Kevin Ascher

Can your Einstein Chatbot bring Salesforce data to a chat? And do it without a crappy experience? You guessed it...With AI, it can 😉 Check out this video. For surfacing up Salesforce data To a logged-in Communities user with Einstein Chatbot + GPTfy based experience. What's more, is that You can bring your own AI Model (BYOM) And do that without buying any extra licenses. This solution uses GPTfy's native security layer, To identify and mask PII/SPI and retain it In your Salesforce Org. Check it out and let me know what you think. #salesforce #einstein #chatbot #gptfy #byom #byollm #appexchange

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Sellers spend too much time doing other things (70% non-selling tasks- Salesforce state of sales report)! Fast forward to your ICP, important relationships, & key contacts. We DO this natively in Salesforce Using #AI we are able to show you who your Champions & Blockers Direct Sellers & Partners Strengths & Weaknesses Advanced Relationships & Identified Gaps Forecast & Opportunities per your ideal view Friends & Foes Or custom 😎 Identify the most important contacts, and drive a better account strategy with SQUIVR's RM Suite (native to Salesforce)

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Ran a Salesforce Innovation Center (SIC) session at Salesforce Tower in NYC, and here’s the blunt truth: everyone’s throwing money at sales and marketing...    but...   most of it’s going down the drain.   You’re buried in data, probably breaking privacy rules, and your tools? They’re not even talking to each other.   Need a wake-up call? Swipe through to see why your strategy is headed for trouble. #Salesforce #SalesforceInnovationCenter #Datacloud #keytakeaways #salesforcedatacloud Truffle Consulting

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In today's edition of using Juro at Juro... The journey of our sales order form and MSA. 1. Sales rep creates a contract in Salesforce from a template 2. Sales rep reviews it in Salesforce. 3. Sales rep sends it for internal approval from Salesforce. 4. Legal is notified in Slack of a new redline coming in. 5. Legal marks up the document with AI Assistant. 6. Changes to metadata are pushed back into Salesforce. 7. Sales rep sends it for signing from Salesforce. 8. Signed MSA is automatically stored in both Juro and Salesforce. Routine contracts on autopilot, with legal in the cockpit. #legalcounsel

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AI is supposed to be helping you become a better seller and not turning you into a literal robot. Nobody buys from those! Watch this video: The Rebel of the sales world powered by Dreamforce #SalesforcePartner #salesblazer #DF24 Salesforce Sales Cloud Click this👇🏻 https://sforce.co/3TvQiqQ

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Salesforce Sales Cloud just released its 6th State of Sales report last week aggregating insights from 5500 sales professionals across 27 countries 🌎 Sales growth is back where 79% of sales leaders say revenue has increased over the last year 📈 Sikkkk! But the "how" looks different this time around... For example: Partner selling is contributing to growth in meaningful ways. Enablement is rightfully emerging as a top growth lever 🔑 Another surprising stat: 83% of teams that adopted AI saw an increase in revenue over the past year vs 66% of teams without AI. Causation or Correlation? 🤷‍♀️ Yet another stark reality is that 70% of a sellers time is spent on non selling tasks. 😫 Everything from researching accounts to manually entering things into the CRM to sitting in hours n hours of internal meetings... I dream of a world in the future where AI can help us with rethinking : 1️⃣ Smart list building 2️⃣ Automated pipeline management and 3️⃣ Real time enablement in the future!! Just imagine a world where you don't need to trainings or the same forecast call every week!! 🔥 Check out the report in the first comment for more sales insights!! #stateofsalesreport #salesforce #genai #salesorgs

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A summary of the webinar Benjamin Zeitz and I did for Salesforce Ben recently. https://lnkd.in/gxbcZDut tl;dr - Salesforce orgs tends to be messy. Troubleshooting is hard. Use tools. Go faster.

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Check out this week's episode of Disambiguation with guest John Taschek from Salesforce. We have a broad conversation about AI, genAI and how companies are using it to improve their customer experience. #cx #ai #genai #crm #customers

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Platform Technologies got our first Best Practices article posted today on SalesforceBen.com (see below). Many thanks to the SalesforceBen team for helping and making the process simple!

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When you start a Salesforce + AI Project Sometimes, Hallucination is a problem that you get hit with quickly. Here are some ways to reduce it: tweak your LLM settings, prompt, and more. Check out the video PS: How are you tackling the Hallucination problem? Let me know in the comments. #ai #aihallucination #gptfy #aiproject #salesforce

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Tired of Salesforce Marketing Cloud holding your marketing team back???? We get it. Legacy marketing clouds like SFMC are clunky, outdated, and just not cutting it anymore. If you're ready to ditch the frustration and embrace a modern, agile platform that actually delivers results, then it's time to switch to Braze. At Stitch, we're experts in helping companies break free from outdated tech. Some may not know, but we are loaded with some of the top SFMC consultants in the world. We happen to use that expertise these days to help customers move to Braze. Because of our backgrounds, we know all the pain points and limitations of the SFMC platform, and we're here to show you a better way. Don't settle for mediocre marketing. Join our webinar on June 27th at 1:00 PM Eastern and learn how to make the leap to Braze – the platform that's revolutionizing customer engagement. We'll expose the truth about Salesforce Marketing Cloud and reveal why Braze is the superior choice. We'll talk through: ⚖ High-level differences between Salesforce and Braze 🗺 What to expect in the migration process 📤 Planning for nuances and differences between the platforms 💡 The top 3 most important things to consider when preparing for migration RSVP in the comments below to secure your spot. It’s time. #Braze #StitchAndBraze #AntiAgency

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🤓 Wow, Salesforce Research just released world’s first LLM benchmark for CRM. It's very interesting to look at the Sales and Service use cases by LLM across the accuracy, cost, speed, and trust. Anthropic's Claude 3 Haiku model is clearly the best for Service Reply Recommendations and also very good at Sales Call Summaries, but most Salesforce customers are using Einstein (which is the "XGen 2 model" in this benchmark). Check it out at https://lnkd.in/gZWa6WaD or on Hugging Face at https://lnkd.in/gAjb33fD

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Telling the story of a nasty personal injury, #MarcBenioff was compelling and messianic on Salesforce's latest #earningscall about the potential of #AI agents: "We're really at the edge of a revolutionary transformation. This is really the rise of digital labor."   Read my full #CloudWars analysis. https://lnkd.in/e68SNpuZ

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One of the things I love about Salesforce Sales Cloud' #Salesblazer community is the ability to collaborate with some of my favorite people. We just finished an article on 18 Sales Best Practices to help reps, including ourselves, level up in this new world of AI. One of my favorite tips is to use AI and ask it questions as if you were a potential client for your services. So, for me, I would prompt it to say something like: "Act as a VP of Sales for a Tech/SaaS company. I need help figuring out what type of sales training would be the best fit for my team to help improve their prospecting skills and results. We have 50 sales reps. 20 of them are appointment setters (BDRs and SDRs). 30 of the are responsible for full cycle sales (AEs). our AVC is $30,000. Our sales cycle length is 62 days. Our biggest challenge is setting meetings with executives at our Tier1 ICP. I am considering the JB Sales training (www.jbarrows.com). Tell me what I need to know about that training and how it compares to 3 other top vendors in the training space." And then I would go through the "qualification/discovery" process with ChatGPT. If you do this you will accomplish 2 things: 1) You will realize how much more valuable that process is to a client that a sales rep droning through BANT questions and canned demos and realize how much we need to level up. 2) If the information is not good or accurate about your company then you need to tell your Marketing team that they need to somehow fix the problem since that is what AI is pulling from. check out some of the other tips and let us know what you think! https://lnkd.in/eGxHQMpy

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As someone who has used Salesforce Marketing Cloud for a long, long, time now--since the days of ExactTarget orange...a pattern that I've seen emerge is that partners, consultants, agencies, and users get set in their ways. And sometimes, new features and functions are introduced to the masses in more of a beta state--and then iterated on over time. But what happens--if something doesn't work out of the gate, we tend to then stick to the older, perhaps more robust solutions--even as newer "better" tools gain and surpass feature parity. So I ask the community at large--what are some of the things that you are now embracing with the platform that you once shied away from? #SalesforceMarketingCloud #ExactTarget #EmbracingChange

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Can you write Prompts for Salesforce + AI? What does it take to write effective ones? Can I offer more than this video? Yes👍🏾 Sign up with Rahul Gupta and me, To build Prompts for Salesforce https://lnkd.in/gD-R2crS Event sponsor: GPTfy #salesforce #promptengineering #ai #gptfy #webinar #salesforceadmin

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If you missed our session today with Ben McCarthy, Mohamed Jassat, and Ian Gotts on How Entry-level Salesforce Professionals Can Use the Data Cloud to Land a Job, see the links below in the comments. During that session, we were excited to announce that we've been able to work in collaboration with our partners at Salesforce and IBM SkillsBuild to create a four-month-long Data + AI + CRM Career Catalyst Program to develop well-rounded entry-level talent to fill the future demand in the ecosystem with the skills we know job-seekers will need for these roles. 🚀 During this four-month program, you'll build skills in topics like Data Analysis, Data Modeling, Customer Discovery, Einstein, and Data Cloud. Additionally, you'll get... - A Salesforce Certification Exam Voucher (worth up to $200) - Access to 6-months of our Career Pro Career Development Service ($195 value) - IBM SkillsBuild badges in Data & Analytics and AI - Clicked certificates of completion - Impactful work experience to put on their portfolios - Resume reviews, mock interviews, portfolio reviews, and more! - Access to our expert coaches 👉 Vanessa Grant, Janeen Marquardt, MBA, PMP, Mohamed Jassat (FF.ISP) ☁, Gaurav Kheterpal, Izelle Du Pisanie, Rebecca Hatt, SMC®, Amy Russ, Phil Pegram, and Gabie Caballero - A supportive community to guide them on their journey - A new set of skills to help future-proof your career or break into a new one For the next 24 hours, you can use the promo code SFBEN24 to get 24% off the $295 enrollment fee, thanks to our collaboration with the Salesforce Ben team. You can read more about our program and join us using the links below! 🙌 #salesforce #ibmskillsbuild #data #analytics #datacloud #careers #entrylevel

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Attn Sales Leaders: When your reps struggle to get their quotes and proposals out of Salesforce to prospects... the deals struggle to close. Let us remove the STRUGGLE with simple automation. Join Padmini Murthy and Harry Rhatigan from airSlate along with Salesforce Ben to see it!

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