Brett Bodofsky
Philadelphia, Pennsylvania, United States
6K followers
500+ connections
About
I am a digital marketer who specializes in paid search. Leveraging years of experience…
Experience
Education
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University of Illinois at Urbana-Champaign
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6 Courses and a capstone project:
• Marketing in a Digital World
• Digital Analytics for Marketing Professionals: Marketing Analytics in Theory
• Digital Analytics for Marketing Professionals: Marketing Analytics in Practice
• Digital Media and Marketing Principles
• Digital Media and Marketing Strategies
• Marketing in an Analog World -
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The certificate consisted of 5 different courses and was 8 months long (8-10 hours per week).
The courses:
• Technical Support Fundamentals
• The Bits and Bytes of Computer Networking
• Operating Systems and You: Becoming a Power User
• System Administration and IT Infrastructure Services
• IT Security: Defense against the digital dark arts
This certificate supports the notion that I have a breadth of knowledge when it comes to troubleshooting and customer service…The certificate consisted of 5 different courses and was 8 months long (8-10 hours per week).
The courses:
• Technical Support Fundamentals
• The Bits and Bytes of Computer Networking
• Operating Systems and You: Becoming a Power User
• System Administration and IT Infrastructure Services
• IT Security: Defense against the digital dark arts
This certificate supports the notion that I have a breadth of knowledge when it comes to troubleshooting and customer service, networking, operating systems, system administration, and security. -
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My Field of Study at this Vocational High School Was Web & Print. Web & Print is a three-year career program that focuses on the fundamentals of web development and graphic design.
I learned HTML, CSS, and several other web development principles
By Sophomore Year I was working with several web development clients
Functioned as an aid to the instructor (Sent resources on recent developments, helped others with their code or photoshop projects)
Volunteer Experience
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President
Paid Search Association (PSA)
- Present 2 years 2 months
• Oversee all operations regarding the Paid Search Association
• Provide guidance for board members on how they can contribute
• Create programs to help advance the search industry
• Website management
• Help with social post
• Help with the annual conference
• Help with sponsorships/funding -
2021 Search Engine Land Awards Judge
Search Engine Land
- 1 month
https://searchengineland.com/meet-the-2021-search-engine-land-awards-judges-374098
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Member Board Of Directors
Paid Search Association
- 1 year 4 months
Board members function as advocates and promote learning and growth of talent in the PPC field.
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Web Content Editor
Results Personal Training and Fitness
- 1 month
Health
I did some web content editing for Orville Barnes, a personal trainer who owns http://www.resultsptandfitness.com/. Doing this allowed me to gain the valuable experience of working with a client. In addition, I enjoyed supporting his mission of helping improve the health of others.
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Web Developer / Content Editor
People's Festival
- 1 month
Arts and Culture
The Peoples Festival is an annual tribute to the life of international musical and cultural icon Bob Marley! I was thrilled to be presented with an opportunity that would allow me to work with a project that has a positive impact on the Wilmington, DE community and surrounding cities. The festival gives attendees a safe place to indulge upon local and international musical / theatrical performances.
Courses
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Google IT Support Professional Certificate
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Projects
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BuyReservations.com
- Present
I wrote HTML and CSS for the site and also managed the companies SEM accounts.
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deskillscenter.org
- Present
Built with WordPress for an Adult Education facility in Wilmington Delaware.
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flowlaxde.com
- Present
Created this website while in high school using WordPress. I continue to maintain and update it as needed.
Update: This company is making a comeback just for the summer of 2018 -
Lacrosse-Lounge.com
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First developed the website from scratch using Dreamweaver. Later switched over to WordPress in order to provide the client with something he could manage himself, if ever needed. Made the video on the homepage myself. This project was completed in high school. I maintained the site, made updates, and built content for it until 2017. I have a local copy if someone ever wants to have a look at it.
Update: This company is no longer around so the website has since been removed.
Honors & Awards
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Named a Top 50 PPCer by Marketing O' Clock
Marketing O' Clock
Marketing O' Clock is one of the leading digital marketing podcast and recognition from the hosts is a sure-fire way to know if a marketer is active in the community and knowledgeable about a channel.
Link Here: https://marketingoclock.com/top-PPC/2023/ -
Named a Top 50 PPcer by PPCsurvey.com
PPCsurvey.com
Being listed as a top 50 PPcer by PPCSurvey.com has helped bring attention to myself and my current employer.
Listed Here: https://www.ppcsurvey.com/top-25-most-influential-ppc-experts -
2021 Rising Star in PPC
PPC Hero
https://www.ppchero.com/ppc-rising-stars-of-2021/
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Named 1 of 19 Influential PPCers to follow in 2022
Wordstream
Tweet Found Here: https://twitter.com/WordStream/status/1491076458626052102
Article Found Here: https://www.wordstream.com/blog/ws/2022/02/08/ppc-influencers -
PPC Chat Profile Raising
PPC Chat
The "Raise Someone's PPC Profile" is a program hosted on the PPC Chat website that allows members of the highly engaged #ppcchat community to nominate someone who deserves to have their profile raised for some extra attention. In June 2021 I was nominated by a member of the community.
Article: https://officialppcchat.com/meet-brett-bodofsky/ -
Paid Search Associate "Why I Love Paid Search" Essay Winner
Paid Search Association
In June 2020 the Paid Search Association went live with a contest where users could submit an essay on why they love paid search. Convinced I love paid search the most, I decided to create a submission and won.
Read the essay here: https://paidsearch.org/why-brett-loves-paid-search/
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