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-I pioneer game-changing strategies and ignite branding triumphs that resonate.
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Education
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Honors & Awards
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OAB Outstanding Achievement Award - General Image Promotion
Oklahoma Association of Broadcasters
This brand campaign focused on a key differentiator to lift us above our competitors.
https://youtu.be/q3B64L5tJgQ -
OAB Outstanding Achievement Award - News Image Promotion
Oklahoma Association of Broadcasters
Getting anyone's attention is a battle. A battle you can't win with brute force. It's even harder say, during NFL or college football halftimes. You've got to hack their minds a bit to get a message through to them. In this case, I chose to break something. I took the average boring news promo and let our anchors go rogue to sell our brand message on a more personal level.
https://youtu.be/uWtz-CvctZ8 -
FOXiE - Cross-platform Image (plus a Promax Nomination)
FOX Entertainment - Promax
This cross-platform campaign won a FOXiE Award and Promax Nomination in the PSA category. This is campaign was designed to encourage mask wearing in Oklahoma. This campaign started as a PROMAX challenge. Oklahoman's aren't easy to win over, so the messaging had to be different but convincing.
https://youtu.be/LlzhB66Ilv4 -
Promax Local Award
Promax
This 360 spot all started when GoPro released their GoPro MAX camera. I saw the potential to convey a brand message in a unique and visually stunning way. Take a look!
https://youtu.be/v4xv1CYZJJk -
OAB Outstanding Achievement Awards - Weather Image Promotion
Oklahoma Association of Broadcasters
The Storm Watch Alert Day initiative. This is a multi-platform storm warning promotion. We run promos letting our consumers know that we will alert them when severe weather is on the way. And when the severe forecast comes in, we flip a switch and the promotion tells people to be prepared and stay away aware. It hits digital billboards, social media, and on air with promos and in our newscasts.
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OAB Outstanding Achievement Award - General Image Promotion
Oklahoma Association of Broadcasters
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OAB Outstanding Achievement Award - News Image Promotion
Oklahoma Association of Broadcasters
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Rocky Mountain Emmy Award
Rock Mountain Emmy Awards
Balloon Fiesta coverage is an important part of KOAT's brand. This Emmy Award winning campaign was combination of strong copy with brilliant visuals, custom graphics and a clear promise.
https://youtu.be/mpTjlxGTfIo
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Sunflower Communications
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