Jonathan Ames

Make the most value out of your content marketing. Our guide shares actionable advice to help your content reach and engage broader B2B audiences, featuring 6 steps to activate content effectively. https://hubs.ly/Q02vz-d70 #b2bmarketing #ownyourfunnel #demandgeneration

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What we're reading: Four Questions to Help You Balance Content Volume and Relevance from our friends at MarketingProfs https://lnkd.in/g-aQHG2t We agree with author Jason Dea that it is time for marketers to re-evaluate their approach to content. In a world where AI can spit out as much content as you desire, it becomes less about content quantity and more about content quality. Marketers should check out the article. If you are hungry for more, we recommend this webinar showing how #CX and #Marketing pros leverage #AI to be better at their jobs. (It can involve content, but can involve so much more, too.) https://lnkd.in/ghZXPNbE

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🔑 Demystifying CPA: Cost Per Acquisition with Dan Join Dan, co-founder of PPC Geeks, as he sheds light on this crucial marketing metric. #CPA #MarketingMetrics #PPCGeeks 📊 Understanding CPA is essential for gauging the efficiency of your ad spend. Learn how to track and optimize your acquisition costs for better ROI!

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🔑 Demystifying CPA: Cost Per Acquisition with Dan Join Dan, co-founder of PPC Geeks, as he sheds light on this crucial marketing metric. #CPA #MarketingMetrics #PPCGeeks 📊 Understanding CPA is essential for gauging the efficiency of your ad spend. Learn how to track and optimize your acquisition costs for better ROI!

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Unlock the power of lead magnets with Deb McGregor from the MN SBDC on September 17! Dive into how lead magnets can enhance audience engagement and fit into effective marketing funnels. Deb will offer practical examples and guide you in creating your lead magnet. Don’t miss out—register today! https://bit.ly/3SDJxmp

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Direct Mail is measured via attribution windows. Postie's Sr. Client Success Manager, Tara Donavanik, explains why attribution windows work for DM and why they may be longer than you'd expect. #measurment #attribution #directmail #digitalmarketing #postie

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Showcase transformations and comparisons effortlessly with our Before-After Image Slider Module for HubSpot. Perfect for highlighting product features, design changes, or any visual differences, this module engages users with an interactive slider. Enhance your HubSpot pages today! https://hubs.la/Q02XrVsY0

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📈 Many business owners hit the brakes on marketing when immediate demand strategies drain their ad spend without yielding results. Here's the twist: LinkedIn's networking capabilities can transform this scenario entirely. Imagine adding new contacts to your network for about $0.75 each—contacts that stay in your top-line content exposure funnel indefinitely. It's a game-changer in budget allocation for expansion revenue. The beauty? You invest to build your network, and even if you pause spending, your network remains intact. Once your network is seeded, organic growth kicks in through thoughtful content production. With a robust base, every post has the potential to reach a larger audience, amplifying your impact and engagement over time. LinkedIn isn't just a platform; it's your gateway to sustainable growth and lasting connections. Ready to rethink your marketing strategy? Let's chat! #LinkedInNetworking #BusinessGrowth

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Marketers have a tough job these days. With so many channels and competing priorities, it’s harder than ever to break through the noise. ❔ Are you aligning your messaging across key channels? ❔ Do you have a strategy to capture more leads this season? ❔ How are you showcasing thought leadership to your audience? Let’s connect and share what’s working to drive results. 💡 #MarketingChallenges #Engagement #MarketingStrategy #LeadGeneration #SAP

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Integrate PPC into your marketing mix for a cohesive narrative! Strengthen your brand's message across platforms and extend your reach with strategic PPC campaigns. Learn how to harmonize your marketing efforts: https://loom.ly/j0X5u6c #PPC #MarketingIntegration #BrandStory

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When you have no idea how many tools are in your Martech deck and how to best use them... #marketing #marketingtools #marketingapplications

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Hot take: The engine that fuels your B2B marketing growth isn’t AI. 🤖 It’s positioning. If you don't position your product correctly, you’ll struggle to be remembered – even when buyers have a need for your offering. Here's what CMOs today should know 👉 https://hubs.ly/Q02KcFFn0

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