Ann Peebles Rimkus

Ann Peebles Rimkus

Irving, Texas, United States
3K followers 500+ connections

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    Digital Marketing, Marketing Consulting, Lead Generation, Social Media Marketing, Advertising, Content Marketing, Public Relations, Email Marketing, Brand Marketing, and Market Research

About

As a marketing and media professional, I've had the opportunity to work on global brands…

Articles by Ann

  • The Danger of Taking the Easy Shot
    Oct 6, 2019

    The Danger of Taking the Easy Shot

    Been practicing my pool game recently and it occurred to me..

    6 Comments
  • Funny Story On Advertising
    May 18, 2017

    Funny Story On Advertising

    I know this will date me, but I'm very proud of my heritage as an advertising professional. I've worked for and with…

  • The Dangers of Complacency
    Mar 28, 2017

    The Dangers of Complacency

    We have a new class of marketing professionals graduating in May. I have the honor of being Mom to one of them, and it…

    1 Comment
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Contributions

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Activity

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Experience

  • The Point Group Graphic

    The Point Group

    Dallas/Fort Worth Area

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    Dallas/Fort Worth Area

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    Dallas

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    Plano, Texas

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    Dallas, Texas

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Education

  • The University of Texas at Austin Graphic

    The University of Texas at Austin

    Activities and Societies: Phi Kappa Phi Honor Society, Kappa Alpha Theta

    Graduated with High Honors in three years.
    Double major in Advertising and Marketing.
    Minor in French.

Volunteer Experience

  • Cure Duchenne

    Proud Volunteer for Marketing Services

    - 4 years 1 month

    Children

    Cure Duchenne is on the cusp of discovering a cure for a debilitating form of MD that affects young boys. It has been a privilege to see these warriors grow up and pass their doctor's life span expectations. Being part of this organization has brought me lifelong friends. Together, we can find the cure.

  • Social Media Volunteer

    Family Place

    - 1 year 1 month

    Economic Empowerment

    Long time supporter for this safe haven against domestic violence. Provided marketing support to increase awareness and education, to support the families seeking shelter, and to raise volunteer contributions and donations. This is an amazing orgranization that has taught me so much about life and speaking up against bullying and domestic violence.

Courses

  • Advertising and Media Law

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  • Advertising and Media Management

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  • Campaign Management

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  • Digital Strategy

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  • Marketing and Media Communication

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  • Marketing in the Digital World

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  • Media Law

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  • Media Management

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Projects

  • Cadillac Cares

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    Created a Social Voice for Cadillac on Facebook and Twitter to help improve the brand image of Cadillac as a caring corporation that gives back to its community. Helped to unify the voice for Cadillac across both social vehicles, helped to provide consistency between markets, and raised awareness for 8 charities during the campaign period. Resulted in an 320% lift in social media engagement.

    Other creators

  • Cadillac Culinary Masters

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    Developed a signature program that recognized the community contribution of key chefs in the market, while benefiting the local food bank. Program included a comprehensive video interview with the chef about their story, a customized lunch menu designed specifically for the program, and social media support for the chef, the restaurant, the food bank, and Cadillac. Able to provide a significant donation to the food bank every year in the name of Cadillac.

    Other creators

  • Team Escalade

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    A comprehensive public relations driven product launch designed to elevate awareness for the Cadillac Escalade by bringing together 6 charities, 12 celebrities, 12 media personalities. Each team leveraged TV, radio, and social media hash tags to build awareness and support for their charity. In the end, Cadillac was able to provide additional media value to not just one but two important charities, while raising awareness for all six. Turned what would have been a one day press announcement…

    A comprehensive public relations driven product launch designed to elevate awareness for the Cadillac Escalade by bringing together 6 charities, 12 celebrities, 12 media personalities. Each team leveraged TV, radio, and social media hash tags to build awareness and support for their charity. In the end, Cadillac was able to provide additional media value to not just one but two important charities, while raising awareness for all six. Turned what would have been a one day press announcement into 45 days of glory and over $1,000,000 in media value.

    Other creators

  • Texas Spirit PSA Program

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    Developed a comprehensive public relations program to reposition the Cadillac brand in the marketplace as a good corporate citizen. Recognized by the Print Publishers Association. Awarded Distinctive Honors by the Broadcast Association for Public Service. Over 10 years, we were able to benefit over 180 charities in the name of our Cadillac dealers in eight different markets.

    Other creators

Languages

  • French

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Organizations

  • Eastlake Christian School

    Board Member, Director of Fundraising

  • Kappa Alpha Theta

    Sorority Member

  • SPCA

    Director of Volunteer Adoptions

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