Say hello to Informa TechTarget! Today, we’re celebrating the successful combination of TechTarget with Informa Tech’s digital businesses from Informa PLC. Informa TechTarget (Nasdaq: TTGT) is built to deliver industry-leading B2B business impact with solutions that shape markets, reach and build thought leadership with critical audiences, and target with precision and confidence to convert more revenue. We’re bringing 750+ editors, journalists and expert analysts; 220+ branded digital properties; and unique intent data from 50M+ permissioned professionals to accelerate client growth from R&D to ROI. To learn more about Informa TechTarget and how we’re delivering measurable impact across the product lifecycle, see the full announcement here: https://bit.ly/4fUj11s #GrowthAccelerator #TrustedAuthority #ImpactPartner #b2b #GTM #IntentData #newbeginnings
Informa TechTarget
Technology, Information and Media
Newton, MA 34,683 followers
We inform, influence and connect the world’s technology buyers and sellers, accelerating growth from R&D to ROI.
About us
Informa TechTarget informs, influences and connects the world’s technology buyers and sellers, helping accelerate growth from R&D to ROI. With a vast reach of over 220 highly targeted technology-specific websites and over 50 million permissioned first-party audience members, Informa TechTarget has a unique understanding of and insight into the technology market. Underpinned by those audiences and their data, we offer expert-led, data-driven, and digitally enabled services that have the potential to deliver significant impact and measurable outcomes to our clients: • Trusted information that shapes the industry and informs investment • Intelligence and advice that guides and influences strategy • Advertising that grows reputation and establishes thought leadership • Custom content that engages and prompts action • Intent and demand generation that more precisely targets and converts Informa TechTarget is headquartered in Boston, MA and has offices in 19 global locations.
- Website
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https://www.informatechtarget.com
External link for Informa TechTarget
- Industry
- Technology, Information and Media
- Company size
- 1,001-5,000 employees
- Headquarters
- Newton, MA
- Type
- Public Company
- Founded
- 1999
- Specialties
- Marketing, Advertising, B2B Marketing, Brand Awareness, Lead Generation, Product Placement, Marketing and Sales Enablement, Purchase Intent Insight, Purchase Intent, Purchase Intent Data, Account-Based Marketing, ABM, Content Marketing, Demand Gen, Demand Generation, Integrated Marketing, SEO, Sales Enablement, Intent Data, and B2B Sales
Products
Priority Engine
Buyer Intent Software
TechTarget's Priority Engine is a SaaS-based platform that delivers direct, real-time access to the most active accounts and prospects ranked by their level of purchase intent and engagement to help enterprise B2B technology organizations improve ABM performance, increase sales productivity and maximize demand generation success. The platform provides exclusive third-party intent insights on the topical interests of accounts, recency and relevancy of activity, vendor considerations and installed technology.
Locations
Employees at Informa TechTarget
Updates
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TechTarget is proud to announce that ComputerWeekly.com's Editor-in-Chief Bryan Glick was awarded 2024 B2B Editor of the Year and Editor’s Editor of the Year by the BSME - The British Society of Magazine Editors🏆 Glick has led Computer Weekly for more than 15 years and been instrumental in building out TechTarget’s international brands. “Bryan Glick and the staff of Computer Weekly played a vital role in bringing the Post Office scandal to light. Their tireless championing of sub-postmasters led to over 700 wrongful convictions being overturned this year—a phenomenal impact for a magazine of any size and a testament to the power of journalism,” said BSME judges. Learn more: https://lnkd.in/gWBfG3R4
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TechTarget Priority Engine™ unlocks your most relevant audience & powerful intelligence to boost marketing and sales performance ✅ Learn more about Priority Engine™: https://bit.ly/47n72ph #B2B #ROI #sales
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Learn how Alexander Pasch from Schneider Electric utilizes TechTarget’s powerful and precise intent data to help him personalize outreach at both the account and prospect level to drive maximum impact 🏆 Find the full case study here: https://lnkd.in/gTVcApP5
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🚀 We're gearing up for #CyberMarketingCon24 and can't wait to see you there, Dec 8-11th in Philadelphia, PA 🚀 Join us for an action-packed agenda featuring: ✅ 50+ expert speakers sharing cutting-edge insights ✅ Tracks on Product Marketing, Exec Leadership, Demand Gen & MORE! ✅ 10+ hands-on workshops to level up your skills ✅ Networking with 400+ industry pros to share, learn, and grow 🎟️ Get your ticket now: https://lnkd.in/ezR4n2-7 Cybersecurity Marketing Society
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Discover the secret recipe behind effective #PartnerMarketing campaigns 🏆 Check out this on-demand webinar to see what Partner Marketing executives Salomé Imedashvili, Martin Smith and Neha Bhatt are cooking up in their partner marketing campaigns ✅ Watch here: https://lnkd.in/gAtRfvvE
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Ready to elevate your content strategy with actionable insights? 🚀 Here are 4 ways #intentdata can help you revolutionize your content strategy👇 ✔ Gain a deeper understanding of the personas in a buying cycle ✔ Create content for diverse engagement ✔ Align with audience interests to differentiate your brand ✔ Tailor content delivery to each stage of the buying cycle Dive into our latest blog, where we explore how precision intent-driven insights are transforming the content landscape💥 Find a link to the full blog in the comments!
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Discover the powerful combination of TechTarget's #PriorityEngine & Salesforce💥 Experience enhanced contact data, more effective workflows, and a significant boost in sales productivity and marketing impact ⚡ Explore how Priority Engine aligns with your business goals: https://bit.ly/3PGgIUS
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This week, team members in London came together for an art workshop to raise funds for the Alzheimer's Society 📣 ✨ Big thanks to all for helping to support such an incredible cause —your contribution means the world 🌍 Every donation brings us closer to making an impact, and we're excited to be close to meeting our fundraising goal! For more info on our fundraiser: https://lnkd.in/grkb-Byv #AlzheimersSociety
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