering 1Q24. But bundling streaming services can have a significant impact on mitigating the issue. Ampere cites Disney subscribers as an example: Consumers who had previously churned and then returned to take the Disney+/Hulu/ESPN+ bundle are 59% less likely to churn within 12 months than those who take Disney+ alone, based on 1Q23 sign-ups. Ampere also found that US resubscribers skew younger (aged 18-44), are more likely to be in family households, and are typically avid media consumers. And with that wide media diet, the cohort is 40% more likely than average to exhibit signs of subscription fatigue and 21% more likely to desire unified access to content across different services. Which makes bundles, Ampere concludes, a key strategy in subscriber retention. The cable box is making a comeback! This time, it's on your mobile device$!

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Content Monetization is the primary revenue generation #contentstrategy for content libraries, #fast and #fastchannels just does not cut it, join the race to prove #streamingmedia and #broadcastmedia is an amazing business model if deployed via the #streamingplaybook. https://viewtvx.com

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A good example of designing and operating an end-to-end live streaming workflow based on consumer experience. Do read the blog if you’re interested in the topic!

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AI has already come to the broadcast world. Here are some insights from industry leaders and myself.

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KO: a micro-step away from connecting the dots between between OTA broadcast (zero latency, bandwidth offload, free premium TV) and CTV.

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It’s Time For Broadcasters To Pivot To NextGen TV - And Leave Retransmission Consent Behind - TVRev "...in today’s market — dominated by digital streaming, mobile video, and myriad on-demand platforms — this model is increasingly out of sync with modern viewer habits and fails to secure the long-term sustainability of local broadcasters. It’s time for broadcasters to trade in these legacy protections for a more forward-looking mandate: universal adoption of ATSC 3.0, or "NextGen TV." "This next-generation broadcast standard has the potential to deliver high-quality video, hyper-local content, mobile reception, and interactive features that could give local stations a real shot at reclaiming relevance in a fragmented media environment." Good Read... #NextGenStreaming #FreeCast #NoMoreAppDiving #YouBundle https://lnkd.in/e7jpntCT?

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Mobile Wireless Data using TV Signals: A few asked for the link to the calculator demonstrated @ ATSC. https://lnkd.in/eFeWtJ6U

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Harsh but true - Check out my view on this https://lnkd.in/esS2e-Gu #fastchannels #fast #adtech #programmatic #ctv #streamingmedia

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