TechTarget

Today we are announcing the availability of Priority Engine Demand, a new module in TechTarget's industry-leading Priority Engine intent platform that helps B2B enterprise technology organizations transform how they generate lead & buying group identification and engagement ✅ Differentiated from solutions that guess who may be on the buying team at target accounts, we are delivering proprietary insights into the behavior of known active buying team members with pinpoint services to directly engage them. Learn more about how Priority Engine Demand can jump-start and accelerate a buying-group-centric approach for go-to-market teams to drive more account opportunities and close deals faster: https://bit.ly/3Yk1REc

Learn how Jared Cordes Director of Growth Marketing Campaigns and his team at SHI International Corp. leveraged TechTarget's #ConfirmedProjects to propel their partner pipeline with minimal upfront effort🏆 Learn more here: https://bit.ly/3Qv4wH3

Want to thrive in the rapidly evolving world of technology Partner Marketing? 🌎 Join TechTarget's Partner Marketing Visionaries LinkedIn Group – a member-driven community focused on helping you hone your skills and advance your career as you drive growth with and through partners. Join here: https://bit.ly/3vvJgJZ

⚡ Tomorrow ⚡ Don't miss Fiona O'Connor from TechTarget and Ben Hillman from Paddle Studios as they discuss the realities of B2B video production and what it takes to create great videos 🎬 Make sure to register & save your spot: https://bit.ly/4f9217q #contentbrilliance #b2b

Uncover four different ways real B2B tech companies in EMEA are using intent data across their go-to-market teams to improve performance 🌍 Whether you’re just starting your intent data journey or well on your way, you’ll walk away with ideas for how to further integrate intent data throughout your business to improve performance. Anna Joanes-Cox, Suela Vahdat, Meghan Weinreich, Kiran Dhillon-Byrne Find it here: https://lnkd.in/gV2nxaHy

Market Monitor is now available in Priority Engine 📢 Market Monitor is the first-of-its-kind market intelligence application that provides always-on access to purchase intent analytics and buyer behavior insights across 240+ technology submarkets. #Market Monitor empowers product, business and marketing professionals with strategic insights to validate and de-risk planning, targeting and content decisions throughout your organization. Discover how Market Monitor’s uniquely valuable B2B market insights can help all your GTM teams: https://lnkd.in/gix7nHZ7

Unlock the potential of personalized selling with real prospect-level intent 🔑 In this video you’ll learn how true 1:1 personalization can be achieved at scale with real prospect-level intent to create targeted advertising programs that provide opportunities to boost engagement and accelerate sales. Learn more: https://bit.ly/3VRLcqz

🚀 Partner marketing teams are under more pressure than ever to drive revenue with limited resources. How can they do more with less? 🤔 In our latest blog, Pooja Golechha from Pegasystems and Tonya Vincent from CyberArk share strategies to help partner marketers navigate these challenges 🗺️ Read the full blog:https://lnkd.in/g4qZeVmr #PartnerMarketing #B2BMarketing #GTM #ChannelMarketing #MarketingStrategy

Unlock the secrets of an effective demand generation strategy with Kristin Prosowski from TechTarget ✅ ✨Dec 18th at 12pm EST✨ Get the tools you need to solve the day-to-day marketing challenges you are seeing now and head into the new year with a foundational GTM strategy that propels your goals 🏆 Register & save your spot: https://bit.ly/3Ob6E5f

Join us November 13th as we sit down to chat about channel program strategies with Joe Gabriel, Sr. Director of Global Partner Marketing at Qlik 💥 Joe will share in-depth, actionable advice on how to effectively stand up a partner program strategy, including: ✅ Tiering partner groups to drive focus and scale your program ✅ Creating sustainable growth opportunities for channel partners ✅ Ensuring return-on-investment from MDF funding opportunities Register & save your spot: https://lnkd.in/eGe4EpsF