Gleb K.

Gleb K.

Burlingame, California, United States
28K followers 500+ connections

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About

Design executive. Visual design and user experience for AI products and operating systems…

Experience

  • Brain Technologies, Inc. Graphic

    Brain Technologies, Inc.

    San Mateo County, California, United States

  • -

  • -

    California, United States

  • -

    San Francisco, California, United States

  • -

    San Francisco Bay Area

  • -

    Finland

Publications

  • A Humane Approach to AI

    USA Today

    Artificial intelligence (AI): a technological phenomenon transforming industries and advancing at an unprecedented pace. In a landscape rife with AI startups, few individuals and companies stand out for their commitment to creating human-centric experiences that enable anyone to reap the benefits of AI. One such luminary is Gleb Kuznetsov, the Chief Design Officer of Brain Technologies Inc.

    See publication

  • How AI Technology Will Transform Design

    smashingmagazine

    The rise of AI-generated art makes design practitioners wonder if AI will replace designers. In this article, Nick and Gleb shed light on the current state of design, answer common questions designers have about AI tools, and share practical tips on how designers can make the most of using AI tools.

    See publication

  • Everything You Want To Know About Creating Voice User Interfaces

    smashingmagazine

    Creating voice user interfaces requires a lot of design expertise in various areas such as conversation design, interaction design, visual and motion design. This article covers the most critical aspects of designing for voice user interfaces — designing the conversation and designing visual interfaces.

    See publication

  • Solving top four car user interface problems with good design

    Thenextweb

    The automotive human-machine interface is the prime point of interaction between driver and car. Drivers use HMI to set climate preferences, change car suspension settings, play favorite music, and do dozens of other things. With the ongoing integration of computer systems into vehicles, automotive HMI is quickly becoming an integral part of the vehicle. Users often evaluate car experience based on the experience they have with HMI.

    See publication

  • Designing Human-Machine Interfaces For Vehicles Of The Future

    smashingmagazine

    Modern HMIs are transforming the way we interact with our vehicles. A car becomes a gadget that we use in a similar way as we use our phones. Users expect a lot of HMI, they even evaluate car experience based on the experience they have with HMI. In this article, let’s look at some ways to help us satisfy users’ needs with proper design.

    Other authors
    • Nick Babich
    See publication

  • Visual Design Language: The Building Blocks Of Design

    Smashingmagazine

    Like written words are to language, fonts, colors, shapes and icons are to visual design. An effective visual design language not only acts as a communication framework for all stakeholders on a product development team, but unites a brand and its customers to ensure that a company’s brand identity matches a customer’s brand perception.

    See publication

  • What I Learned From Designing AR Apps

    smashingmagazine

    We are still at the beginning stages of the new technological revolution — the exciting time when technologies like AR will be an expected part of our daily routines — and it’s our opportunity to create a solid foundation for the future generation of designers. In this article, Gleb shares his personal experience and advice on how to create and design AR apps.

    See publication

  • 5 Trends of Voice UI Design

    webdesigner depot

    At its core, the concept of interaction was always about communication. Human-Computer Interaction has never been about graphical user interfaces, which is why Voice User Interfaces (VUIs) are the future of user interface design.

    See publication

  • 6 things to keep in mind when designing voice UI

    Thenextweb

    When we hear the word ‘interface,’ many of us think about graphical user interface (or GUI). The vast majority of digital products available on the market today have this type of interface. Since GUI is the most familiar type of interfaces to us, we used to think of it as the natural way of interaction with digital products. However, we have a more natural and intuitive form of interaction — voice.

    See publication

  • 8 golden rules for AR design

    creativebloq

    AR design is like any other type of design, in that when we design products, we tell stories to our users. For years, we've had to tell stories on flat, 2D screens, but this is changing. We’re quickly moving in the era of fully-immersive augmented and virtual reality experiences.

    See publication

  • A Helpful Guide for Overcoming Design Frustration

    designmodo

    Every designer wants to be successful. But success is a subjective measure. For many designers, success means that they are proud of the work they do, but for top designers, this is not enough – top designers want to become trend makers, people who define a direction for design. Many designers work hard to achieve this goal but, unfortunately, end up in frustration rather than success. Frustration strikes way too many designers because it can be hard to live up ambitions and designers always…

    Every designer wants to be successful. But success is a subjective measure. For many designers, success means that they are proud of the work they do, but for top designers, this is not enough – top designers want to become trend makers, people who define a direction for design. Many designers work hard to achieve this goal but, unfortunately, end up in frustration rather than success. Frustration strikes way too many designers because it can be hard to live up ambitions and designers always feeling like they miss the mark.

    See publication

  • Designing Emotional Interfaces Of The Future

    smashingmagazine

    When it comes to change, we tend to naturally resist it. The only real boundary we have are our brains telling us that things are best to be left as they’ve always been. In this article, Gleb Kuznetsov shares his thoughts and ideas of how interfaces will look like and what sort of extraordinary experiences we can expect in the near future.

    See publication

  • Designing the Emotional Interfaces of the Future

    webdesignerdepot

    Today when we think about what product we want to use, we have a lot of options to choose from. But there’s one thing that plays a crucial role in this decisions making process: emotions. Humans are emotion-driven species. We evaluate products not only based on utility but also on the feelings they evoke. We prefer to choose products that create a sense of excitement over dull products that only solve our problems.

    See publication

  • Designing Tomorrow Today: the Airbus iflyA380 App

    uxplanet

    An app dedicated to an aircraft? That might seem a bit niche, but when the aircraft in question is the iconic A380 by Airbus, I knew there was potential to create a totally new user experience for travelers. Our objective was to take a fresh approach to connect passengers with this pioneering plane in an immersive, emotional way.

    See publication

  • Gleb Kuznetsov interview 2017

    thefwa

    I joined the team at Fantasy in 2016 in San Francisco as Head of Visual and Product Design. Over the past year I have driven an entire new design languages for mobile OS and products for major automotive companies around the world.

    See publication

  • Improve Your Design Process in Discovery, Ideation, and Prototyping

    uxbooth

    Each time a product team begins a new project, the list of things to do can be overwhelming. A strong design process can create structure, efficiency, and a clear path to completion. The team starts with stating a problem, then conducts a research, brainstorms a solution, prototypes and tests it, and finally, releases a product on a market. While it might look like a simple process, in reality, it has a lot of pitfalls.

    See publication

  • Mood Boards for Product Designers

    designmodo

    Most designers know that wireframing and prototyping are essential parts of the design process. Without prototyping, your chances of creating good design are almost nil. To craft a proper prototype, designers need to spend time ideating. Designers have a lot of different tools and techniques that help them during that brainstorming process. One tool that makes it the process of ideation most effective is mood boarding.

    See publication

  • Motion Design in Digital Experiences of the Future

    designmodo

    When designers create products, they tell stories to users. Designers have a lot of tools to make a story more interesting. Motion design is one of the most powerful tools designers have. The true power of motion can be seen in mobile experiences. A mobile app without motion is just a sequence of independent screens. But when designers introduce motion, something magical happens – a design comes alive – an app becomes an interactive story that can engage users.

    See publication

  • Top Designers You Need to Know: An interview with Gleb Kuznetsov and Jeshua Nanthakumar

    uxplanet

    you’re aware of For Dribbble or Behance, chances are you’ve seen their work; if not, you should go and check these people out. Gleb Kuznetsov, a Product Design Director, and Jeshua Nanthakumar, Experience Director, have won top clicks in both communities and have thousands of reviews and likes.

    See publication

  • What’s it like to design for the future of transportation and consumer AI with Gleb Kuznetsov

    Avocode

    We caught up with Gleb Kuznetsov who is inventing the future of design for the era of AI and runs his product design studio.

    See publication

Patents

Honors & Awards

  • IF Gold design Trophy

    IF design awards 2024

    https://ifdesign.com/en/winner-ranking/project/scandinavian-airlines-mobile-app/613625

  • 27th Webby Awards for best Visual design and aesthetics 2023

    Webby Awards

    https://winners.webbyawards.com/2023/apps-dapps-and-software/app-features/best-visual-design-aesthetic/256262/scandinavian-airlines-mobile-application

  • Red Dot Brands & Communication Design for best Mobile User Interface

    Red Dot

    https://www.red-dot.org/project/natural-app-61250

  • Red Dot Design awards 2022 for best Travel App, Service App

    Red Dot Product Design

    https://www.red-dot.org/project/airbus-tripset-60474

  • German Gold Brand Design awards

    © German Design Council

  • IF design awards 2022

    IF design awards Germany

    https://ifdesign.com/en/winner-ranking/project/airbus-tripset/341941

  • Webby for Apps and Software Best Voice Skill / Application 2022

    Webby awards

    https://winners.webbyawards.com/2022/apps-and-software/mobile-ott-app-features/best-voice-skill-application/218629/natural-ai--future-of-shopping

    Voice-enabled apps and devices that set an industry standard. Best, most innovative voice skill or practice.

  • 2022 CSS Design awards for best UI/UX/Service design

    https://www.cssdesignawards.com/sites/ml-solutions/40670/

    https://www.cssdesignawards.com/sites/ml-solutions/40670/

  • FWA web site of the day 2022

    FWA US

    https://thefwa.com/cases/machine-learning-solutions-mls

  • Red Dot Design awards 2019

    Red Dot Design Awards Berlin

    For best iOS product design

    https://www.red-dot.org/de/project/airbus-iflya380-41198

  • San Francisco Design Week Awards

    AIGA

    Honorable Mention: Travel & Hospitality
    https://sfdesignweek.org/award-winners-2019/

  • German design award 2019

    german-design-council.de

    Special gold award for best innovative digital product

  • IF Design Awards for best service design

    ifworlddesignguide

    for Airbus IFLY A380 iOS experience and design
    https://ifworlddesignguide.com/entry/253666-airbus-ifly-a380

  • FWA app of the day 2018

    FWA, Rob Ford

    https://thefwa.com/cases/airbus-iflya380-app-p2

  • Shorty awards 2018

    shortyawards

    https://shortyawards.com/3rd-socialgood/head-of-product-design-and-visual

  • User Experience design awards MUX 2018

    muxawards

    Won in 4 categories include For best Interface design, Shopping & eCommerce, Best Agency (Boutique) and Best All Around for IFLY A380 iOS app
    https://muxawards.com/winners


  • Best mobile app awards. Platinum for best mobile UI design

    bestmobileappawards

    https://bestmobileappawards.com/app-submission/airbus-iflya

  • CSS Design Awards official Jury member 2018

    CSS Design Awards

    https://www.cssdesignawards.com/judges/gleb-kuznetsov/1639/

  • Dribbble 100k Club

    Dribbble

  • 22nd Annual Webby Awards 2018

    Webby

    ifly A380 iOS app Honoree in the travel category at 2nd Annual Webby Awards, the leading international award celebrating excellence on the internet.
    https://www.webbyawards.com/winners/2018/mobile-sites-apps/general/travel/iflya380/

  • CES 2018 innovation awards for best digital imaging product

    CES 2018

  • CES 2018 innovation awards for best smart home product

    CES 2018

  • The top 50 most liked designers in 2017

    Dribbble

    https://dribbble.com/year/2017

  • CES Innovation Awards 2017

    CES

    The CES Innovation Awards is an annual competition honoring outstanding design and engineering in consumer technology products.

  • ICT Swiss Awards

    SwissICT 2016

    Public swiss awards for best product quality

  • Bigdigit awards - National award in the field of digital TV

    Nemo TV - for best entertainment product

  • 365 Awesome designers

    -

    Selected Product Designer in 2015 and 2016 years

  • CES 2014 Tech for a Better World award

    Product Design & Innovations

    Best Product in B2C area

  • Red-dot award: Product design 2013

    Red Dot award

    Category Product Design for highest design quality

  • Top 100 European product designers 2011

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Languages

  • English

    Native or bilingual proficiency

  • German

    Limited working proficiency

  • Design

    Native or bilingual proficiency

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