Kerri Wise

Unscripted, free-flowing conversations among four luminaries from the Dealer Marketing Magazine Expert Panel. The Dealership Data Era Episode Two is LIVE ✨ https://lnkd.in/dY5PS3RR #DMMExpertPanel #DealershipData

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The new Benchmark Alert system is designed to deliver transparency and drive accountability, allowing dealerships to make data-driven decisions that positively impact performance in real-time. Learn more about this cutting-edge new feature of the Benchmark Data Suite. https://benchmarktm.com #automotive #autodealers #dealersoftware #dealerships #businessintelligence #dealers

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Discover how real-time vehicle inventory data can revolutionize your dealership! In the latest Auto Remarketing Podcast, Lotlinx executive chairman Len Short dives into our new Vincensus report, sharing key insights. 🎧 Listen to the podcast now:  https://lnkd.in/eRyGDT3U

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I don’t think enough people understand just how pervasive of a practice this is among auto software companies. I hope this is the beginning of a new mindset and business practices. #dobetter #datamatters #ownyourdata #fordealersbydealers #dealeradvocate

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🚗 Myth Busted: There's a common belief that F&I pricing should never be shared online to avoid being rate-shopped. However, the reality is that dealers can confidently provide rates and payments while staying competitive. Platforms like DealerTrack and RouteOne create a marketplace that fosters competition, resulting in direct-to-consumer lender programs offering more favorable terms for dealer-arranged financing. This means dealerships can quote rates, including participation, and still effectively compete with direct-to-consumer loan options. The outcome? Greater transparency for consumers, improved finance penetration, and increased profitability for dealers—a win-win for all. Learn more: https://bit.ly/3zeuoBm

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We surveyed over 1,000 automotive dealers to uncover what matters most in today’s challenging market. From increasing marketing efficiency to managing aging inventory and generating quality leads, our executive summary provides critical insights to help dealers thrive. 🚗 Key Takeaways: • Optimize ad spend and marketing efforts • Strategies for moving aging inventory • Boosting lead quality and retention rates 📈 Ready to navigate the competitive landscape with tailored strategies? Book a free consultation with our experts and learn how we can help your dealership succeed. 👉 https://lnkd.in/gDhTEPYs #AutomotiveMarketing #DealershipGrowth #MarketingStrategy #LeadGeneration #ForceMarketing

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We know that many dealers have been impacted by the recent Cyberattacks on CDK. And as a result, AutoFi has been inundated with inquiries from dealers, OEMs and Lenders looking for solutions (especially related to desking and working lease deals). We have expedited the onboarding of our current customers on the desking portion of our showroom solution in response, and we are hosting daily webinars starting tomorrow to review best practices specifically around penciling a deal, structuring a deal and submitting for financing using AutoFi. If you are a dealer (current customer or non-customer), register for one of the webinars here:

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The next generation of new-car buyers is more cost-conscious, information-hungry and less confident about BEV ownership compared with early BEV adopters. So, how can automakers and dealerships drive BEV sales growth among these shoppers against this new backdrop of consumer uncertainty? In this blog, https://hubs.li/Q02W8wt60, our BEV experts share insights and data on how these industry players can evolve their product and marketing strategies to engage and delight this emerging group throughout the BEV shopping and buying journey. #MarketResearch #ElectricVehicles #ConsumerInsights

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Since 2016, Constellation has been a game-changer in the world of content creation, particularly for dealerships navigating the tight ropes of regulatory standards. They're all about making your content workflow as smooth and efficient as possible, and they’re looking forward to telling you all about it at this year’s Automotive State of the Union Conference! 💫 Want to meet the visionary behind Constellation? Diana Lee isn't just any CEO, she's a trailblazer who’s been at the helm of innovation in marketing technology for over three decades. Awarded the EY Entrepreneurial Winning Women in 2019, Diana’s extensive experience spans automotive sales, marketing, consulting, and coaching. And, she’s coming to tell us about all the tricks up her sleeve at ASOTU CON. So, what makes them shine? Streamlined Production: Constellation's enterprise content engine simplifies the creation, templatization, and deployment processes, making everything from drafting to going live quicker and easier. Precision Meets Compliance: Their technology doesn't just keep things precise; it ensures every piece of content ticks all the boxes for compliance and brand consistency. Empowers Your Teams: With Constellation, marketers get to hold the reins but also empower their local partners effectively, ensuring that everyone's on the same page. And they get real results, check it out: -Marketers have seen a 24% improvement in cost-per-click on Paid Social. -They’ve boosted click-through rates by 35% on Paid Social campaigns. -They’ve cut down the cost-per-call by 32% across all channels. -And they've gotten content to market in under 5 days on average! If you are thinking about amping up your content game…dive deeper into how Constellation’s creative automation can launch your marketing into the stratosphere at this year’s ASOTU CON on May 14th through 17th in Baltimore, Maryland. See ya there! 😎 👉 https://www.asotucon.com 👈 #automotiveindustry #constellation #marketing #automotiveretail #ASOTUCON

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Spend more on security! Car and truck dealers fall back on pen and paper as huge SaaS provider gets hacked (again). CDK Global, by far the biggest provider of dealer management software for the U.S. auto trade, has suffered two crippling hacks in the same week. The services are down again and its customers aren’t happy. The software-as-a-service provider isn’t saying much, but it smells just like a #ransomware attack. In #SBBlogwatch, we need to go discuss this with our manager real quick. At Techstrong Group’s Security Boulevard: https://lnkd.in/ejZ5dVxG 

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Dealerships using AI are seeing real improvements in customer interactions and business outcomes. Join CallRevu CEO Ben Chodor on October 24, 2024, at 1PM ET for a live stream where we’ll discuss how AI-driven insights and automation can transform your dealership’s performance.​ Discover how AI can:​ - Speed up response times and boost customer satisfaction​ - Spot and act on missed opportunities​ - Optimize performance with advanced call monitoring and training​ - Strengthen your reputation with AI-powered analytics​ Walk away with actionable strategies to boost your sales, retention, and dealership reputation. Save your spot here: https://lnkd.in/eMD-uUu5​ #Webinar #CallRevu #AI #Dealership #CustomerExperience #ReputationManagement #Automation #Analytics #Data

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hat do Netflix and top-performing dealerships have in common? They both understand the power of personalization. Just like Netflix recommends shows based on your history, dealerships should personalize their follow-ups based on customer data. Imagine sending a lead a personalized offer or follow-up based on their specific buying history or interest. That’s how you build trust and close deals faster. How personalized are your follow-up strategies? Let’s discuss. #Personalization #SalesStrategy #CustomerExperience #LeadFollowUp #SubprimeSuccess

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We gaze at sunsets with wonder. While the Foureyes’ 2024 Automotive Dealer Benchmarks Report is not a literal sunset, it does allow dealers to compare their performance against the industry, and track trends in how leads behave. You might say that value is … wonderful. https://loom.ly/SGePbxo #AutomotiveSales #DealershipLeads #automotivetech #autodata

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The latest Dealership Industry Insights report is here! Download it to see how your dealership stacks up against key operational benchmarks: https://lnkd.in/g7tPxjRg

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The latest Dealership Industry Insights report is here! Download it to see how your dealership stacks up against key operational benchmarks: https://lnkd.in/g7tPxjRg

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The latest Dealership Industry Insights report is here! Download it to see how your dealership stacks up against key operational benchmarks: https://lnkd.in/g7tPxjRg

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The latest Dealership Industry Insights report is here! Download it to see how your dealership stacks up against key operational benchmarks: https://lnkd.in/g7tPxjRg

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Foureyes data comparing dealership close rates by channel for used vehicles in the first half of 2024 showed that online sources proved to be the most likely to close. Search engines led all channels (18.4%), with dealer and OEM websites nearly identical right behind. Subscribe to our newsletter, For the Love of Data, for more automotive industry insights like these. https://loom.ly/B3X56Po

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