Jennifer Jurgens

Thanks Terri for the conversation! Going organic is lower cost while supporting what resonates with your target audience. It reaches the silent searcher, creating a more informed prospect. Tools that capture what the prospect is thinking about further allows sales to sell with emotional intelligence. #waypointconverts #EveryAge

4

1 Comment

Your nonprofit's website is often the first point of contact for potential supporters. Is yours telling your story effectively? Discover the key elements of a successful nonprofit website at boldcitywebdesign.com #nonprofitmarketing #websitedesign #boldcitywebdesign

1

Your nonprofit's website is often the first point of contact for potential supporters. Is yours telling your story effectively? Discover the key elements of a successful nonprofit website at boldcitywebdesign.com #nonprofitmarketing #websitedesign #boldcitywebdesign

1

Consistency and transparency are key in pricing policies! 📊💼 But has your association even set pricing policies? If not, today’s blog is here to help. #PricingStrategy #Transparency #Fairness 🌟 https://lnkd.in/exzKsZZf

6

Content sharing is not as simple as reposting content exactly as it appears on your website or blog. Content has to be optimized for each channel or method of distribution. But where should you be sharing it? Take a look as Kevin Rowe shows you where to focus your strategy by highlighting the 22 places you should be sharing your content! https://bit.ly/3US13DQ credit: Search Engine Journal

4

4 Comments

Hey, marketing friends! I'll be back at Digital Summit Minneapolis this August to talk about what the heck is going on in #SEO (not that anything's changed much recently 🙃). Some things I'll cover... 1. AI Overviews 2. Topical Authority and what that means NOW 3. How to use AI for thought leadership! You can use my code SPEAKER300 to save $300 off your pass! https://lnkd.in/e9yHZ83X #seo #digitalsummit #contentmarketing

29

1 Comment

SMS marketing is an effective tool to cut through the noise and help increase event attendance - if used correctly. Used wrong, it's just another distraction that will get blocked out by your audience (figuratively or literally). Used right, however, it's highly effective at converting "I'll show up if I remember" into "I can't miss this." #DigitalMarketing #EventMarketing #SMSMarketing https://hubl.li/Q02ttpGc0

1

The best advisors spend years planting relational seeds. The problem? Scaling the harvesting is hard. Digital marketing for advisors–at its best–should scale your ability to harvest your warm relationships. A client told us last week: 👉🏽👉🏽👉🏽 "A theme I am seeing and hearing with great frequency: ‘We saw you online and it reminded us that we need to connect’. Healthy stuff right?!" This is how your marketing is supposed to work 👏🏽 Your best asset is your years of relational capital. We're here to help you capitalize on it. ---- We create video-first marketing strategies for financial advisors to leverage the power of your reputation. We do this through virtual interviews once a month, giving you a comfortable setting to express your best ideas. One interview–30 minutes a month–for 30+ days of content centered your voice and thought leadership.

4

Your email marketing has to be HIPAA compliant if you are a healthcare provider of any kind. Most practitioners we work with didn't realize that HIPAA and email can overlap. That's okay. Blind spots happen. What do you need to do to make sure your email marketing is HIPAA compliant? This will help you get started. https://lnkd.in/gB9PdRpF

5

Is Your Agency Prepared for Crisis Communication as Beryl Approaches? As Tropical Storm Beryl heads toward the Midwest this week, it’s crucial for your agency to be prepared with effective crisis communication strategies. Are your pre-scripted emergency messages ready? Have you reviewed your ESF-15 Public Relations annex in your county's emergency operations plan? This video will guide you through essential steps to ensure your agency is fully prepared: - **Prepare Pre-Scripted Emergency Messages:** Learn how to create and organize messages that can be quickly deployed during a crisis. - **Review Your ESF-15 Public Relations Annex:** Understand the importance of this key component in your emergency operations plan. - **Coordinate Your Crisis Communication Team:** Discover how to build a team of communicators to monitor social media, push out messages, respond to public inquiries, and prepare press releases for officials. At THPR Group, we specialize in public information and crisis communication. Our experienced team is ready to support your agency’s needs, ensuring you’re prepared to handle any situation. Contact us today to learn how we can help you enhance your crisis communication efforts. 📞 **Phone:** (765) 387-9008 📧 **Email:** [email protected] Don't wait until it's too late. Watch this video to get your agency crisis-ready and keep your community informed and safe. https://lnkd.in/emTBdRN3

1

So important for those of us in the behavioral health space! It is shocking how many groups out there are un-knowingly violating HIPAA regulations and are putting themselves at risk. Worth the quick read!‍

5