Vnzo AEC

Our Omaha office stands out because of its Midwest mix of talented, tight-knit people. We are sharing the story of our Omaha office and the ever-growing pool of passionate, innovative, and resilient people who call it home. As Omaha grows, so do #JEDunn’s efforts to build while staying true to the small-town roots that got us here. #InspiredPeople #InspiredPlaces #JEDunnOmaha

Client spotlight: Country Joe Homes. Country Joe Homes, a top-25 home builder with over 40 years of experience, aimed to elevate their digital marketing and online presence. Through comprehensive brand strategy, website development, content creation, and social media management – we delivered impactful results: → 746% increase in impressions → 466% rise in messages → 100% boost in engagement → 47% growth in followers Read the full story in the comments (link below).

As an A/E/C marketing agency, creating relevant content is at the core of what we do. Over the past year, we've focused on sharing informative and engaging content. While metrics tell part of the story, we want to hear directly from you, our followers. Here is a breakdown of what we have been producing: → AEC All-Stars: Highlighting standout commercial projects across Minnesota → Marketing Insights: Research and analysis on AEC marketing strategies → Marketing How-To: Step-by-step guides for practical marketing strategies → Case Studies: Showcasing our marketing work and client successes What content do you enjoy most or want to see more of? Your feedback means everything – vote or drop a comment to let us know! #AECMarketing #VnzoAEC #MarketingMondays #AECAllStars

Ready to make your projects unforgettable? 🎥 Here’s how different video types can help your firm stand out in the AEC space: → Project Highlight: Captures design features with beautiful shots that showcase the project’s aesthetic. - 30-60 seconds longs - a collection of b-roll shots - titling and music for cinematic effect → Project Story: Tells the story from the perspective of a PM, project partner, or end user, bringing the project’s journey to life. - 90-120 seconds longs - includes interviews / testimonials - adds context and narrative to a project → Brand Impact: Combines narratives that reveal your firm’s real-world impact on its community. - 2-3 minutes long - a collection of multiple projects - told from a client or end user perspective - focuses on impact Each of these is considered 'evergreen content'—timeless assets that can be used and re-shared for years to come. If you're looking to highlight your work with video, don't hesitate to reach out! vnzoaec.com #MarketingMondays #AECMarketing

Calling all A/E/C marketers... If you haven't already, be sure to check out some of our latest content from our Marketing Mondays Series! Each piece features insights from Vnzo’s own subject matter experts, providing valuable strategies tailored for the A/E/C industry. → Must-Have Videos for Construction Marketing Discover how AEC firms can use video to tell powerful project stories, engage clients, and stand out. Learn key types, strategies, and platforms to make video work for your firm. → The Art of AEC Blogging (AEC Blogging Strategies) Unlock the potential of AEC blogging! Learn how architects, engineers, and contractors can use blogs to attract clients, build credibility, and boost SEO with strategic content. → Top Commercial Construction Marketing Trends A comprehensive research article covering the latest marketing trends from 25 of Minnesota's top AEC firms. Links in the comments below! #MarketingMondays #AECMarketing

We had a great visit to Premier Marine yesterday to capture some updated videography content with Vnzo AEC! What makes this project truly special is how much of the design was inspired by the natural 'bones' of a pontoon. From sleek, streamlined elements to open, airy layouts, every detail was crafted to reflect the essence of life on the water. We're excited to share more soon—stay tuned!

A few words from one of our clients EDEN Resources! We began brand strategy earlier this year, and she’s already seen some fantastic business changes! → Research → Positioning → Messaging → Activation Check out the full case study on our website (link in comments). Thank you Mariaha Dean, MAEL, LEED AP for the wonderful words! #VnzoAEC #AECMarketing

Are you using video content at your firm? 🤔 In our newest episode of Marketing Mondays, our very own Tony Callen helps define what video types are working best in the industry. More specifically, we tackle: → Photography vs videography → Best video types → Video placement and promotion → The basics of gear Having video that showcases past and current projects, client testimonials, and various insights will all help your firm stand out and build awareness. For more, check out the full episode on our YouTube channel! Link in the comments below. #VnzoAEC #ConstructionMarketing

If a picture is worth a thousand words, a video is worth a million. One of the biggest opportunities for firms in the AEC space is storytelling. More specifically – telling project stories. When the status quo is project photos, try standing out with different video types: 1) A Project Highlight video: a collection of nice shots showcasing design features 2) A Project Story video: a narrative of the project through the lens of a PM, project partner, or end user 3) A Brand Impact video: a collection of narratives showcasing the impact of your firm on your community Each of these can be used for proposals, in social media, and on the website. We delve into all things video in our upcoming Marketing Mondays episode, this Monday at 6PM CST – exclusively on YouTube. #MarketingMondays #AECMarketing

Over the past couple of years, we’ve produced dozens of videos for our clients, ranging from project stories and customer testimonials to social media clips and YouTube series. Along the way, we've learned a lot about what works (and what doesn’t): 1) Ditch the script – conversations flow better when people aren't tied to memorized lines. 2) Use an outline instead – structured but unscripted interviews feel more natural and authentic, making the story come to life. 3) Consistency is key – posting regularly keeps your audience engaged and helps build momentum (especially with social media and YouTube). 4) Tell stories – it's not just about features or data – great videos focus on people, problems, and real results. 5). Know your audience – tailoring your message and tone to who’s watching makes all the difference. 6). Keep it simple – focus on a clear message and let the visuals speak for themselves. 7) Hit record – check those cameras and mics and make sure they are recording; reshoots are costly! We’ve got an upcoming episode of Marketing Mondays where we’ll dive deeper into the role of video, different formats, and must-have gear for video marketing. 🎥 Stay tuned! #vnzoaec #constructionvideo #videomarketing #video #filmmaking #filmset #filmmakersworld #constructionmarketing