About
Accomplished strategic global event and experiential marketing leader with 15+ years of…
Articles by Michael E.
Contributions
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How can you distribute content effectively across multiple platforms?
Oscar Wilde said it best, “Be yourself; everyone else is already taken.” Authenticity is the key to success! Remember what makes you unique – do you notice how individuals who are the most authentic don’t listen to outside noise and have no interest in what society, friends, and family expect? Let’s be clear, being authentic can be difficult at times, but if it doesn’t feel true to your core, it’s not worth the risk. You know you – be assertive, share your confidence with other and you will be interesting while gaining a loyal fan base. If you haven’t already – take notes from Taylor Swift! She’s a wealth of knowledge on how to do things right while staying authentic.
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How can you distribute content effectively across multiple platforms?
Repurposing and recycling your content can be key! The goal is to ensure that you know enough about the content to do so. If you don’t, be sure to consult with someone who does. In my experience, I have found success in updating, refreshing, and reusing existing content. Pending your preference, this can be done without changing the format or platform. Perhaps you take a prior post on LinkedIn and provide new or updated information, refresh an example that you’ve listed or try adding something new like a quote or statistics. Depending on the size of the content, you can tweak for other platforms. If there are character limitations, try resharing the information with a different headline or a new twist. Keep those consumers engaged!
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How can you distribute content effectively across multiple platforms?
If you are client focused, it is important to know what social platforms your clients are on and where they expect you to be. Creating and sharing valuable content needs to be clear, understandable, and digestible; make sure your client feels like they belong. The way you use social platforms also matters. Is this a way for you to connect, inform or resolve client questions or concerns? Whatever your approach, focus on creating the best experience for your clients, in doing so, you will build brand loyalty.
Activity
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First night of shows done with narrator Josh Gad! And we made it on his Instagram. ✨come catch Voices of Liberty Candlelight Processional thru Dec 28
First night of shows done with narrator Josh Gad! And we made it on his Instagram. ✨come catch Voices of Liberty Candlelight Processional thru Dec 28
Liked by Michael E. Bugno
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🎄✨ Get Ready for the Holiday Magic! 🎅🍪 The holiday season is here, and we’re bringing the festive cheer! 🎉 Start by sending your requests for…
🎄✨ Get Ready for the Holiday Magic! 🎅🍪 The holiday season is here, and we’re bringing the festive cheer! 🎉 Start by sending your requests for…
Liked by Michael E. Bugno
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Happy Thanksgiving from the Office of University Advancement. We wish everyone a wonderful Thanksgiving holiday! 🦃
Happy Thanksgiving from the Office of University Advancement. We wish everyone a wonderful Thanksgiving holiday! 🦃
Liked by Michael E. Bugno
Experience
Education
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Marywood University
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Activities and Societies: Graduated Cum Laude
• Board of Trustee Member, Marywood University, 2006-2015; 2019-Present
• Co-Chair/Sponsorships, Marywood University’s Annual Community Leadership Celebration, 2014-2022
• Recent Graduate Award, Marywood University, 2004
Volunteer Experience
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Officer of UNITY
First Data Corporation
- Present 8 years
First Data’s ERG dedicated to the LGBTQ community.
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There’s still time to make an impact on students! Your generosity Ignites the Light of gratitude, and we give thanks for your continued support…
There’s still time to make an impact on students! Your generosity Ignites the Light of gratitude, and we give thanks for your continued support…
Liked by Michael E. Bugno
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Hey NYC alumni! 🚨 Join us next Friday, December 6th, to meet President Lori on her Ignite the Light Presidential Inauguration tour at two exciting…
Hey NYC alumni! 🚨 Join us next Friday, December 6th, to meet President Lori on her Ignite the Light Presidential Inauguration tour at two exciting…
Liked by Michael E. Bugno
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Join us in congratulating our very own AJ Francavilla, Senior Director of Digital Experience Marketing, for being named to the global Outstanding…
Join us in congratulating our very own AJ Francavilla, Senior Director of Digital Experience Marketing, for being named to the global Outstanding…
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Looking back on an amazing experience at ASRA PM conference this past week. I had the opportunity to present my research on SCS for SCI, aswell as…
Looking back on an amazing experience at ASRA PM conference this past week. I had the opportunity to present my research on SCS for SCI, aswell as…
Liked by Michael E. Bugno
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It's the most wonderful time of the year and we are only TWO WEEKS away!🎅🏻🤶🏻 A Marywood tradition returns and we're hoping to see you there…
It's the most wonderful time of the year and we are only TWO WEEKS away!🎅🏻🤶🏻 A Marywood tradition returns and we're hoping to see you there…
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Today was another proud moment for the brand and communications team and the leadership team at Goodwill Greater Milwaukee & Chicago! We opened a…
Today was another proud moment for the brand and communications team and the leadership team at Goodwill Greater Milwaukee & Chicago! We opened a…
Liked by Michael E. Bugno
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