Nicholas Acosta

It's officially been 15 years of SportsPro's 50 Most Marketable Athletes ranking! 🏆 This list goes beyond popularity or on-field performance... marketability encompasses so much more. In collaboration with NorthStar Solutions Group, LLC, the 50MM ranking provides the most in-depth analysis of athlete marketability yet. It explores key factors like an athlete's purpose, mission, values, rising stardom, and social sentiment, among other metrics. Some standout insights from this year's ranking: 🏃‍♀️ 22 female athletes in the Top 50, with 5 making the Top 10 ⭐ 23 new names debuting on the list 🌍 Athletes from 18 different countries Curious to see who made the cut? Check out the full list here 👉https://lnkd.in/eRfvHB-Z #SportsBiz #marketing #sportsmarketing

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This emphasizes the significance of sponsorships and partnerships in major league sports. Are you aligning your venue, facility, or team with the strategies of the top 4 leagues that continue to elevate their worth annually? Furthermore, does this prompt you to contemplate how professional pickleball will perform concerning media coverage and ticket sales, which stand as the primary revenue sources for the major leagues I would love to hear your thoughts! #pickleball #sponsorships #partnerships #professionalsports

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🌟 Exciting times for Raw Stadia! 🌟 As we venture into the dynamic world of universities and colleges, I had the privilege of attending the Intercollegiate Athletics Forum 2024 in Las Vegas, organized by Sports Business Journal and LEARFIELD! Here are some key takeaways from the event: 📺 Broadcast Revenue & Athlete Impact The upcoming settlement between the House vs. NCAA could generate a $20M revenue stream directly benefiting individual student-athletes through broadcasting. 🤝 NIL (Name, Image, Likeness) Legislation NIL now allows individual student-athletes to secure sponsorship deals—a significant shift from the previous model where only schools could partner with sponsors. 💡 University Revenue Growth With these changes, universities are focusing on driving revenue by improving operational efficiency, hosting additional events like the Bowls, and exploring private equity investments for upgraded facilities. At Raw Stadia, we’re excited to contribute to this evolution by supporting universities with: ✅ Optimized Surface Maintenance: Our software and measurement tools guide universities in resource-efficient maintenance strategies. ✅ Injury Risk Reduction: Our performance testing helps identify best practices, minimizing athlete injuries and maximizing value for both athletes and universities. Looking forward to collaborating with institutions and supporting the next wave of college athletics innovation! 🏆 #CollegeAthletics #PlayingSurface #SportsTech #RawStadia #Innovation

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Ever thought about being a football scout? If so, do you have what it takes to be 1? Beginning this year, I had the chance to intern with Carrasgoal Agency, LLC. And I’ve come to find that I love scouting. It’s not easy to be one, and I’ve quickly come to experience that. However, for years, I’ve questioned wether God wanted me in the football world, wether playing professionally or coaching. And I believe, serving others as help to connect them to agents and clubs to reach their dreams is a good start to walking in the purpose God wants me to fulfill. With that being said … back to my original question… do you have what it takes to be a football scout? These are a few things I’ve jotted down when going through my introduction to football scouting course by Professional Football Scouts Association (PFSA). What are some TRAITS and SKILLS that football SCOUTS have? Traits: • honest, reliable, professional, judgement Skills: • communication, interpersonal, research, computer literacy, reporting, administration, networking, time management.

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#Wicked's box office success may only be matched by the number of brand collaborations featuring the movie. I examined the growing use of brand collaborations and how #sportsbiz #partnership professionals can capitalize on the trend in my latest John WallStreet column.

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Athletic Training Advice Column: How do I get an NFL internship? Since I graduated with a degree in athletic training, many students have asked me for advice on various topics over the years. Starting today, I will use this platform to offer advice on the common questions I am asked based on my experiences and opinions. I challenge you to continue the conversation with your peers or in the comments. "How do I get an NFL athletic training internship?" First and most important, you have to be eligible. To be considered you must have graduated or are currently enrolled in an accredited Athletic Training Education Program (ATEP). Each year we got so many students who were in Kinesiology/Exercise Science/Nursing/Sports Management programs. While they are great career paths, they are not athletic training programs. Make sure you are currently enrolled in an ATEP or are a certified athletic trainer. Have some experience in football OR professional level sports. Working with your school's football team provides the foundational knowledge you will need for how a football program operates. Any athletic trainers who have worked a football practice know it is very different from all other sports. Having experience in this setting not only gives the staff confidence that you won't get killed in practice, but also shows that you know (to some extent) what to expect and want to be there. The days are long and wanting to be there is important for your own success. Football is not for everyone... find out beforehand if it is something you want to pursue. Apply early and apply to everyone. The process of applying has gotten much easier with the online application. You don't have to pay for postage and correctly address 32 envelopes like I did. When I was applying, the teams I thought I had connections to did not have a spot for me and I never imagined the team I accepted an internship with would even consider me. You have 32 shots, take them all. The PFATS Internship application is live and hires are being made today! The link is below. Don't wait! https://lnkd.in/dnmJyzfd

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Total Game Basketball Academy can help you navigate your College Student-Athlete Recruiting Journey! ​Do you have questions about recruiting? Do you need help getting college basketball offers? Our recruiting experts can help you with a game plan for success. Contact TGBA “Total Game Basketball Academy “ today!

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I love how at AU we continue to write our own script. While many colleges and some professional teams have staff to help manage their players' NIL few -- if any -- have dedicated staff to help them create their brand through individualized content creation, consulting, and education. To any sports organization, affiliate, or agency: Your athletes are your biggest marketing asset. Educating them on their own brand build + awareness will not only help them succeed, it will bring more dedicated eyes to you as well. #smsports #NIL #brandbuilding #digitalmarketing #sportsmarketing

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Exciting News! Last week, I had the incredible opportunity to publish my first article for St. Bonaventure's Sports Analytics Club! The article dives into Atlantic 10 Basketball, analyzing which schools have the strongest chances of securing an at-large bid for the upcoming March Madness Tournament by looking into their out of conference schedules. It's a quick 5-minute read, perfect for basketball enthusiasts and analytics fans alike. I'd love for you to check it out and share your thoughts! #SportsAnalytics #CollegeBasketball #Atlantic10 #MarchMadness #DataDriven

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The Playbook 🚀

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The WNBA has released a report saying... • Attendance is up 156% from last year, and more than half of all WNBA games this year have been sellouts. • About 400,000 fans have attended WNBA games this season, filling WNBA arenas to 94% capacity. • This year's televised games (ABC, ESPN, etc.) are averaging 1.32 million viewers, nearly triple last season's average of 462,000. • WNBA Countdown is averaging 741,000 viewers, a 211% increase from last year's full season average. • The WNBA's online merchandise store has already set a single-season sales record (with 4+ months left in the season), and sales are up 756% compared to last year. • The WNBA's social channels garnered 157 million video views through the first week of the season, an all-time high and up 380% compared to last year. • The WNBA set an all-time high for League Pass subscriptions last month with a 355% increase vs. last season. So, in simple terms, business is booming 📈

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Game Plan powered by BridgeAthletic is pleased to announce the renewal of its partnership with the National Junior College Athletic Association (NJCAA) for the 2024-25 season to leverage Game Plan’s cutting-edge Survey & Analytics platform. #GamePlan 🔗: https://bit.ly/3Zg3hjr

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Quick hits on each #NFL #Week1 game from a betting perspective, including latest odds from top sportsbooks, @TheLinesUS: https://lnkd.in/eSTW_JqV

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If you build it…

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Check out my first trend analysis for Ballpoint Sports Media! Here are some takeaways from my article, From Endorsements to Equity: The Rise of Athlete Ownership in Sports Apparel 1. Shift from Endorsements to Equity: Athletes are moving beyond traditional endorsements to pursue ownership stakes in brands, which provides them long-term financial benefits and influence. 2. Increased Influence on Brand Identity: Athlete-owners often help shape brand identity, aligning it with their personal values and audience, which deepens brand loyalty among fans. 3. Financial and Social Impact: By obtaining equity, athletes gain more control over their financial futures and contribute to the sports industry’s evolving business landscape. Let me know your thoughts below.

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New York City FC and Etihad  have unveiled Etihad Park, the city’s first-ever soccer-specific stadium, set to open ahead of the 2027 Major League Soccer  season. Located in Willets Point, Queens, this 25,000-seat stadium will be 100% privately funded and a centerpiece in a massive 23-acre redevelopment project. From groundbreaking sustainability features to community-driven initiatives like the New York City Soccer Initiative, Etihad Park is more than a stadium - it’s a symbol of innovation, investment, and impact. See how this project is shaping the future of soccer and the city on our website 🔗 https://lnkd.in/gVj-PENJ

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