John Kitzie

April's retail landscape presented a varied picture, with consumers selectively investing in areas like home improvement and online shopping. These trends underscore the ongoing resilience of U.S. consumers. Read my latest blog to discover more about the evolving patterns across different retail sectors.

30

We all know that marketing data is used for targeting, investment, and messaging strategies. Gary Lancina, Vice President of Product Management & Marketing at Briggs & Stratton, highlights an additional advantage of leveraging data effectively. In a recent conversation, Gary emphasized how using data can foster transparency and value exchange, ultimately leading to the establishment of trust with your audience – a fundamental element of successful marketing! 🌟 #Marketing #Data #Transparency #Trust #Success

4

There are common mistakes when implementing digital signage - learn what they are and how to avoid them: https://bit.ly/3MEpFMn

2

The power of data!

4

1 Comment

Join Rightpoint and Coveo to learn how to streamline employee processes using AI in an interactive webinar with Comcast, while learning the key metrics for quantifying the impact of AI on your employee experience. Discover how to revolutionize the employee experience with the power of AI with Jesse Murray, Kirsten Culbertson, Patricia Petit Liang. Register here: https://bit.ly/4e1HDEZ

24

Leverage interactive technology to create engaging experiences that draw visitors to your booth., "#BoothTechnology #InteractiveDisplays #TradeShowTips #CustomerEngagement"

1

Specialty B2C marketplaces are on the rise, offering retailers a lucrative way to sell their own products while also featuring third-party sellers, all while earning commissions, simplifying operations and scaling up. These marketplaces are a hit with consumers thanks to their convenience and generate valuable data for companies. But success isn't just about having a platform—it’s about nailing competitive pricing, curating the right products, and creating a top-notch customer experience. And for an extra profit boost? Retailers can dive into retail media, adding a 3-5% bump in EBITDA.   https://lnkd.in/dx7dsDMh   #BCGinGreece #B2C #Retail

15

Interactive displays and technology help attract visitors and create engaging experiences at your booth., "#InteractiveDisplays #BoothEngagement #CustomerEngagement #TradeShowTips"

1

Struggling Norfolk Retail Biz? Feeling stuck in the past? Is your online presence a ghost town? Brick and mortar stores can THRIVE in today's market! Here's how a combined CTO / CMO approach can transform your business like it did for Tidewater Safety Shoes. Questions? 📈 How can I leverage data to reach new customers? 🤝 Is my online store user-friendly? ⛓️ Are my marketing efforts disconnected? This FREE case study has the answers! ➡️ https://lnkd.in/eyu5KJDi #norfolk #retail #growthhacking #entrepreneur #ecommerce

4

Bringing human-centered design into digital government services is something we prioritize at PayIt. With the role of chief customer experience officer, New York is focusing on a customer experience agenda, putting residents at the center of everything they do. Learn more about the state's initiatives here: https://okt.to/HfjEYC #GovTech #UserExperience #DigitalGovernment

4

Retail Technology Show 2024 highlights the urgent need for adaptability! 🚀 🔹 Flexibility Is Key: From mobile and digital wallets to QR codes and BNPL options, the diversity in payment methods is not just a convenience but a necessity. 🔹 Integration Challenges: Incorporating these varied options requires strategic integration, both in-store and online, to enhance customer journeys. 🔹 Open Banking: Embracing open APIs could significantly reduce transaction costs, making a strong case for more widespread adoption. 💡 Insight: With Gen Z leaning towards cryptocurrencies and challenger banks, staying ahead means embracing these trends to cater to the next wave of digital consumers. 🤔 Is your strategy aligned with these emerging trends? #RetailTechnology #PaymentSolutions #CustomerExperience #DigitalInnovation #Ecommerce

2

If you are attending stop by and learn how SP+ can optimize your operations.

4

📺 Steve Liesman recently gave a good breakdown on the state of retail, the shopper, the economy on Squak Box. 📊 Full National Retail Federation report for March here: https://lnkd.in/eQS8Vm9a 🛍 In short, consumer spending has been surprisingly solid. There is a risk that it drops, but that is not a weakness as of the latest reporting. 💸 That said, one thing which is a struggle for retailers is MARGIN. Labor costs are up and inflation is hitting supply side hard. Consumers are hunting value right now more than usual, so there is a lot of pressure from both sides squeezing out the margin. This makes it most imperative to align limited resource to sources of value as a retailer. 🔎 I have been developing tools and implementing practices with my data team to empower small business retailers to be able to identify and label the diverse customers in their customer base and execute strategy which acquires, develops, and retains high-value. 💡 We can get through this - we've just got to use our data to focus our resources! #usretail #useconomy #retailbusiness #smallbusinessstrategy

1

This overview from colleague and fellow utility alum, Michael Brozek, sheds light on private wireless broadband and its benefits to utilities' networks. Take a listen. #JoinUsAt900 #PrivateLTE #Private5G

5