Laura Marx

My cup is full after last week’s #EMSLive! I always get a ton of energy from swapping stories and ideas with my industry peers, and this year’s conference was no exception.  One of the highlights was joining a panel with Wendy Kupsis Robino, Jessica Carlson, and Jodi Arden to discuss what we’re doing to reach Gen Z. Here are a few takeaways:  - This audience requires us to push even harder on experimentation and innovation. As Fearlessly Frank, one of our strategic partners, recently said, with Gen Z “novelty is the new loyalty.” This notion is a great creative challenge.  - Gen Z lives their values out loud, and they relate to brands that have corresponding values. Brands should authentically bring their environmental, social, and corporate social responsibility efforts to the forefront of their experiences.  - Now is the time to carve out space to experiment and pilot activations that are more likely to impact and resonate with Gen Z. There’s a lot of goodness in a test-and-learn approach. Thank you Juanita Chavarro Arias for moderating our conversation and Jessica Heasley, Rachel B. and Shannon Given for creating space for meaningful conversations. And thank you Event Marketer for bringing this wonderful community together. Already looking forward to next year! #ExperientialMarketing #MarketingTrends

193

16 Comments

Is AI the New Seatbelt? Seatbelts have had a significant impact on safety. Can AI beat the results achieved by seatbelts when it comes to safety? Hear all about it in this educational podcast. https://lnkd.in/g-n-mK-c #ai #vehiclesafety

8

I love data, so if you're interested to hear more about why your IT projects are running over budget and behind schedule - this session is going to be jam packed with actual research and solutions!

10

Am I above or below the line? I’ve been using this self-check-in question quite a bit amid the more than everyday chaos lately (new school year, moving, different job, etc.). Understanding how we approach change—whether we resist or accept it—is crucial for navigating both our professional and personal lives. When you're above the line, you're open to new ideas and receiving information in a healthy way. When you're below the line, you might feel angry or resistant, struggling to communicate effectively. To those managing their own juggling acts: I encourage you to take a moment and assess where you are. Give yourself the grace to recognize when you’re below the line and take steps to rise above it. 😉 PS: Written with gratitude towards two of the best executive coaches in the world: Lesly Higgins & Karen Jandorf. Thank you for holding me accountable to staying above the line.

186

15 Comments

Great tips from David Close on HSM strategy. Thanks, TechRadar, for the article shining a light on the engine behind the scenes for payment and banking security. 🙌🏼 #cybersecurity #hsm #cryptography #encryption

6

Cellular IoT security is crucial for connect health. IoT is the #1 attack surface for cybercrime. Ensure compliance and strengthen security.

11

My top 2 take aways. Thoughts? 1. Focus on the future, not the past. Reframe business review meetings to business outlook, shifting to 30% look back & 70% look forward.  2. Replace slides with prep work. At a recent meeting with Nvidia, I learned meeting best practice is no slides, enabling more time on alignment & decision making in meetings https://lnkd.in/gkHDvSKR

25

💡 Anomali's VP of Threat Research, Steve Benton, shares insights on the recent Change Healthcare ransomware attack and provides important lessons for tech professionals. Read the latest coverage from Dice, including guidance that can help improve defense, incorporate zero trust, leverage threat intelligence, focus on resilience, and strengthen collaboration against cyber threats in the healthcare industry. Read the full article here: https://ow.ly/lXgs30sBvxb #Anomali #CybersecurityIndustryExperts #ChangeHealthcare #RansomwareAttack

6

Does your #AI have the right ingredients? Our proven defenses are supercharged by AI that is layered in to detect and block threats. Learn more about the power of Mimecast AI here: https://lnkd.in/gZXNsr7f

9

What are some of the driving factors that are motivating enterprises to adopt of private #5G networks? RCR Wireless News breaks down what’s fueling #privatenetwork adoption according to an F5 executive. Read what he had to say here: https://lnkd.in/eE-fNMtU

4

1 Comment

What’s next for DNSFilter and cybersecurity in 2025? Find out during Chat with the Chief on January 15th! Can’t wait to hear insights from our CTO and ask questions about the year ahead. 🌟 #DNSFilter #AMA

7

The latest episode of our Executive Summary podcast is here! Join Ivanti's CEO Jeff Abbott for an inspiring conversation with radical futurist Sam Rad — check it out here:

13

The networking industry is going through some serious transition, and our CEO Ed Meyercord recently shared his insights with Gina Narcisi of CRN on how Extreme Networks is poised to capitalize on the market dynamics. It's time for disruption and our focus is squarely on our customers getting connectivity solutions that will help them drive better outcomes for their business. #ExtremeNetworks #CRN #CloudNetworking #SecureNetworking Read the full interview below:  https://lnkd.in/gCkXn9Kc

53

WEBINAR - WEDNESDAY, AUGUST 14 | 10am CT #AI and #ML hold immense promise for unlocking value and providing deeper insights from your organization's #data, but also bring with them critical risks to data integrity, privacy, and overall effectiveness. This informative session will delve into the challenges and solutions for securing your data pipeline in the era of AI and ML. #DellTechnologies #HPC & AI Community invite you to join Superna Chief Technology & Strategy Officer Andrew MacKay as he discusses data integrity and privacy to understand the vulnerabilities introduced by AI and how they impact data integrity. He'll cover threat landscapes as they continue to evolve, including #encryption, #exfiltration, #ransomware, and other malicious attacks targeting AI-generated data; Data #ChainOfCustody; and why meeting the challenge of AI in your #DataPipeline requires a new approach to storage security. https://lnkd.in/ef-4xDAT

15

How are your employees sharing files externally? What happens to your files once they leave your organization? Who else can download, forward or edit YOUR corporate data? 🤝 Get introduced to BlackBerry® Workspaces, a leader in Enterprise File Synchronization and Sharing (EFSS):

4

How are your employees sharing files externally? What happens to your files once they leave your organization? Who else can download, forward or edit YOUR corporate data? 🤝 Get introduced to BlackBerry® Workspaces, a leader in Enterprise File Synchronization and Sharing (EFSS):

4

Scalable and flexible? Music to the ears of any business. This episode of Ericsson's "What's Your Signal?" podcast highlights cellular networking victories in utilities, mining, public safety, and healthcare. Listen wherever you get your podcasts.

3