Time Booster Marketing

As the CEO of Time Booster Marketing, I want to take this moment to express my heartfelt gratitude this thanksgiving. This year has been filled with challenges and trials, and i am incredibly thankful for our dedicated team ,our loyal clients , and supportive partners. your hard work, creativity, and dedication have made all the difference. Let's continue to uplift each other and collaborate and celebrate our successes together. may your thanksgiving be filled with joy, warmth, and cherish moments with your loved ones. Thank you for being part of the time booster family, and happy Thanksgiving. #Thanksgiving #Gratitude #digitalmarketing #timeboostermarketing.

Google Search Console Recommendations Are Now Fully Live. Note that you still may not see it if Google does not have recommendations for you. Google has fully rolled out its recommendations section within Google Search Console. Google launched it as an experimental feature back in August and has now fully rolled out the feature to all profiles within Google Search Console. What is new? Google announced this morning that this feature is fully rolled out. Google said, “We’re happy to let you know that Recommendations are now available to everyone!” Why don’t I see it? Google did add, “Note that you’ll see them only if we have a recommendation available for your website.” So if you don’t see it, Google currently has nothing to recommend. What is Search Console recommendations; Search Console recommendations is a “feature that provides websites with optimization opportunities and suggests actions they can take to improve their presence on Google Search,” Google wrote. Recommendations offer you tips to help with indexing, crawling and serving based on the data Google collects in Search Console. “The data was already available to you on Search Console, but now we’re helping to make it more accessible by providing direct recommendations,” Google added. Google updates the recommendations on a “regular basis and may expire or change details over time,” Google added. If Google does not have any recommendations, Google will show none. What it looks like; we have left some of the screenshots from profiles that have these recommendations in the comment section for your view. Let us know your thoughts and follow us for more newsfeeds 👍 #Googleupdates #Googlesearchconsole #Googlerecomments #newsfeed #digitalmarketing

DIGITAL MARKETING BEST PRACTICES 👌 Establish clear KPIs aligned with business objectives, focusing on metrics that directly impact revenue. #clearKPIs #strategicplanning #businessmetrics #smallbusinesses #digitalmarketingtips #digitalmarketingbestpractices #AfricanImmigrantBusinesses #AfricanImmigrantBusinessUSA #AfricanImmigrantBusinessOwner

HOW TO COMBAT CONTENT DECAY PART 4 Create A Content Review Schedule: The best way to stay on top of your content refresh efforts is to create a content review schedule and stick to it. Life gets busy, and a schedule will ensure that your content remains relevant and engaging and doesn’t get lost in the shuffle. For example, you could review all of your website content every quarter and flag any that needs updating. This ensures that you never let a piece of content go stale. By implementing these content decay strategies, you can breathe new life into your old content. You’ll make it more relevant to your audience. Thanks for watching and for follow us for more insights 😊 #ContentDecay #contentdecaystrategy #contentmarketing #digitalmarketing

Australia Pushes Ahead With Teen Social Media Ban Despite widespread criticism of the proposed bill, and many questions as to whether it will actually deliver the intended benefit, the Australian government is pushing ahead with its proposed restrictions on social media usage, which will see users aged under 16 banned from social apps. Last week marked the next stage of the proposal, with the government officially introducing the “Online Safety Amendment” bill in Parliament. The next stage, then, is for Parliament to officially vote on the bill, which is likely to happen this week. First off, there will be challenges in enforcement. As per the bill:“The Online Safety Amendment (Social Media Minimum Age) Bill 2024 (the Bill) amends the Online Safety Act 2021 (Online Safety Act), with the aim of establishing a minimum age for social media use, placing responsibility on social media platforms for the safety of their users.” But more importantly, the Australian government is yet to provide a standard framework as to how the apps will be measured, and thus found to be in violation of these laws. Right now, it seems like every app will be judged based on their own processes, which will mean that there’ll be significantly variable approaches to enforcement. So for example, Meta has much more comprehensive age detection systems in place than, say, X, which has fewer checks and balances. In terms of enforcement, that seems like a minefield of inequality, that will make this bill largely unenforceable, because without agreed standards in process, that’ll significantly benefit the platforms that are better resourced, while detection at scale will also be complex, given the insight available (or not) from each app This is part of the reason why Meta has argued that age detection should be conducted at the app store level, as that would then ensure that all apps held to the same, consistent standard. But that’s not as flashy as going after the perceived enemies in Facebook and TikTok, which looks better for a government that wants to be seen as standing up to big tech. But the government is keen to show parents that it’s taking action, so much so that it’s only allowing a 24-hour window to submit amendments. Which means that it may well become law very soon. But while the Australian Government is keen to showcase its “world leading” leadership in this case, really, it’s likely to highlight the opposite, that policy makers remain largely out of touch with the modern online landscape. If 16-year-olds are using social apps, 15-year-olds will find ways to do the same, as will 14-year-olds, as they look to keep up with the latest based on their high school peers. So while the basic principle makes sense, in protecting teens from online harms, banning them, and shielding them from such, is unlikely to be the answer in the longer-term. Let us know what you think and kindly follow us for more newsfeeds ✅️ #newsfeed #AustraliaBanOnSocialMedia

5 essential SEO elements you should be tracking Want to make sure your website is hitting all the right SEO notes? 🎯 Keep an eye on these 5 essentials: 1️⃣ Meta Description Changes: Your meta descriptions should grab attention and include relevant keywords. Make updates to keep them fresh and engaging. 2️⃣ Title Tag Changes: These are your first impressions on search engines. Ensure every page has a unique, keyword-optimized title tag. 3️⃣ Keyword Changes: Trends change, and so should your keywords. Track and adjust to stay relevant in searches. 4️⃣ Internal Linking Changes: Help users (and search engines) navigate your site better by updating internal links regularly. 5️⃣ Heading Tag Changes: Use clear, structured headings (H1, H2, H3) with targeted keywords to make your content easy to read and rank higher. At Time Booster Marketing, we specialize in helping small businesses optimize SEO without the stress. Let us handle the details while you focus on growing your business. 💻 📩 DM us today to get started! #SEOEssentials #SmallBusinessSEO #GrowYourBusiness #TimeBoosterMarketing #DigitalMarketingTips #WebsiteOptimization #SEOForSmallBusiness

Google’s Gmail Decision—Why You Need A New Email Address Google’s ongoing campaign to narrow the security and privacy gap between Android and iPhone, as well as the wider Google and Apple ecosystems has just taken its latest twist. For 2 billion Gmail users, this could completely change how you use email. Apple’s Hide My Email feature lets users keep their personal email addresses private, away from the information brokers who sell lists of email addresses and phone numbers that drive the global scourge of spam and cold calling. Now it seems Google has decided to follow suit—a surprise decision no-one saw coming and which was not touted with the other privacy and security updates this year. Per Android Authority, “sure, Gmail is an absolute champ at filtering out spam, but every time you share your email with someone even a little bit shady, do you feel like you’re playing with fire and risking a whole bunch of unwanted contact? Google may just have a solution in the works, at least by the looks of our latest teardown.” “With Hide My Email,” Apple explains, “you can generate unique, random email addresses that forward to your personal email account, so you don’t have to share your real email address when filling out forms or signing up for newsletters on the web, or when sending email.” While this enables users to forward these ghost email addresses to any email address associated with their iCloud account, it really comes into its own when used with Apple’s own Mail and Safari apps. This allows you to send messages directly from those shielded addresses, and also offers the option to easily create a ghost email address whenever you’re asked for an email address within a form on Safari. This system “to create single-use or limited-use email aliases that will forward messages along to your primary account.” This current reveal is focused on specifically addressing apps that ask for your email address, which is why it’s been found in a Play update. Again, just as with Apple and iPhone, while this likely won’t be restricted to Gmail, Google will only have full control over its functionality and the use of such shielded emails where it controls the email platform itself, which does mean Gmail. This is a laudable move on Google’s part, and if it catches on as Apple’s Hide My Email has done, then it is a huge improvement for Android users, most of which will have one or more Gmail addresses associated with their accounts. And so, the fact that this new Google offering is mobile only for now is unsurprising—your mobile device is fast becoming the largest threat to your data security and privacy, which extends to your work if you bring your device into the office or connect to company systems as most of us now do. Now, what will the future of email marketing look like with this new update? Let us know your thoughts in the comment section below and follow us for more insights. #Newsfeed #Googleupdates

Digital Marketing Best Practices👍 Focus efforts on platforms where your target audience is most active rather than trying to maintain presence everywhere #DigitalMarketingStrategy #TargetAudience #MarketingEfficiency #SocialMediaMarketing #MarketingTips #AudienceEngagement #DigitalStrategy #MarketingFocus #PlatformOptimization #SmartMarketing

LinkedIn Shares Notes on Posting Do’s and Don’ts. LinkedIn has shared some new notes on what you should be looking to post in the app, as well as the types of content that will get penalized by its feed algorithm, in order to help you maximize your content performance in the app. Though its posting recommendations are not overly insightful: The misspelling of “streer” also stands out, but overall, LinkedIn’s posting tips ae pretty much what you’d expect: Share original thoughts and insights, don’t post spam and engagement bait. Its tips on what not to post provide more insight, especially considering that they’re based on what LinkedIn’s feed algorithm will look to restrict. This note, in particular, stood out: “Refrain from posts that create negativity and discourage engagement - While members value diverse opinions and perspectives that encourage healthy debates, it’s important to keep the conversations professional and civil. Content that fosters dismissive, derisive, and unconstructive conversations damage relationships, stifle dialogue and makes it harder for our members to have meaningful discussions.” Specifically, LinkedIn highlights three types of negative posts in this category: ❌️Dismissive: content that shuts down or dismisses others’ opinions, experiences, or identities, making them feel like their perspective doesn’t matter. ❌️Derisive: content that mocks or makes fun of people or groups, often using sarcasm or talking down to others. ❌️Unconstructive: content that disrupts conversations, like shouting, using swear words, provoking arguments, or exaggerating to create fear or upset others. Humor is welcome, but avoid jokes at others’ expense, corporate memes, viral videos, or mocking. How exactly does LinkedIn detect posts that violate these rules, outside of user reports? I don’t know, maybe a combination of negative keywords (bad language obviously), and by measuring the responses in the comments. But LinkedIn says that content that fails to meet its standards “may not get shared beyond your connections and followers.” Also, posting video will help. LinkedIn recently reported that “immersive video views” have increased 6x quarter-over-quarter, while total video viewership in the app is up 36% year-over-year. In combination, these tips could help you maximize your LinkedIn approach. Tell us what you think in the comment section and follow us for more newsfeeds 😊 #newsfeed #LinkedInupdate #digitalmarketing

Digital Marketing Best Practices👍 Repurpose content across multiple formats (blogs, videos, infographics) to maximize reach. #ContentMaketing #businessgrowth #digitalmarketing #AfricanImmigrantBusinessUSA #AfricanImmigrantBusinesses #AfricanImmigrantBusinessOwners