Michael Hernandezpeterson

Michael Hernandezpeterson

Fort Wayne, Indiana, United States
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Bethel College

About

My mission is to understand your organization and its challenges in order to help develop…

Articles by Michael

  • Happy National Philanthropy Day!
    Nov 15, 2017

    Happy National Philanthropy Day!

    Stemming from the Greek root words "philos", which means love, and "anthropos", meaning human or humankind…

  • Lessons Learned in a Big, Brown Wagon
    Sep 22, 2016

    Lessons Learned in a Big, Brown Wagon

    No. It wasn't quite as bad as the Griswold's "Family Truckster", but it was a big, brown, family station wagon…

    2 Comments

Activity

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Experience

Education

  • Bethel College

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    Excellent Biblical teaching, theology, church history, and other ministry-related courses. I loved this experience and learned so much. Studying the Word of God and teaching it with integrity and creativity is a real passion of mine.

  • -

    Activities and Societies: President - American Marketing Association (2 years); Football (Freshman year only); Economics & Accounting Tutor; Continuity Manager - WQME Radio Station; Resident Assistant; Prison Ministry; Campus Life Volunteer

    Top Marketing Student - 1992-1993
    Presidential Scholarship
    Several 4.0 semesters
    Final G.P.A.: 3.72

Volunteer Experience

  • volunteer

    Saint Mary's Soup Kitchen

    - 3 years

    Helped prepare lunches for those in need.
    Assisted with fundraising events.

Projects

  • Planned Giving Website and Marketing Plan

    I worked with a third party company (Crescendo) to help the university develop a Planned Giving website and marketing strategy. The website will allow our constituents simple avenues to explore and learn about the many vehicles to leave legacy gifts which can also provide great benefits to the donor. As a part of this process, I led the efforts to create brochures for some of the top planned giving vehicles which also highlight the Manchester mission. Finally, a strategic marketing plan will be…

    I worked with a third party company (Crescendo) to help the university develop a Planned Giving website and marketing strategy. The website will allow our constituents simple avenues to explore and learn about the many vehicles to leave legacy gifts which can also provide great benefits to the donor. As a part of this process, I led the efforts to create brochures for some of the top planned giving vehicles which also highlight the Manchester mission. Finally, a strategic marketing plan will be launched in the next few weeks to promote this important aspect of our advancement department.

    See project

  • Faculty & Staff Campaign

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    Each year, I was responsible for managing and executing the Indiana Tech Faculty and Staff Campaign. Each successive year in which I led these campaigns, there was the highest financial totals that the university had ever experienced. Every year there was over 93% participation from all full-time staff and faculty. (The 2013 campaign exceeded the financial goal by over 10%!) I added several new, creative elements that brought increased energy, attention, and fun to the campaign.

  • TWIST Golf Outing

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    I managed and developed the annual Golf Outing for Indiana Tech four years during my time there. This event takes place during Homecoming weekend each year. When I took over the reigns of this outing, the total number of teams involved was 18. For each of the years I was at the helm, we sold out the field of 36 teams three years and had 34 teams once. We also increased the revenue to record levels in each successive year and the amount of sponsors increased, too.

Organizations

  • Northeast Indiana Alumni Directors Consortium (NIADC)

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