Kathy Bryan

Kathy Bryan

New York City Metropolitan Area
6K followers 500+ connections

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About

I’m a seasoned marketing professional with hands-on experience driving B2B growth…

Contributions

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Activity

Experience

  • Electives Graphic

    Electives

    United States

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    Paramus, NJ

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    Warren, NJ

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    Charleston, SC

Education

Licenses & Certifications

Volunteer Experience

  • Women Of Martech Graphic

    Co-Founder and President

    Women Of Martech

    - 2 years 9 months

    Founded in 2020, Women of Martech (WOM) was a nonprofit professional organization that promoted and amplified the experiences, contributions, successes, achievements and innovations of women in the martech industry, including actions tied to revenue, process and efficiency, diversity and inclusion and social responsibility. Spending less than $5,000, we recruited a global membership of almost 1,500.

Publications

  • Guest column: We can all help get more women into leadership

    Tampa Bay Business Journal

    According to numerous data sets, women are effective leaders – just as effective as men. Other reports show that women are better than men at leadership traits especially important during times of change and uncertainty, like providing emotional support and helping employees create work-life balance to avoid burnout.

    So why are women so underrepresented in leadership? Theories abound, with lack of recognition being the theory we’ll tackle today.

    See publication

  • Kathy Bryan Of DMS On What’s Next For Affiliate Marketing

    mThink

    We believe that this is a time to be looking forward, so we are asking industry leaders for their thoughts on what lies ahead. Today, Kathy Bryan, chief marketing officer at Digital Media Solutions:

    See publication

  • Kathy Bryan Of DMS (aka W4) Talks Women In Performance Marketing & What Lies Ahead

    mThink

    When everything has gone crazy it can sometimes be easy to forget that life will return to normal soon enough. With that in mind I wanted to take a moment to recognize a recent promotion to CMO for one of my favorite people in the industry, Kathy Bryan of DMS (also referenced above). We spoke two weeks ago – it seems a lifetime now, of course – about her promotion and the role of women in the performance marketing industry:

    See publication

  • How To Leverage Google And Facebook Without Being Controlled By Them

    Forbes

    The Google/Facebook duopoly is typically referenced when considering digital media spend because these two technology giants combine to account for more than 50% of advertising revenue in the U.S. Statistics are harder to come by when evaluating the Google/Facebook share of organic website traffic, but the duopoly is assumed to have a large share of the organic pie.

    See publication

Honors & Awards

  • Best-Led Company of 2021

    Inc.

    Meet the Top 250 Best-Led Companies in America
    We swept the entirety of the middle market to find the companies that reign supreme for management excellence.

  • Tim Burke Pioneer Award

    Consumer Consent Council

    Honoring the late Tim Burke, Consumer Consent Council created the Tim Burke Pioneer Award in 2019 to recognize exceptional individuals going above and beyond to make a significant impact within the performance marketing space. As the 2021 award recipient, Bryan is recognized for her lasting industry impact and consistent strides to always give more than she takes. Over the course of her nearly 25 years in the marketing and advertising industries, Bryan has embodied – both as an individual and…

    Honoring the late Tim Burke, Consumer Consent Council created the Tim Burke Pioneer Award in 2019 to recognize exceptional individuals going above and beyond to make a significant impact within the performance marketing space. As the 2021 award recipient, Bryan is recognized for her lasting industry impact and consistent strides to always give more than she takes. Over the course of her nearly 25 years in the marketing and advertising industries, Bryan has embodied – both as an individual and professional – the spirit of what giving unconditionally means.

  • Best Branded Content Site - B2B Finalist

    Digiday Content Marketing Awards

    Award-winning global martech company Digital Media Solutions (DMS) was named a finalist for Best Branded Content Site – B2B by the 2020 Digiday Content Marketing Awards. The content published on DMS Insights was evaluated and selected by a dynamic panel of judges of industry experts and leaders. Finalists consist of standout content destinations that have effectively promoted a brand, product or service and demonstrated transparent success over the past year.

  • Best Web Experience Nominee

    Uberflip EXPY Awards

    Digital Media Solutions (DMS), the fastest-growing independent digital performance marketing company, announced it is in the running for Best Web Experience at the 2019 Content Experience Awards (EXPY). Presented by Uberflip, the EXPY Awards, now in its third year, are presented to a select group of marketers who have taken content experience from beyond a buzzword to proving its impact on growing revenue. These marketing trailblazers display exceptional consumer experience to help educate…

    Digital Media Solutions (DMS), the fastest-growing independent digital performance marketing company, announced it is in the running for Best Web Experience at the 2019 Content Experience Awards (EXPY). Presented by Uberflip, the EXPY Awards, now in its third year, are presented to a select group of marketers who have taken content experience from beyond a buzzword to proving its impact on growing revenue. These marketing trailblazers display exceptional consumer experience to help educate, entertain and inform their audiences. Each nominee is leading change in their respective organizations and brings knowledge and skills to the content marketing industry.

  • 20 Women Leaders in Business Nominee

    Sales Lead Management Association

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