Eugene Lee

Here's an article that dives a little deeper into the DPE takeaway focused on patient adherence and prescription abandonment. IPG Health SOLVE(D) | An IPG Health Company

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🚨 Attention Radiology Marketers 🚨 Are you ready for RSNA? If you’re still in planning mode, you won’t want to miss out on our next HCP Marketers Webinar session. Watch a pre-recorded discussion with Kelley Howard and myself as we discuss Unlocking RSNA Conference Success The discussion will focus on specific digital and video tactics to amplify your actions before, during, and after RSNA: ✔️ NPI # Digital Advertising Before, During, and Post ✔️ Digital Out of Home (DOOH) ✔️ Video Strategies To Grow Adoption & Education ✔️ Increase booth traffic and post-conference follow-up 🗓️ Date/Time: October 10th - 10a PT/1p ET ⚡️Click to Attend: https://lnkd.in/gZrzh9HF #radiologymarketing #RSNA #RSNA24 #conferencemarketing

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🎙 New episode alert! Don’t miss WEDNESDAY’S new release of “The Health Marketing Collective,” featuring an inspiring conversation with Brian Jones about purpose-driven marketing and its important role in improving the future of health. We talk about: 👉 How addressing social determinants of health is an opportunity to transform our brands into platforms for social change. 👉 The responsibility we have as health marketing leaders to actively participate in initiatives that make a tangible difference in the lives of those we serve. Join us for this insightful discussion! Don’t forget to SUBSCRIBE.💥 #podcastpreview #healthmarketing #contentmarketing #marketingpodcast #purposedrivenmarketing #SDOH

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New insights from our patient/consumer research show that America is getting sicker, younger. This has a tremendous affect on our healthcare system and how pharma must adapt the way they communicate to patients. To get a copy, you can request it here: https://lnkd.in/euJPTY6z

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Headed to Future Pharma? Don’t miss Acxiom's VP Sales and Strategy Anthony Passarelli on June 26 at 4 p.m. as he joins the mainstage panel discussing how data can foster a collaborative environment and improve patient outcomes. Learn how Acxiom helps pharma brands reach healthcare providers and keep them informed of products and services that can enhance patient care:

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Blatant plug: Ok network (this is good for plans, systems, and potential partners too), want to learn about Eleanor and how she can amplify the results of patient outreach, care management, gaps in care, behavioral health assessments — and of course getting more patients to complete colonoscopies? Join the webinar. Or share with a colleague who might be interested. Want to just know what I'm up to now? You can join too...

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Rare disease hits too close to home– for too many. As healthcare marketers, we feel it's crucial to connect with patients on their own terms. Let's aim to empower patients and foster a supportive rare disease community. https://okt.to/q8cRCj #patientengagement #healthcaremarketing #rarediseasesupport #psp #healthcarestrategies

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🚨👇𝐍𝐄𝐖 𝐀𝐑𝐓𝐈𝐂𝐋𝐄: **CCOs are getting a seat at the C-suite table** Elevating the role of communicators is something many of us have been focused on for years. As Dustin Siggins shares in this article that has been happening more frequently, which is a very good thing. However, elevating the role of chief communication officers also comes with new expectations for how those leaders operate within an organization and deliver results. I added my perspective on this topic along with Stephanie Roberts, Jeremy Tunis, Jeff Berkowitz and Nick Lagalante, MPS. Check it out! #communications #pr

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Expert opinions and insights from Lumanity's specialists in RWE, regulatory affairs, market access, and medical affairs on strategically aligning global objectives with local demands in the creation of comprehensive evidence generation strategies. Listen 🎧 now!

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Avalere Health professionals excel in interdisciplinary thinking and forging innovative connections. Listen to the #MMMAgency100 podcast with Amar Urhekar, Sarah Alwardt, and Mario Muredda, where they discuss the impact of the Inflation Reduction Act and its influence on patients and payers, and reveal why creativity, agile strategy, and data are essential for accelerating access: https://bit.ly/4cluBRm #WeAreAvalereHealth, #AvalereHealth, #MMMAgency100

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Thoughts from day 1 of #HLTH2024 🚨💡 📈 With over 12k attendees, HLTH is bigger and more tech-centric than ever. The expo, stages and speakers have all grown in size, with John Legend and Halle Berry sharing their passion for impactful causes impacting their own lives. 🤖 This year, Ai takes the main stage…and all the other stages…in healthcare, shifting from being an ingredient to the main focus. Companies like NVIDIA and GE Healthcare are focused on creating eco-systems that position them as system-wide Ai partners. There’s a face to Ai digital agents, even a super cute telehealth Dr. otter for kids to interact with. Expect a lot more of this in the next year or two. We aren’t far from a potential paradigm shift in the treatment journey as we navigate a gap in primary care and access to care. 🏛️ In an election year, HLTH sparks hard-hitting conversations. Chelsea Clinton leads discussions on access to care, women's health, and abortion; while Casey Means, MD, and Oracle emphasize the importance of these dialogues. No matter your politics, these issues are being highlighted as important to the future of healthcare. 🪩 The stages are captivating, featuring impressive light shows and spaces, like rocket engines (rocket stage) and mystical backwood spaces (evergreen stage). The immersive experiences elevate each presentation beyond the typical show. 🎟️ Be Bold. This years theme is a CTA to push. It’s an innovation show after all. But it feels like attendees do see the stakes and the revolutionary impact possible with the emergence of Ai. But is this a cautionary tale? Many are asking: Can Ai truly save healthcare or are we placing too much hope in it? #HLTH2024 #Healthcare #Innovation #Tech #AI #WomenHealth #PatientExperience

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In the evolving landscape of #HealthcareMarketing, the #DTC approach presents both unprecedented opportunities and significant challenges. Join us on May 29 to hear from @David Reim and @Luk Arbuckle as they discuss increasing concern over the potential to identify individuals when health data is combined with consumer data. Learn more and register here: https://lnkd.in/eEvvuDWF

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Wow. Wow. Wow. What a gathering of powerhouse #healthcareleaders #healthcareinnovation! 🙏💯 Grateful to Weber Shandwick Jamie Dowd Rachael Pay Creative Salon Worldwide Marci El-Deiry Claudia Calori #phillips Daria Constanti, Jessica Canton #Bayer for the vital discussion on #womenshealth #sexualhealth #maternalhealth #menopause #caregiving #carerecipient #chiefhealthofficer. It is multifaceted, complex, and nuanced, requiring commitment, grit, and faith to impact how women care for themselves, each other, and their community. 🙏🫶🏼Women hold up half of the sky. How important is healthcare, for caregivers and care recipients in your life, in your company, and in your community? In our lifespan, we will all experience being a care recipient and caregiver. #connectingservices #connectingtechnology #connectingpeople #digitalhealth #digitalhealthcare #healthcareinnovation #samsungdigitalhealth #samsungelectronicsamerica

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Hear Ipsos experts discuss the evolution of obesity treatments, including clinical efficacy and safety results, HCP and consumer perspectives, market adoption, and the access, reimbursement, and intellectual property (IP) landscapes. https://lnkd.in/g8sSBzyy

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Time and time again, we see social media influencer campaigns promoting healthcare topics or brands miss the mark 🤦‍♀️ but as a mom [and millennial swiftie...IYKYK 💁‍♀️], this one hits different.   At Inizio Evoke Comms, we pride ourselves in developing authentic and compliant activations that tap into the power of influencers to help improve health and wellbeing. Being a mom, I empathize with Brittany and the parents of kids with life-threatening food allergies. In this case, she deserved better counsel and her followers deserve complete and accurate health information – especially when it comes to their kids.   This feels like another missed opportunity. When #InfluencerMarketing in healthcare is done well, you can change the trajectory of someone’s life for the better. You can help someone learn about a new community where they finally feel seen, give them the confidence to have a difficult conversation, or direct them to learn more about a potential medicine or reach a diagnosis they’ve been searching for. We can do better! What healthcare influencer campaigns have you seen flop, or even better, which ones have you seen hit the mark?   Here’s the story 👇

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Read the POV from Sarah Alwardt on how the US election will impact healthcare. Sarah delivers insights on what the new administration will mean for the Inflation Reduction Act and Affordable Care Act. Take a look. #Election2024 #HealthPolicy #WeAreAvalereHealth

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Navigating a busy exhibit hall can be overwhelming. But hearing feedback like this from visitors to our booth? That’s what it’s all about. If you’re looking for an agency partner who truly drives results and brings clarity to healthcare marketing, visit us at #HCIC24! We’d love to connect and explore how we can help your organization thrive. #HCIC24 #UnlockHealth #HealthcareMarketing #HealthcareStrategy #AgencyPartner

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