Trust Relations

When you think of a "PR agency manager," what comes to mind? 👀 Unfortunately, so many PR practitioners have poor experiences with workplace mentors, from micro-managing, to lack of guidance, to cutthroat practices and unrealistic demands, and more. 😔 It doesn't have to be that way! This industry is long overdue for a culture shift. 💡 🌟 That's why we emphasize a Considerate Culture at Trust Relations! We believe it's time for mentorship, empathy and genuine support to enter the mainstream. 🥳 🏆 Check out these tips from some of our favorite managers at Trust Relations! #PRAgency #PRTips #Publicity

In the middle of the work week, it can be easy to feel overwhelmed. ⛈️😓⠀ ⠀ Especially in PR, with a slew of clients that each have different goals to meet and deadlines to reach...there are days when your to-do list might seem impossible. 📝⠀ ⠀ For advice on handling the busiest days like a boss, check out this quick guide. 🙌⠀ #MarketingTips #PublicRelations #PRLife

Did you hear the news? 🤔 Trust Relations, represented by our CEO and Founder April White, was awarded a gold trophy by the 21st annual Stevie Awards for Women in Business, in the category of "Women-Run Workplace of the Year - More than 10 Employees." 🎉 This week on the blog, we're diving into the details of this sought-after award, with a word from April. 🤗 ✨ Tap the link to get the scoop — featuring the awards ceremony in NYC: https://buff.ly/3B0vDFe #pr #pragency #stevieawards #womeninbusiness

🧡 November is here, and so is our annual gratitude series! 🧡 As we dive into November, our team is taking time to reflect on the moments, people, and wins (big and small) that have made 2024 unforgettable. This year brought new challenges and fresh opportunities, and we couldn’t be more grateful for the journey. Our team has a lot to be thankful for. So, we're sharing those things here with you. We're also curious to hear what has been warming your heart lately! Drop a comment below to join our gratitude reflection. 🍁 Let’s spread a little warmth and gratitude together this season. 🍂 #pragency #pr #gratitude #thankful #worklife

At Trust Relations, we are so proud of the clients we represent. Join us as we take a moment to celebrate Deep Sentinel! 😍 Deep Sentinel is a leading provider of AI-powered security solutions for businesses and homes. The company offers AI-powered security cameras, live monitoring services and smart security devices, each designed to provide proactive, real-time protection. 🔐 In August 2023, Trust Relations spearheaded a comprehensive influencer relations campaign with the goal to amplify awareness of Deep Sentinel’s DS2 system launch, slated for January 2024. Targeting tech fans, family-focused accounts, and DIY home improvement enthusiasts, the initiative included a strategic mix of seasoned creators eager to integrate the new DS2 system into their content—and their homes. Through the program, Trust Relations managed a multi-faceted influencer relations program, in which partners generated original content and endorsed the brand's product launch and key features on their social media platforms. 💪 Read more about our partnership with Deep Sentinel! ➡️ #PublicRelations #PRLife #ClientSuccess

🎤 New Episode Alert! 🎤 This week on the PR Wine Down podcast, host April has a big announcement for all listeners. We are wrapping up season 3 and taking a hiatus to prepare for an exciting Season 4. Next season, we will take an even deeper dive into the PR industry, looking at its pitfalls and ways to improve and enhance it. We will have even more exciting guests with their stories and advice. Stay tuned, we will be back very soon! Stream it at the link -- https://buff.ly/3CziSC9 #Podcast #PR

Agency News Alert: On Friday, Trust Relations, represented by our CEO and Founder April White, was awarded a gold trophy by the 21st annual Stevie Awards for Women in Business, in the category of "Women-Run Workplace of the Year - More than 10 Employees." In 2023, April also received the Silver Stevie Award in the category "Maverick of the Year - Advertising, Marketing & Public Relations,” and In 2022, she also received the Gold Stevie Award for "Most Innovative Woman of the Year - Advertising, Marketing & Public Relations." On behalf of the team at Trust Relations: Cheers to you, April White, for being such a successful leader—and, of course to our fearless COO Lana Marshall. We'd like to extend our sincere thanks to The Stevie Awards, and a big congratulations to the other winners from this year's event. Cheers to you all for being the women shaping our collective future! #PublicRelations #PRLife #PRAgency #Publicity

It's that time of year again, dear podcast listeners! Welcome back to the annual PR Wine Down Halloween Special! 🎃 🎙️ Pour yourself a brew and get ready for some tricks of the trade from your favorite podcast hosts. This year, we’re unmasking five never-before-heard stories from our anonymous listeners! Tune in as we earth the scariest PR blunders, client challenges and workplace issues. 🧟♂️ 😱 Here’s what these Anonymous PR Horror Stories have in store: 🦇 a classic screen-share mishap from an agency account manager 🦇 a case of pitching the wrong contacts for a promo event from a junior PR person 🦇 a controversial social media post made by a bust startup CEO 🦇 a question about whether to go to HR over a senior in-house executive’s workplace outburst 🦇 a reporter who has repeatedly canceled an important interview with one listener’s client 🦇 and more! Scream it — sorry, stream it — wherever your favorite podcasts are found: LINK

💥 🚨 AGENCY NEWS ALERT 🚨 💥 We're pleased to share that our CEO & Founder April White has been invited to speak at Princeton University's FemaleFounded conference! April will be hosting a roundtable discussion, featuring advice and insights for the next generation of world-changers and entrepreneurs. The theme of this year's event is "The Age of AI." As any savvy PR practitioner knows, the impacts of AI technology in the PR and news media industries have been far-reaching — and we're only at the beginning. If you're among the students and aspiring entrepreneurs at Princeton University, we can't wait to see you on campus on November 16! And if your college days are behind you, don't worry! Keep an eye on our social media channels for key takeaways following the event. Learn more about the conference here: https://buff.ly/408hb88 #mentorship #entrepreneurship #PrincetonUniversity

🎙️ New Episode Alert! 🎙️ This week on the PR Wine Down podcast, hosts April and Laura are delighted to welcome Gini Dietrich, PR powerhouse and creator of the industry-famous PESO Model! 🙌 Tune in as Gini, founder and CEO of Spin Sucks, shares about her impressive career journey and explores predictions about the future of PR in a rapidly changing digital world. 🚀 Here's what we're covering on today's show: 💥 the future of PR as the digital landscape expands 💥 recent changes and challenges in PR 💥 the role of AI in public relations and its impact on the industry 💥 news media fractionalization and what it means for PR pros Stick around after the interview for a PR News breakdown of the Colorado hiking incident, in which a man was left behind by co-workers on a team retreat. April and Laura discuss what this extreme example says about workplace dynamics today. This episode is packed with expert insights you won’t want to miss! 🎧 https://buff.ly/3Y1epz0 #SpinSucks #PR #podcast