About
I am a sales & marketing focused startup guy. I've grown several startups - all with…
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Articles by James
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Volunteer Experience
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Board Member
Open Squash
- Present 13 years 1 month
Health
I founded Open Squash, a 501(c)(3) organization whose mission it is to make squash more accessible to the general public. We have raised several million dollars to open our first two facilities: one at 25 West 39th Street and the second at 100 Pearl Street, both in Manhattan. 25% of the membership receive economic discounts, we provide free afterschool programs to pubic schools that need it and have a scholarship program for juniors who cannot afford to be part of our junior training…
I founded Open Squash, a 501(c)(3) organization whose mission it is to make squash more accessible to the general public. We have raised several million dollars to open our first two facilities: one at 25 West 39th Street and the second at 100 Pearl Street, both in Manhattan. 25% of the membership receive economic discounts, we provide free afterschool programs to pubic schools that need it and have a scholarship program for juniors who cannot afford to be part of our junior training program.
www.OpenSquash.org
Publications
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Uninted Consequences in Advertising
Newsweek
How should publishers manage their advertising strategy?
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There's always someone who wants to ruin the party
Newsweek
Cannabis Advertising - who should, who shouldn't and who wins
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The Data-Driven Art Of Digital Marketing
MediaPost
Digital marketers today have an abundance of data at their disposal, determining how to best utilize all these data points is truly an art form.
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Successful Entrepreneurs Don't Have An Exit Strategy
Forbes
Not all companies should be focusing on their exit strategy:
1. Focus on profitability vs. who will buy your company
2. Establish a customer base
3. Build a company for success, and consider your employees while doing so
4. Think long term strategies
5. Believe in your product or service offering -
Embrace Science And Big Data: The Attribution Revolution
Marketing Land
The Attribution Revolution
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Ad:Tech
YouTube
James Green from Magnetic talked with us at ad:tech about search re-targeting and his predictions for tech advertising in 2012.
This video is part of Allvoices' series on ad:tech, the largest digital marketing and technology conferences and expositions. -
Facebook’s Choice — Make History, Or Be History
Marketing Land
What Facebook needs to do to keep it's stock up and to the right.
Languages
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French
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Loved this graphic from The Wall Street Journal showing the entire federal workforce broken down by department. Of course it comes from an article…
Loved this graphic from The Wall Street Journal showing the entire federal workforce broken down by department. Of course it comes from an article…
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