True North Custom

AI is transforming digital marketing, and healthcare marketers have a unique opportunity to harness its potential. Join us for our free 45-minute webinar happening this Thursday 12/5, Unlocking Performance Gains Through AI, where we’ll break down actionable strategies to help you stay ahead. 🚀 Discover how AI-driven tools can scale operational efficiency, amplify brand presence, and optimize digital campaign performance. From advanced PPC strategies and effective AI prompts to navigating search fragmentation, our expert panel will provide insights to maximize your impact in this space. Can’t make it to the webinar? No problem—register anyway, and we’ll send you the recording. Plus, all registrants will receive our comprehensive AI guide, packed with practical use cases and ready-to-use prompts to supercharge your marketing efforts. Don’t miss this chance to explore the future of healthcare marketing with Eric Silberman, Jane Crosby and Melissa Weston. Save your spot today: https://lnkd.in/gm5SyuCq #healthcaremarketing #AI #digitalmarketing #AItechnologies

We are excited to welcome our new Account Manager, Chuck Forbes IV, to the True North team! #healthcaremarketing

Understand how AI is reshaping the digital marketing landscape and gain actionable insights to apply immediately in our upcoming webinar, Unlocking Performance Gains Through AI. 🚀 AI-driven technologies are revolutionizing search engines and opening doors for healthcare marketers. During this 45-minute webinar, our expert panel will dive into strategies for utilizing AI to scale operational efficiency, boost brand presence, and maximize digital campaign performance. We’ll also explore advanced tactics like LLMO strategies, effective AI prompts and PPC bid approaches to address search fragmentation—all while navigating the unique challenges of this rapidly evolving space. Whether you're looking to leverage AI for your campaigns or stay ahead of the curve, this is your chance to gain actionable insights and real-world perspectives. Join Eric Silberman, Jane Crosby and Melissa Weston as they uncover the possibilities AI holds for healthcare marketers. Ready to transform your digital marketing approach? Register now: https://lnkd.in/gm5SyuCq #healthcaremarketing #AI #digitalmarketing #AItechnologies

Do you… ❤️ concepting new campaign ideas? ❤️ collaborating as an art & copy team on new brand initiatives? ❤️ building stellar integrated campaigns that move consumers to take action? ❤️ working remotely with a talented team of strategists, account managers, and digital marketing specialists? If you’ve got a great portfolio of work to share and are looking for the next great opportunity, you should apply! #marketingjobs #hiring #agency #creativejobs Art https://lnkd.in/gMaPXGXj Copy https://lnkd.in/gfSJdaSD

Melissa Weston, Senior Vice President of Marketing at US Radiology Specialists, recently shared her expertise in digital marketing and AI-driven strategies with healthcare leaders at the Healthcare Internet Conference. By employing outside-in strategies to address healthcare consumerism and integrating AI into digital marketing activation, Melissa brings a forward-thinking perspective that is integral to our marketing team at USRS. Her visionary leadership reinforces our commitment to driving innovation and delivering patient-centered solutions. Thank you to True North Custom for facilitating this important conversation on the future of healthcare marketing. #USRadiology #HealthcareMarketing #DigitalMarketing #AIinHealthcare #PatientEngagement #HCIC24

Happening today! If you're attending #HCIC24, you don't want to miss our session at 11:55 a.m. CT on unlocking performance gains through AI, presented by Eric Silberman, Jane Crosby and Melissa Weston. Get ready for powerful insights on utilizing AI as a tool to enhance your marketing strategy. We'll see you there! #healthcaremarketing #AI #performancemarketing #AIstrategies

One more chance to take home a one-of-a-kind souvenir from HCIC tomorrow morning from 9-10. Only takes a few minutes and you’ll have a fun conversation with our team at the same time. #HCIC24

In the market for a new cowboy hat and attending HCIC next week in Austin, TX? Swing by True North's booth #235 during exhibit hours for a chat with our team and a chance to win a custom hat from one of Austin's finest, Maufrais! We look forward to seeing you next week! #HCIC24 #HealthcareMarketing Eric Silberman, Jane Crosby, Rod Thomas, Eric Dutton

With the rise of LLMs and search overviews, SEO strategies are evolving—and so are the opportunities for healthcare brands to stand out. We've created a free guide packed with tips tailored for healthcare marketers on crafting stronger AI prompts that generate impactful, high-quality content. From SEO and content marketing to social media and email, get insights that make AI work for you in today's digital landscape. Request a copy today and be among the first to access these insights when it launches on November 13th! 𝐑𝐞𝐪𝐮𝐞𝐬𝐭 𝐘𝐨𝐮𝐫 𝐂𝐨𝐩𝐲: https://lnkd.in/gmfT36DH #HealthcareMarketing #DigitalMarketing #AI #SEO #LLMs #PerformanceMarketing #DownloadableGuide

Counting down to HCIC! We're looking forward to exhibiting and connecting with healthcare marketing professionals next week in Austin, TX. Stop by Booth #235 for a chance to win a custom hat from Austin's finest, Maufrais, and take home a personalized caricature! 🤠 Plus, you don't want to miss our speaking session on "Unlocking Performance Gains Through AI" on November 13th at 11:55 AM CT led by Eric Silberman, Jane Crosby and Melissa Weston. Are you heading to HCIC this year? Rod Thomas, Eric Dutton #HCIC24 #HealthcareMarketing #Exhibiting #PerformanceMarketing