About
I am an experienced law firm marketing specialist with a proven track record of success…
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Articles by Frank
Contributions
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You're facing SEM results fluctuations. How can you ensure client trust remains intact?
I truly believe by simply educating the client on what is occurring throughout the ad campaign (fluctuations, etc.), will mitigate any possible distrust and/or confusing thoughts coming from your clients. I am a huge advocate of over communicating.
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What do you do if your team members are not meeting deadlines despite effective communication?
Efficient project management is key here... I've always tried to find the right type of PM (with sufficient experience) that can mitigate these types of issues. This will fix the issue in future projects. If I'm in the situation right now, then I would have active communication with the client and explain the situation then come up with some sort of concession to help soften the blow.
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What do you do if your SEM strategy is underperforming?
I would definitely audit the keywords and see if there's a down trend search intent volume. Especially if it's a seasonal type business. If not, I would start analyzing the data of the traffic coming in... Because it could be an external news item the caused the decline. Depending on what I find, I would adjust accordingly.
Activity
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Cyber Monday 💳💻💵… We know there are bargains to be had by shopping online today but what does the term “Cyber Monday” really mean? It’s the…
Cyber Monday 💳💻💵… We know there are bargains to be had by shopping online today but what does the term “Cyber Monday” really mean? It’s the…
Liked by Frank Demming
Experience
Education
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City University of New York
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Activities and Societies: Athletics
Majored in Medical Technology, Minored in Computer Science
Licenses & Certifications
Publications
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7 Steps to Recession-Proofing Your Business
7 Steps to Recession-Proofing Your Business: Leverage Your Business for Long-Term Success was written to revolutionize how small businesses approach their marketing and attract their ideal clients, eliminating ebbs and flows in their work — and their income. Many small or mid-sized business owners struggle to keep their businesses open. They struggle to get a consistent flow of new customers — and keep those they have while some companies are flush — with clients and with cash. I got really…
7 Steps to Recession-Proofing Your Business: Leverage Your Business for Long-Term Success was written to revolutionize how small businesses approach their marketing and attract their ideal clients, eliminating ebbs and flows in their work — and their income. Many small or mid-sized business owners struggle to keep their businesses open. They struggle to get a consistent flow of new customers — and keep those they have while some companies are flush — with clients and with cash. I got really curious about what set apart successful businesses from their struggling counterparts. The answer was simple. The successful business used steps from the 7-Step Recession-Proofing Your Business Process, a process that works regardless of the economy or the industry.
The 7-Steps to the Recession-Proofing Your Business Process is:
1. Passion
2. Build Your Brand
3. Your Lead Generating Website
4. The “No-Brainer” Offer
5. The Stair-Step Sales Funnel
6. Fortune is in the Follow-Up
7. Apply the 4 Rs of Marketing
A full pipeline of qualified leads, resulting in a minimum of a 25% increase in revenue, will result when you implement these steps.
Courses
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Business Administration
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Computer Sciences
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Marketing Mastery
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Medical Technology
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Projects
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Affordable Basement Waterproofing Inc.
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A successful project where we designed and developed a website. We have also been driving consistent traffic to their website for additional exposure.
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Barwood Taxi Inc.
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Designed and developed a professionally done website as well as created the firms mobile app.
Languages
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English
Full professional proficiency
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Spanish
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Organizations
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LeTip International
Web Design
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BNI
Digital marketing
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Client Attraction Business School
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Montgomery County Chamber of Commerce
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Local Income Lab
Summit Club Member
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Recommendations received
18 people have recommended Frank
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As we reflect on the year, we want to extend a heartfelt thank you to our clients, colleagues and connections. Whether we’ve worked together or just…
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Happy Thanksgiving! May you eat & drink plentifully and be surrounded by family & friends. We are thankful for you. Gabrielle Napolitano Atlantic…
Happy Thanksgiving! May you eat & drink plentifully and be surrounded by family & friends. We are thankful for you. Gabrielle Napolitano Atlantic…
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