“I´ve worked with Gene during a trip in Spain with several Hi Tech companies. Gene Alvarez leads Gartner's research on e-commerce, including topics such as vision, strategy, business models, e-commerce platforms, Cloud, SaaS, and open source e-commerce technologies, social commerce, mobile commerce and context-aware computing, product reviews, recommendations and CRM organizational vision and strategy. Do you need someone on this field? Gene is your professional Partner I strongly recommend her services! ”
Activity
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Navigating current disruptions and socio-economic trends is challenging. However, CIOs must still look to the future to lead their organizations to…
Navigating current disruptions and socio-economic trends is challenging. However, CIOs must still look to the future to lead their organizations to…
Shared by Gene Alvarez
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Another incredible Latino Corporate Directors Association (LCDA) convening! It was a privilege to speak with, learn from, reconnect with, and meet…
Another incredible Latino Corporate Directors Association (LCDA) convening! It was a privilege to speak with, learn from, reconnect with, and meet…
Liked by Gene Alvarez
Licenses & Certifications
Volunteer Experience
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Assistant Scoutmaster
Connecticut Yankee Council - Boy Scouts of America
- Present 12 years 4 months
Children
Scouts BSA Troop 9 Stamford
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Member Board of Directors
Catholic Academy of Stamford
- Present 7 years 5 months
Education
Publications
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Drive Your Customer Experience With a CTP Reference Architecture Model
Gartner, Inc.
Business and operating models are linked by business capabilities, which drive the CRM technologies needed to create a customer technology platform reference architecture model. Applications and software engineering leaders can use this research as a guide to create their own CTP.
Other authorsSee publication -
Improve CX With a Customer Technology Platform Reference Architecture Model
Gartner, Inc
Poorly architectured or even disconnected CRM applications have led to disjointed, disconnected digital customer experiences. Application leaders need to architect a customer technology platform to deliver efficient operations and reduce customer issues during interactions.
Other authorsSee publication -
Select Gartner Research Publications
Gartner
A Gartner account is required to access the articles.
►Enable Great Customer Experiences Using Gartner’s Customer Experience CORE Model
►The Eight Building Blocks of CRM: Technology
►When Leaders Face a Challenge: Moments of Composability
►How to Implement Composable Technology With PBCs
►2022 Strategic Roadmap for B2B Digital Selling
►Quick Answer: What Are the Benefits of a “Test and Learn” Approach to Customer Experience? -
Becoming Composable: A Gartner Trend Insight Report
Gartner, Inc.
Incorporating composability into digital business enables the enterprise or public agency to change and grow despite persistent uncertainty. Instead of avoiding the risk of change, executive leaders must reinvent their thinking to see change as a well-trusted tool for business resilience and growth.
Other authorsSee publication -
Hype Cycle for Digital Commerce
Gartner
Enterprises use digital commerce as a key way to engage customers and drive revenue growth. This Hype Cycle helps enterprises evaluate the suitability of various digital commerce technology capabilities hyped in the market and understand their maturity and business value.
Other authorsSee publication -
IT Market Clock for Digital Commerce
Gartner
Through market life cycles, commoditization increases, and deployment priorities change. VPs of e-commerce must understand the maturity and commoditization levels of each asset to make build-buy decisions, create deployment road maps, negotiate pricing, plan divestments and manage portfolios.
Other authorsSee publication -
IT Market Clock for Digital Commerce
Gartner
Through market life cycles, commoditization increases, and deployment priorities change. VPs of e-commerce must understand the maturity and commoditization levels of each asset to make build-buy decisions, create deployment road maps, negotiate pricing, plan divestments and manage portfolios.
Other authorsSee publication
Projects
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Internationalization Strategy for Existing Clients
- Present
Working closely with Analyst to help existing clients to internationalize quickly with little resources in the following areas. These are some of the questions my clients ask:
Product:
- Product Launch – We have a new analytics product coming out in 2 months so we like to get analyst critique for it goes out. Secondly we want some assistance on which markets to launch it and how?
- Driving product innovation/portfolio strategy. Do we change a products for Latin…Working closely with Analyst to help existing clients to internationalize quickly with little resources in the following areas. These are some of the questions my clients ask:
Product:
- Product Launch – We have a new analytics product coming out in 2 months so we like to get analyst critique for it goes out. Secondly we want some assistance on which markets to launch it and how?
- Driving product innovation/portfolio strategy. Do we change a products for Latin America?
Marketing:
- Building awareness/brand strategy – We are not known in Lat Am and Asia Pac and have a £50k marketing budget. We need assistance in order on how to make the most of it
- Positioning and messaging – All our marketing materials and campaigns need to be validated and make sure we are using the terms.
- Conducting competitive analysis – How do we compare to the competition? What should we look like in 3 years time? How should we differentiate ourselves?
Sales:
- Identifying new market opportunities. We believe Lat Am is a good market for us, can I validate that?
- Market validation – Need to validate Lat Am
- Go to market planning – What is best route to market in Lat Am? We think possible acquisition and partners?
o Implementing a partnering strategy/identifying new channels. Looking for partner in Lat Am, who is out there?
o Exploring merger & acquisition – Looking to acquire a BI vendor in Lat Am, who is out there? We also looking to merge with a customer experience/analytics company so we can provide a stronger product offering – time line in 2 years. Who can potentially buy us?, How to be more atractive to IBM, Siemens, Google, etc...
- Lead generation – Need to generate leads in Lat Am and Asia Pac. Possibly purchase a Gartner newsletter or webcast
- Increase sales win rates – Why are losing 60% of business to our competition? Why do consumers favour our competitors?Other creatorsSee project
Honors & Awards
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RETHINK Retail Top Retail Influencers 2023
RETHINK Retail
This list is comprised of retail experts, consultants, analysts, academics, journalists, and thought leaders who are making an impact in retail in 2023
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HITEC Hall of Fame
https://hitecglobal.org/page/HITECHallofFame
The HITEC Hall of Fame is a new and exclusive recognition to celebrate the success of a select group of Hispanic technology leaders who have achieved the highest levels of professional success and who have a strong commitment to helping lift up the next generation of leaders.
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2011 HE&IT Top 200 Award
Hispanic Engineer & Information Technology Magazine
2011 HE&IT Top 200 Award - Hispanic Engineer & Information Technology Magazine Top 200 Influential Hispanics in Technology
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Most Influential Hispanics in Information Technology Award
HITEC
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Top-Rated Speaker
Internet Retailer Conference
Organizations
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BSA Connecticut Yankee Council Board
At Large Member
- Present -
Catholic Academy of Stamford CT Board
Chair of Marketing Committee
- Present -
HITEC Global Advisory Board Council Board
Member at Large – 2017 to Present
- Present -
Who's Who in Professional Management
Member
- Present -
Catholic Academy of Stamford CT
Advisory Board
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Consumer Goods Technology Industry
Advisory Board Member
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Recommendations received
4 people have recommended Gene
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Gartner's 2025 Top Strategic Tech Trends is out ✅ We're pioneering a future where AI thrives on Ethics, Responsible Practices, and cutting-edge…
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Gartner’s Top Strategic Technology Trends for 2025 are the star map you can use to keep your organization forging safely into the future. Each…
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ONE OF THE MOST IMPORTANT RESEARCH NOTES OF THE YEAR.........🌟 Top 10 Strategic Technology Trends for 2025: Shaping the Future with Responsible…
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We are arcHITECts of growth! #HITEC #hitecleaders #archetectsofgrowth
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The agenda is set, the speakers are prepping, we just need you! Don't miss your chance to be part of Gartner IT Infrastructure, Operations & Cloud…
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Great update with a new step-by-step 'how to' guide to demonstrating and measuring the value of data and analytics investments.
Great update with a new step-by-step 'how to' guide to demonstrating and measuring the value of data and analytics investments.
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My only photo from #gartnersym last week in Barcelona. (It is a good photo) - Arnie isn’t concerned about AI, he is concerned about “human…
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As the real Gartner Keynote kicks off this morning with Alicia Mullery and Daryl Plummer, I thought I’d share this cool experience 💃🏻 I was able…
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GARTNER SYMPOSIUM DAY 2 | ARNOLD SCHWARZENEGGER WITH INSPIRING KEYNOTE | MASTER OF TRANSFORMATION Very inspiring having Arnold Schwarzenegger on…
GARTNER SYMPOSIUM DAY 2 | ARNOLD SCHWARZENEGGER WITH INSPIRING KEYNOTE | MASTER OF TRANSFORMATION Very inspiring having Arnold Schwarzenegger on…
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It’s not clients we get to catch up with at #gartnersym. Sometimes you can catch up with Paul Furtado — twice …
It’s not clients we get to catch up with at #gartnersym. Sometimes you can catch up with Paul Furtado — twice …
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