“Krystal is phenomenal at partnering with her clients, learning their business, and creating high value solutions. At Comdata / Fleetcor, she was able to quickly understand the fuel card business and the target customer base for our mobile application. She identified the key stakeholders, conducted customer research, and assisted her team by making sure they always had the appropriate perspective on the problem. The mobile application that Krystal helped build for Comdata was key to furthering our product strategy of helping our customers affect better driver behavior. In addition, the application was highlighted by IBM in the mobile track at their Interconnect conference in 2015 for being transformative to the business. I would gladly engage Krystal again in the future. ”
About
To lead collaboration, deeply analytical thinking, and strategic innovation in solving…
Experience
Licenses & Certifications
Volunteer Experience
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Vice Chairman, Board of Directors
The Children's Center of New Milford
- 8 years 8 months
Children
The Children’s Center opened its doors in September 1971 beginning with only a handful of children in a donated room and a budget of only a few thousand dollars. Since then, The Center has grown into a model of quality early childhood education serving over 100 children every year.
Our first programs were focused on preschool age children but soon grew to include an after-school program for kindergarteners, first, and second graders. In 2003, we opened our infant/toddler program, and…The Children’s Center opened its doors in September 1971 beginning with only a handful of children in a donated room and a budget of only a few thousand dollars. Since then, The Center has grown into a model of quality early childhood education serving over 100 children every year.
Our first programs were focused on preschool age children but soon grew to include an after-school program for kindergarteners, first, and second graders. In 2003, we opened our infant/toddler program, and in 2011 we created our pre-kindergarten program for families who wished to give their children an extra year before entering the public school system. Each of these expansions, which resulted from community and parental requests, has brought us to where we are today, serving children ranging in age from 3 months to eight years old.
Compliance with health and safety standards is essential for the well-being of the children entrusted to our care. As such, The Children’s Center meets or exceeds all the guidelines required by the Connecticut State Department of Health. In addition, The Children’s Center is the first state funded early childhood education center in Connecticut to be accredited by the National Association for the Education of Young Children (NAEYC). NAEYC programs are nationally recognized for their commitment to excellence in early childcare education through providing a safe and healthy environment, well trained teachers, excellent teaching materials, and an appropriately challenging and developmentally sound curriculum. Though it is challenging to achieve, The Children’s Center has maintained its NAEYC accreditation since 1986, earning perfect scores on the ten NAEYC standards in our most recent NAEYC evaluation.
Publications
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The Art of the Possible for Local Business
Kapok Digital BLog
“It’s not about what’s right or what’s best. It’s about what you can actually get done.”
Otto von Bismarck
One of the things that I love about local businesses is that they are astutely in-tune with their customers. They have heard first hand feedback about what is important to their customers and what would make their customers interactions easier. -
Insurance News Roundup: April 2016
PointSource Blog
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3 Reasons to Develop a Mobile MVP Mentality
Your team, whether it be IT or marketing line of business, will need to develop a MVP mentality. The pace of mobile technology and the impact it can have on your business demands moving quickly or risk losing ground to the competition. Your app or mobile web solution must get out to the public quickly while meeting your goals, engaging your audience, and also allowing room for growth.
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Understanding Sentiment Analysis to Uncover Jewels of Data Points
Do you have a mobile app or are you thinking about creating a mobile app? Do you know that critical data elements to what you should be thinking about next are available on app stores?
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Providing Efficiencies and Cost Savings Through Mobile
Comdata provides payment solutions and data insights to help fleet management companies manage fuel and operation expenses. Fleets spend over 85 million dollars everyday on fuel. The analytic service Comdata provides their clients indicated that 54% of fleet drivers were not making the best fuel purchase decisions while on the road. Optimizing drivers’ fuel purchases could result in an average savings of $0.25 per gallon, which would translate into significant annual savings.
Other authors -
Should We Design for Mobile or Desktop First?
INside Performance Marketing
A significant shift occurred in 2014 when the amount of mobile web traffic overtook desktop traffic. For the first time it was indisputable that more people were using mobile devices to access the web. The numbers were in and the “chicken or the egg” argument was settled – in order for brands to meet consumers where they are, mobile must come first.
Projects
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BULLIT Mobile Application and Responsive Web
- Present
"Kapok Digital has been instrumental in the creation of our product. From concept to design, Andy and Kristal have been our thought partners every step of the way. As experienced developers they have consistently provided us with realistic timetables for the completion of work and have met every deadline. Pricing was fair and transparent. We worked together on creating a mobile app as well as a desktop interface, presenting some unique design challenges. Kapok Digital delivered not only in…
"Kapok Digital has been instrumental in the creation of our product. From concept to design, Andy and Kristal have been our thought partners every step of the way. As experienced developers they have consistently provided us with realistic timetables for the completion of work and have met every deadline. Pricing was fair and transparent. We worked together on creating a mobile app as well as a desktop interface, presenting some unique design challenges. Kapok Digital delivered not only in terms of quality but was able to provide us with a modern and sophisticated interface that far exceeded our expectations. Kapok Digital worked with us and was receptive and collaborative as we tested the product and made tweaks along the way. I have no doubt that our product is significantly better because of our work and collaboration with them. I highly recommend engaging with Kapok Digital." - Laura Boyd | cofounder BULLIT
Other creatorsSee project -
Comdata FleetAdvance
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The best mobile strategies leverage several data sources and extract the right data through fast geospatial queries. Comdata was in need of a mobile solution to enable fleet drivers to optimize fuel buying and deliver costs savings to their clients. Their 45+ years aggregated data and proprietary scoring system provided excellent data to recommend the best fueling locations. We combined that data with geographical data from a third party to create the FleetAdvance app, which provides the best…
The best mobile strategies leverage several data sources and extract the right data through fast geospatial queries. Comdata was in need of a mobile solution to enable fleet drivers to optimize fuel buying and deliver costs savings to their clients. Their 45+ years aggregated data and proprietary scoring system provided excellent data to recommend the best fueling locations. We combined that data with geographical data from a third party to create the FleetAdvance app, which provides the best route for truck drivers to take based on fuel efficiency, fuel prices, bridge height, bridge weight, and user specific preferences. The FleetAdvance app not only saves Comdata clients time and money on fuel but also provides the driver with a much better experience.
Other creatorsSee project -
FIMC Mobile App
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Mobility enables insurance customers to connect with FIMC more efficiently than ever before. The FIMC Home + Auto app creates customer loyalty and higher renewals with mobile specific features and targeted offerings. Now access to services such as roadside assistance is only a tap away. Members also have access to key vendor savings and promotions provided exclusively to Home + Auto customers. Connecting is easier now than ever with blog feeds from FIMC and the ability to connect and provide…
Mobility enables insurance customers to connect with FIMC more efficiently than ever before. The FIMC Home + Auto app creates customer loyalty and higher renewals with mobile specific features and targeted offerings. Now access to services such as roadside assistance is only a tap away. Members also have access to key vendor savings and promotions provided exclusively to Home + Auto customers. Connecting is easier now than ever with blog feeds from FIMC and the ability to connect and provide feedback through social media.
Other creatorsSee project -
Allstate Dealer Services Dealer Registration App
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Allstate Dealer Services needed a mobile sales enablement tool that streamlined the paperwork involved when on-boarding car dealerships to sell their products. Our Business Analysts studied their business processes and discovered over 200 business rules to create a simple and efficient tablet user interface. Through careful integration with several backend services, this intuitive Worklight-based mobile solution reduced time for dealer registration from up to 30 days to within 1 day, enabling…
Allstate Dealer Services needed a mobile sales enablement tool that streamlined the paperwork involved when on-boarding car dealerships to sell their products. Our Business Analysts studied their business processes and discovered over 200 business rules to create a simple and efficient tablet user interface. Through careful integration with several backend services, this intuitive Worklight-based mobile solution reduced time for dealer registration from up to 30 days to within 1 day, enabling dealerships to begin to sell Allstate products more quickly.
Other creatorsSee project
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