Angela Romero

Angela Romero

New York, New York, United States
2K followers 500+ connections

About

Search fund entrepreneur featured in Bloomberg, NPR and the Real Deal. Former technology…

Articles by Angela

Activity

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Experience

Education

  • The Wharton School Graphic

    The Wharton School

    -

    Activities and Societies: Student Advisory Counsel

  • Activities and Societies: •Summa Cum Laude •Beta Gamma Sigma - premier honor society recognizing business excellence •Senior Vice President, American Marketing Association Collegiate Chapter (sfsuma.org)

Licenses & Certifications

Volunteer Experience

  • Coursera Graphic

    President & Co-Founder

    Coursera

    - 3 years 4 months

    Economic Empowerment

    The HOLA ERG advocates for the representation, advancement and inclusion of Latinos at Coursera.

  • American Marketing Association Graphic

    VP Seminars and Special Events

    American Marketing Association

    - 2 years 1 month

    Led the Seminars and Special Events teams

  • Senior Vice President

    American Marketing Association, SFSU Colleagiate Chapter

    - 2 years

Honors & Awards

  • “Love Wins” Award

    Coursera

    Recognition for outstanding leadership of the HOLA ERG and its impact on diversity, equity, and inclusion.

  • Top 10 Colombian Tech Innovators – Revista Semana, 2015

    Revista Semana

    Selected as one of the top 10 Colombian tech innovators by Revista Semana

  • GOLD AWARD, Best Use of Public Relations

    Medical, Marketing and Media

    FleishmanHillard and AbbVie

    Uncover Your Confidence: ­AbbVie & Stacy London Empower People Living with Psoriasis

    A partnership with style expert and co-host of TLC’s What Not to Wear Stacy London helped AbbVie engage psoriasis patients through motivational and relevant lifestyle content.

    One judge called the campaign “truly inspirational,” noting that it “addresses the major issues related to psoriasis—stigma and apathy.”

    London’s personal experience with psoriasis…

    FleishmanHillard and AbbVie

    Uncover Your Confidence: ­AbbVie & Stacy London Empower People Living with Psoriasis

    A partnership with style expert and co-host of TLC’s What Not to Wear Stacy London helped AbbVie engage psoriasis patients through motivational and relevant lifestyle content.

    One judge called the campaign “truly inspirational,” noting that it “addresses the major issues related to psoriasis—stigma and apathy.”

    London’s personal experience with psoriasis and her philosophy of building self-esteem through individual style clearly resonated with patients. Her popularity as a style and fashion expert served as a nice news hook, especially for media outlets that don’t typically cover the disease.

    “This is a creative campaign,” a second judge said. “The choice of Stacy London as ambassador feels authentic.”UncoverYourConfidence.com provided psoriasis-oriented style advice, disease education materials and more. Additional elements included videos of psoriasis patients sharing stories, videos of London sharing her story, and “Ask Stacy” videos in which London answered questions about psoriasis. A custom tab on AbbVie’s psoriasisSPEAKS Facebook page featured related posts and links to campaign assets.

    Results for an eight-month period include more than 228 million traditional media impressions; nearly 10 million social media impressions; more than 15,000 website visits; and more than 1,500 searches on a dermatologist finder tool. The videos had an impressive 75% completion rate.

  • Gold Quill Award Winner

    International Association of Business Communicators

    Advocacy communication award for excellence in strategic communication planning and implementation of internal, external and integrated programs for the Uncover Your Confidence psoriasis awareness campaign.

  • Silver Anvil Award of Excellence Winner

    PRSA

    Branding and launch campaign for public service agency, The Better Than Cash Alliance: Shifting the World from Cash to Electronic Payments.

  • The International Business Honor Society – Beta Gamma Sigma Honor

    Beta Gamma Sigma

    Selective business award only given to the top 10% of undergraduate students in Business

  • Beta Gamma Sigma

    Beta Gamma Sigma

    Beta Gamma Sigma is the international business honor society for AACSB-accredited schools, which are the top 5% of business school programs around the world.

Test Scores

  • GMAT

    Score: 710

Languages

  • English

    Native or bilingual proficiency

  • Spanish

    Native or bilingual proficiency

Organizations

  • San Francisco American Marketing Association

    Vice President

    -

    Led the creation of the Seminars and Special Events team. As the VP of S&SE team, I lead a talented team to organize influential events with thought leaders for the San Francisco American Marketing Association. • Lead a team of 4 people to plan, organize and execute influential events with thought leaders for the marketing community • Strategized positioning, timing, and price point for each event to ensure maximum attendance • Coordinated event promotion cross-functionally with the…

    Led the creation of the Seminars and Special Events team. As the VP of S&SE team, I lead a talented team to organize influential events with thought leaders for the San Francisco American Marketing Association. • Lead a team of 4 people to plan, organize and execute influential events with thought leaders for the marketing community • Strategized positioning, timing, and price point for each event to ensure maximum attendance • Coordinated event promotion cross-functionally with the Marcomm and Social Media teams • Calculated budgets, paid vendors and negotiated best terms for contracts • Ensured maximum attendance of events by drafting compelling marketing materials • Nominated to be President Elect because of my demonstrated leadership skills and vision for the organization

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