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MISSION: To inspire brand loyalty and community through branded merchandise…
Articles by Delano
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The Case for Dusting Off Direct Mail as a Prospecting Tool
The Case for Dusting Off Direct Mail as a Prospecting Tool
By Delano Bartolomei
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Your Competition's Achilles Heel in Marketing
Your Competition's Achilles Heel in Marketing
By Delano Bartolomei
Contributions
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Here's how you can build a strong brand identity through problem solving.
Design is a language. A language that can trigger exactly the kinds of emotions you're needing to convey. Choose colors and shapes wisely to achieve the desired emotions that your looking to foster in your audience. Spend time to make sure not only your messaging is relevant, but that your visual assets are in line with it.
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Here's how you can build a strong brand identity through problem solving.
Research shows that - for your marketing message to register in this noisy world - your message has to be seen 70 times. A decade ago, it was just 7 times. So volume is key. And in order for consumers to "connect the dots", consistency in the messaging and design is critical. Spend time on comparing your messaging across platforms - and make sure that it aligns.
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Here's how you can build a strong brand identity through problem solving.
Think of the brands whose solutions deeply resonate with you. Some you may take for granted - for example, Slack. They found that workplace communication was highly inneficient. Their promise of "saving you 150 emails a week" resonates with everyone. Slack didn't invent anything extraordinary - Skype and other platforms did the same thing. But Slack nailed the perfect mix of messaging that turned them into a unicorn.
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Here's how you can build a strong brand identity through problem solving.
Remember: Your brand is your customers' best friend. What does a friend do? They spend time with you, they listen, they are there for you in challenging times. Be there for your audience, be present. Your brand voice needs to be consistent and need to resonate with your audience. Like a best friend. That's how you create loyalty.
Activity
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𝐂𝐁𝐃 - 𝐏𝐚𝐫𝐢𝐬 The Central Business District stands as a premier hub for enterprises within the consultancy, finance, luxury goods, and consumer…
𝐂𝐁𝐃 - 𝐏𝐚𝐫𝐢𝐬 The Central Business District stands as a premier hub for enterprises within the consultancy, finance, luxury goods, and consumer…
Liked by Delano Bartolomei
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The only Post Creation Guide you need to go viral. 15 Viral Frameworks averaging 12000+ likes. I've analysed the most successful posts, From our…
The only Post Creation Guide you need to go viral. 15 Viral Frameworks averaging 12000+ likes. I've analysed the most successful posts, From our…
Liked by Delano Bartolomei
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On the 2nd day of Christmas my true love gave to me… Sticking with the red, white and blue theme today. Denim without being denim? Whatcha think?🤔…
On the 2nd day of Christmas my true love gave to me… Sticking with the red, white and blue theme today. Denim without being denim? Whatcha think?🤔…
Liked by Delano Bartolomei
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English
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I didn’t post for the past 4 days. My mind was preoccupied. Aligning with what’s important to me. And it was glorious. ❤️
I didn’t post for the past 4 days. My mind was preoccupied. Aligning with what’s important to me. And it was glorious. ❤️
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🥂 PROMOTION ALERT 🎉 I proudly announce the promotion of Alexandria Quinn and Tim Keegan to Senior Managers on our Talent Acquisition team at…
🥂 PROMOTION ALERT 🎉 I proudly announce the promotion of Alexandria Quinn and Tim Keegan to Senior Managers on our Talent Acquisition team at…
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#NetAppINSIGHT kicks off in less than one week! If you're attending, be sure to visit the Cisco booth #201 to discover how FlexPod for #AI simplifies…
#NetAppINSIGHT kicks off in less than one week! If you're attending, be sure to visit the Cisco booth #201 to discover how FlexPod for #AI simplifies…
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Happy Thanksgiving from all of us at Trinity Consultants! 🦃 We're taking some time to reflect on everything we're grateful for this year, and at…
Happy Thanksgiving from all of us at Trinity Consultants! 🦃 We're taking some time to reflect on everything we're grateful for this year, and at…
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Stimulating the economy is common during this time of year with Black Friday, Cyber Monday and the Christmas season. Mind you #cybersecurity posture…
Stimulating the economy is common during this time of year with Black Friday, Cyber Monday and the Christmas season. Mind you #cybersecurity posture…
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Content marketing is not just for "leads." Content is how you earn trust at scale. Only 3% of your B2B audience is ready to buy. The other 97%?…
Content marketing is not just for "leads." Content is how you earn trust at scale. Only 3% of your B2B audience is ready to buy. The other 97%?…
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✨ Calling all marketing powerhouses! ✨ We are looking for a rockstar Marketing Manager to join our team at Hotel Van Zandt! This role is the perfect…
✨ Calling all marketing powerhouses! ✨ We are looking for a rockstar Marketing Manager to join our team at Hotel Van Zandt! This role is the perfect…
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Happy to be part of such an amazing team!
Happy to be part of such an amazing team!
Liked by Delano Bartolomei
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Building a remote culture isn’t easy. One thing that helps? Physical artifacts. Sending branded merchandise that makes “real” what we only “talk”…
Building a remote culture isn’t easy. One thing that helps? Physical artifacts. Sending branded merchandise that makes “real” what we only “talk”…
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