Want to know who LaCroix's biggest fans are? It’s not just the health-conscious crowd! We took a closer look and found that LaCroix fans are media-savvy, selective about the influencers they trust, and are made up of 4 distinct personas. Knowing these insights helps brands like LaCroix connect on a whole new level. Dive into this spotlight to see what sets their audience apart and why understanding these unique traits is key for targeted marketing! https://hubs.ly/Q030dH8y0
StatSocial
Technology, Information and Internet
New York, NY 3,277 followers
We empower brands to better understand their customers through rich social audience insights.
About us
StatSocial delivers the industry’s leading social audience insights platform, empowering marketers to identify and reach the audiences that matter most to their brand. Using StatSocial's patented Identity Graph, marketers can merge an individual’s interactions across major social and community platforms into a single verified identity. With over 300K attributes at their fingertips, marketers can build audiences based on an individuals' brand affinities, interests, passions, preferred media channels, trusted influencers and more. Silhouette’s ability to integrate with third-party systems makes it possible for marketers to deliver and activate on social audience insight data to fuel market research and panel initiatives, influencer and social measurement, paid media activation, data enrichment and more.
- Website
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http://www.statsocial.com
External link for StatSocial
- Industry
- Technology, Information and Internet
- Company size
- 11-50 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2014
- Specialties
- social audience data, influencer attribution, social retargeting, Earned media & PR measurement, Data enrichment, Media & entertainment, Healthcare, Brand health, Social audience insights, Influencer identification & validation, and Brand insights
Locations
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Primary
31 Hudson Yards
New York, NY 10001, US
Employees at StatSocial
Updates
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Think you are getting the most out of your existing AI system? Think again! By integrating social audience data, you gain a much deeper understanding of your customers and target audiences. This blog breaks down how combining social insights with your existing AI can help you better understand and connect with your audience. Ready to dive in and get the most out of your data? Check it out here! https://hubs.ly/Q0305wf20 #AI #SocialAudienceData #DataInsights #AI #AIdata
How to Maximize Existing AI Data Platform Investments with Social Audience Data
https://www.statsocial.com
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"The audience analysis tool proved to be an invaluable asset, offering comprehensive insights into user demographics, preferences, and engagement patterns. Its intuitive interface and robust analytics capabilities make it an essential resource for optimizing content strategies and tailoring messages to target audiences effectively." With over 40 5-star reviews on G2, see what else our customers are saying about StatSocial! https://hubs.ly/Q02_YHzd0
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Curious how Nestlé tracks the true impact of their influencer campaigns? This case study dives into how their analytics team was able to measure a 25% sales lift. Discover how they we were able to do this in 3 simple steps, what they learned, and how they were finally able to stop relying on engagement metrics for campaign measurement. Check out the full story and see the difference attribution can make in future decisions and strategy: https://hubs.ly/Q02_MG_x0
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🍪How Crumbl Cookies Achieved 60% Growth in Weekly New Orders With StatSocial's audience insights, Crumbl was able to take their customer acquisition strategy to the next level. Here’s how they did it: ☑️ Smarter influencer partnerships: Validated influencer relevance to ensure alignment with target audiences. ☑️ Strategic campaigns: Used audience insights to launch seasonal campaigns like their Beetlejuice Halloween partnership, boosting engagement. ☑️ Advanced segmentation: Focused on attracting new customers by excluding current ones and personalizing messages to match what different audiences cared about most. Curious about their recipe for success? Read the full story here: https://hubs.ly/Q02_DgSM0
How StatSocial Powered Crumbl’s Customer Acquisition Strategy, Driving 60% Growth in Weekly New Orders
https://www.statsocial.com
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Creating buyer personas is a must, but making them actionable is often a struggle for many marketers. Here’s how StatSocial's audience intelligence platform can help: 1️⃣ Go beyond demographics: Understand your audience’s real interests and behaviors. 2️⃣ Identify media habits: Know where they spend time for smarter ad placement. 3️⃣ Discover influencer preferences: Identify the micro to celebrity influencers they engage with most. With the right tools, your buyer personas can be more than a static profile—they can guide your entire strategy. #BuyerPersonas #AudienceIntelligence #MarketingStrategy #DataDriven
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Boost Your Reach, Conversions, and ROAS with an Audience-First Approach! Instead of focusing on channels first, start by understanding where your audience engages. Audience-first channel optimization ensures your marketing message reaches your audience effectively. 💬 Curious to learn more? Check out the blog: https://hubs.ly/Q02_r1nm0 #Audiencefirst #ROAS #AudienceInsights #DigitalStrategy
How to Maximize Reach, Conversions & ROAS with Audience-First Channel Optimization
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Wondering why a Social Audience Insights Platform is essential for your influencer tech stack? Here's 5 reasons why: 1️⃣ Identify the influencers for your audience already engages with 2️⃣ Gain deeper insights into your audience's interests and behaviors 3️⃣ Track campaign sales and brand lift pre and post campaign 4️⃣ Build authentic connections with your target market 5️⃣ Optimize future strategies with powerful audience data Check out this blog to see how audience insights can take your influencer game to the next level! https://hubs.ly/Q02_jgxL0 #InfluencerMarketing #AudienceInsights #DataDrivenStrategy
Why The Best Influencer Marketing Strategies Include Social Audience Insights
https://www.statsocial.com
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Understanding your audience is key to creating effective marketing, but are you going deep enough? For example, Sweetgreen’s audience aren't just health conscious, they are a diverse group of people who have their own unique interests, preferences, and influencers that matter to them. By digging into their audience insights, brands like sweetgreen can target their marketing with laser focus. Dive into this spotlight to see what sets their audience apart and why understanding these unique traits is key for targeted marketing! https://hubs.ly/Q02_gD9P0 #AudienceInsights #DataDrivenMarketing #ConsumerInsights #BrandStrategy
A Look at Sweetgreen’s Audience: Their Media Preferences, Favorite Influences, Interests & Affinities
https://www.statsocial.com
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"StatSocial can target audiences that no other vendor/partner can. Social media targeting is great for getting customers of specific brands as well as reaching specific job titles and those hard to reach/niche audiences. StatSocial also has effective affiliations. We have had particular success with targeting owners ofspecific car brands. Last but certainly not least, StatSocial has tremendous customer support. The team is responsive, helpful and transparent. The targeting platform is also straightforward and easy to use." With over 40 5-star reviews on G2, see what else our customers are saying about StatSocial! https://hubs.ly/Q02_9bkq0