Twinning Strategy

The Twinning Strategy team is celebrating the holidays and reflecting on the incredible innovation and entrepreneurship conversations we had during Season 1 of our podcast. Jeff Sigel, Elena Putilina, PhD, and Eric Sigel chatted with four inspiring leaders on how innovation can be leveraged to scale businesses and drive growth across various industries and stages of development. Beth Storz, from Ideas To Go, Inc. - ITG shared her expertise on fostering a mindset for innovation and using language that facilitates constructive ideation and problem-solving within the organizations. Inga Wiele 💫, an author, facilitator, and design thinking expert, revealed how design thinking can be applied to innovation, development, and even our everyday lives. Magdy M. Abdel-Malik, Ph.D., from Quaestio Global Partners (www.quaestiogp.com), discussed the pivotal role of Open Innovation in business growth and the organizational prerequisites for the success of Open Innovation initiatives. Michelle Conway, an author and entrepreneurship instructor at Misericordia University, provided insights on the evolution of entrepreneurship, cultivating entrepreneurial mindsets, and discovering the entrepreneurs within ourselves. Thank you for sharing your experience and ideas with us. Wishing you, and our entire network, a joyful holiday season! The link to the Innovation playlist is in the first comment. #entrepreneurship #entrepreneurialmindset #startup #scaling #vc #tech #smallbusiness #entrepreneurialskills #Designthinking #innovation #designingyourlife #productdevelopment #thinkdifferently #growthdriver #UserCenteredDesign #CreativeProblemSolving #HumanCenteredDesign #DesignForImpact #openinnovation #research #RD #researchanddevelopment #businessgrowth

In this year's final episode of Twinning Strategy, host Elena Putilina, PhD, Jeff Sigel and Eric Sigel welcome Candace Freedenberg , a former corporate engineer turned entrepreneur, who has successfully launched Untapped Potential, a social enterprise focused on promoting gender equality in the workplace. Candace explains the innovative approach to hiring talent through Untapped Potential Inc., focused on people who have often been sidelined due to caregiving responsibilities. She highlights the importance of redefining traditional metrics of success and actively involves communities in offering practical solutions for recruiting and supporting women and men returning to work. 🎥 Join us for this impactful discussion! #Leadership #Entrepreneurship #GenderEquality #Networking #TalentAcquisition #WomenInBusiness #CareerGrowth #SocialEnterprise #DiversityAndInclusion #Empowerment #BusinessStrategy #ScaleUp 

Looking forward to talking with Candace Freedenberg of Untapped Potential Inc. this afternoon at 3pm ET LIVE on our YouTube channel (Twinning Strategy/streams on YouTube) Eric Sigel, Elena Putilina, PhD and Jeff Sigel will be talking with Candace about when is the right time to scale from her experience in various entrepreneurial businesses. Looking forward to this!!

🚀 Ever wondered what it takes to turn a passion into a successful business? 🍻 In our latest podcast episode, Elena Putilina, PhD, Eric Sigel and Jeff Sigel had the pleasure of chatting with Tim Pewitt, the visionary owner behind Wet Ticket Brewing. From a finance background to brewing up award-winning beer, Tim’s journey is a masterclass in following your dreams! Tim shares how he transformed his brewing hobby into a beloved local brand and the key lessons he learned along the way. Whether it’s connecting with the community or creatively navigating the business landscape, there’s a wealth of knowledge packed in this conversation. Curious about scaling a business or fostering a vibrant company culture? Want to hear about the fun side of starting a brewery? 🌟 Check out the full episode linked below! hashtag #Entrepreneurship hashtag #CraftBeer hashtag #CommunityBuilding hashtag #PassionToProfit hashtag #BreweryLife hashtag #SmallBusiness hashtag #MarketingStrategy hashtag #Innovation hashtag #ListenToYourCustomers hashtag #Leadership hashtag #LocalBusiness hashtag #WetTicketBrewing

Today, Twinning Strategy team is celebrating the Holidays with our amazing Season 1 guests that shared their expertise on cutting edge tech and AI developments and implications to business models, operations and speed to market. Marley Rosario, MPP chatted with Eric Sigel, Elena Putilina, PhD and Jeff Sigel about game changing AI tools for startups. Ahmed El Adl (Ph.D. Comp. Sci - AI) discussed digital twinning developments and business applications from industrial operations to urban planning and healthcare. Anna Lukasiak shared her experiences scaling tech and highlighted the nuances of technical project management that create winning teams and launch impactful products. Ben Savage geeked out on emerging innovation in tech, LLM capabilities, and the premises and applications of blockchain. NAHEL GANDHI talked about AI as a tool in scaling businesses and how to make it compliant in highly regulated environments like healthcare. ‘The other’ Eric Siegel shared his work in closing the gap between the technical end of ML and it’s business applications, making the tools measurable and commercially meaningful. Our AI and Tech playlist is in the first comment. It is a great resource for anyone who wants a brief yet impactful immersion. Happy Holidays! #technology #AI #ML #innovation #startup #scaling #projectmanagement #agile #scaling #digitaltwin #LLM #blockchain

Twinning Strategy is on at a special time this week : 11:15 ET Join Elena Putilina, PhD, Jeff Sigel, and Eric Sigel with Tim Pewitt to talk about scaling his brewery 🍺 🍻 https://lnkd.in/ed2wygGg #Brewery #SmallBusiness #Scaling #podcast

Continuing our tour of gratitude for the season, the Twinning Strategy crew wanted to thank the amazing guests we've had on the show in our first year who shared their wisdom about Business Development and Scaling businesses. Eric Sigel, Elena Putilina, PhD and Jeff Sigel hosted these 8 guests below who gave us new ways of thinking about ways to attract new customers and grow businesses: Greg Orth shared with us the keys to connecting with prospect's pain points in deeper ways to turn them into customers. Hayley Denker gave us insight into how to take new brands and new businesses to new levels. Hannah Lightner let us in on secrets of effective digital marketing. Scott F. Alexander showed us how the principles of generating demand work in healthcare. Steve Swann gave us insights into the unique challenges and opportunities of business development in biotech. Katie Manty, M.S. talked with us about using data to drive an impactful customer experience. Heather K. Margolis offered a deep dive into the power of channel marketing. Elisa A. Filman told us about the things small businesses need to know about employment law to ensure they can build a team successfully. Check out the playlist link in the comments. #businessdevelopment #sales #painpoints #marketing #digitalmarketing #newbrands #newbusinesses #healthcare #biotech #scaling #business #startup #employmentlaw #customerexperience #channelmarketing

As the holiday season begins, Twinning Strategy extends our warmest wishes to our community and our amazing guests. In our first season, we explored several themes, one of them being Leadership. Eric Sigel, Elena Putilina, PhD and Jeff Sigel hosted seven inspiring guests who shared valuable insights to help us all become better leaders: Doris Jackson-Shazier, ACC, CEC, CNLPC Jackson related leadership to the challenges and wins of parenting. Rich Keller, The CATALYST (SCORE) emphasized self-awareness and defining oneself with ‘one word’. Brian Shapiro outlined the dangers of perfectionism. Kim Allen, EdD, MSA underscored the power of leaders truly connecting with their teams. Nan Isenberg shared strategies for identifying and attracting exceptional talent. Kristine Kern taught us how to build healthy, winning teams. Our own Jeff Sigel highlighted the importance of equipping middle managers with leadership tools. #leadership #teambuilding #winningteam #middlemanagement #scaling #business #startup #talentrecruiting #recruiting #perfectionism #selfawareness #personalgrowth #professionalgrowth #leadershipdevelopment #coach #workculture Check out our Leadership Playlist to catch up on these valuable insights. Happy Holidays!

🚀 **Unlocking the Secrets of Employment Law!** 🚀 Attention entrepreneurs and business owners! In our latest episode, Elena Putilina, PhD, Jeff Sigel and Eric Sigel dive into the nuances of employment law with Elisa A. Filman, an expert in the field from Rodman Employment Law. From navigating compliance around staff changes to understanding the implications of workplace conduct, this conversation is packed with vital insights every employer should know. 🤔💼 Elisa shares how organizations can establish clear policies, the importance of effective employee handbooks, and why getting educated about employment laws can save your business from costly mistakes. Don't miss this essential discussion! Get ready to strengthen your understanding and approach to employment law so you can set your business up for success. 🌟 🎥 Watch the full video now! [Insert Link Here] #EmploymentLaw #BusinessGrowth #LegalAdvice #HR #WorkplaceCompliance #SmallBusiness #Entrepreneurs #Leadership #Law #WorkplaceCulture #Mentorship #Hiring #EmployeeHandbook #BusinessSuccess #CommunityEngagement 

Elisa A. Filman joins Jeff Sigel, Eric Sigel and Elena Putilina, PhD to discuss how to get it right as you grow your staff. Join us at the link: 3pm ET Fri 12/6 https://lnkd.in/evsYwvwG