Casey Ausherman

Quality care is a top priority for Agrace, a Wisconsin-based hospice organization. With Qstream, their dispersed clinicians stay sharp and engaged through quick, on-the-go learning challenges. Read the full story to learn how Agrace uses #microlearning and knowledge reinforcement to boost clinician proficiency and enhance patient care: https://hubs.li/Q02LNFnH0

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Effectively bridging the gap between healthcare provider (HCP) and direct-to-consumer (DTC) marketing silos is critical for advancing cohesive virtual care strategies. This article dives into tactics for aligning these traditionally separate channels, emphasizing the importance of integrated data insights to personalize messaging across all patient touchpoints. By breaking down these silos, healthcare organizations can offer a seamless, patient-centered experience that boosts engagement, adherence, and health outcomes. Explore the full article here for insights into building a unified approach: https://lnkd.in/eEy2yvQ2 Discover about how we're transforming virtual care: https://lnkd.in/e5swhDbQ 

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Discover how University of Missouri Health Care is leveraging Oracle Health’s EHR to improve the experiences of clinicians and patients. https://lnkd.in/eR2grGZk

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In the complex landscape of healthcare revenue management, one area that often goes overlooked is Accounts Receivable (AR) management, particularly in the context of Durable Medical Equipment (DME) providers. Effective AR management is crucial for maintaining a healthy revenue stream, yet many DME providers struggle to keep up with the demands of this critical function. The following article explores the importance of AR management for DME providers and highlights the risks of neglecting the important aspect of revenue cycle management. Read More:- https://lnkd.in/gq4WZaUi #DurableMedicalEquipments #DMEbilling #RevenueCycleManagement #MedicalBilling #ARManagement #GlobeCentrix

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Want to find a great healthcare communications partner? Experience isn't the only factor to consider. Here's what to look for to find the right fit for your organization: https://hubs.la/Q02HXLxs0

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What an honor to be recognized as a top healthcare marketing agency. We completely agree that "the role of healthcare marketing agencies has never been more crucial to bridge the gap between providers and their target audiences." Check it out here: https://hubs.ly/Q02sVJrC0

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"The more devices speak to each other and the more access to information grows, the more we’re reminded as marketers to mirror the trends: stay interconnected, pursue new sources of insight, and be immediate with your impact." Jill Lewis, SVP / Group Account Director at Marcus Thomas LLC, spoke to AdForum about the challenges marketers face in the evolving landscape of healthcare advertising, trends in health tech, and how Marcus Thomas is helping healthcare brands innovate. Check out the full interview at the link below! https://lnkd.in/ghE7Kjq3 #healthcare #wellness #technology #innovation #marketing #advertising #AdForum #interview

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Effective care management can be vital to enhancing patient adherence to their care plan and improving overall satisfaction. This article covers the many benefits #CareManagement offers patients and providers alike, as well as tactics for optimizing program delivery. https://hubs.li/Q02G0stb0 #HealthTech #ValueBasedCare #PatientEngagement

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To combat rising #maternalmortality, some states have implemented maternal levels of care designations. Level-of-care designations can improve patient outcomes when healthcare providers use uniform definitions, standardized descriptions of maternity facility capabilities and personnel, and a framework for integrated systems that address maternal health needs. Read more about efforts underway in many states: https://lnkd.in/gKBb6bku

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Empowering Patients in Their Health Journey 💪🩺 How can healthcare marketers move beyond traditional education to truly support patient decision-making? Healthline Media's Berkeley Bethune explores "decision utility" in a new MM+M article, offering insights on how to guide patients through critical health decisions and empower them every step of the way. 🌐 Click to learn more about enhancing patient engagement: https://lnkd.in/eeZXjQMk #PatientEmpowerment #HealthcareMarketing #HealthJourney #DecisionUtility

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Medical marketers must choose healthcare marketing words that distill complex information for an audience that doesn’t always understand the terms. Success can lead to better health outcomes, but it requires communications expertise in both marketing and healthcare. Learn more about effective healthcare communication: https://bit.ly/3L4IXK1 #HealthLiteracy #HealthcareMarketing #GoLegato

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Does your GPO contract lock you into limited choices? Many health systems find that exclusivity agreements don’t consistently deliver the flexibility or value needed for optimal patient care. Explore how adding a secondary GPO partner can open doors to better options and improved outcomes. Read the full article at https://lnkd.in/g7JygEN7

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Want to know where your healthcare marketing team excels and where there's room for growth? Take this survey (by MERGE) and gain valuable insights into your organization's innovation strengths and weaknesses. 💪 https://bit.ly/3x1AZOx

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Want to know where your healthcare marketing team excels and where there's room for growth? Take this survey (by MERGE) and gain valuable insights into your organization's innovation strengths and weaknesses. 💪 https://bit.ly/3x1AZOx

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Providers play a key role in defining the patient experience for patients on #specialtydrugs. Learn how hubs can help providers make their patients’ lives easier through the care journey. Read post: https://hubs.la/Q02NYGPS0

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Listen Here: https://lnkd.in/g3GY2aPd This episode, recorded live at Becker’s Healthcare 9th Annual Health IT + Digital Health + RCM Meeting, features Ann Cappellari, MD, CMIO of SSM Health. Dr. Cappellari discusses the transformative potential of AI in healthcare, the importance of problem-driven tech adoption, and how integrating technology with clinical workflows can enhance patient outcomes. She also shares advice for healthcare leaders navigating the evolving digital landscape while keeping humanity at the heart of medicine. For more information about Becker's Healthcare, please contact Jessica Cole or Scott Becker. #podcast #healthcare #innovationinhealthcare #womensleadership

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✍ New on the PAC Blog ✍ "Once your digital solution is in place, it’s essential to map its performance back to the initial goals you set during implementation. Did the tool improve patient satisfaction? Did it reduce operational costs or align with key financial targets?" In this Blog post, Julie Flores, MPH, MBA from Luma Health talks about the critical mission healthcare access professionals are tasked with: getting patients in the door, and delivering high-quality experiences for patients and staff alike—all while keeping an eye on margins. To read the full blog post, click here: https://lnkd.in/e8MypAtm

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