Sorbabes

OMG -- our week/month is made! We can't say how much this love and support means to us, Christina and Bethenny! 🤩🤩🤩 Pinch us. *Officially fangirling over here*

This one goes out to our fellow small-business founders as well as social media experts. We're always reinventing and tweaking the way we do business, including our social media strategy. Where we once prioritized pretty images and mouthwatering videos, we're shifting to share more of the real, raw, behind-the-scenes truth of the moms and founders behind our brand (that's us!) At least, we're working on it! 😅 If you're a small-business owner making it work without a huge social team or budget, we'd love to hear; how do you approach sharing the "realness" of your business and your authentic founder stories, along with the more "promotional" posts? Do you find your audience responds well to this less polished type content? Do you *gulp* film Tiktoks or reels yourself? Asking for our Gen X selves! Chime in below -- founders, owners, and social media managers!

🍌 💛 MEET our newest flavor, Banana Cream & Pudding! We made this bar as our homage to the classic southern banana pudding and are so proud to have developed this flavor in the state of Texas, exclusively for H-E-B! We used real ‘naners and nondairy cream for a smooth custardy banana cream base, then dipped the bars into a sweet white chocolate banana shell with a crush of cinnamon-y biscoff wafers chunks. That gorgeous yellow comes 100% from antioxidant-rich turmeric. 🍌🍌🍌 ✔️ Vegan, kosher pareve, and plant-based (this flavor contains gluten.) 🤠 Retailing at $3.89 for a box of 3 bars at all H-E-Bs. Look for it at your local store and scoop up a bunch!

Big news!! SorBabes has gotten a glow-up! Innovation is at the core of why we do what we do, and we're proud to always be growing and perfecting our frozen fruit bars. Meet our new and improved packaging (fits horizontally or vertically on shelves!), new names to some of our beloved flavors (hellooo Berries & Cocoa Crisp!), new add-ins, like shredded fresh coconut in our Mango Coconut, and more exciting updates we'll be sharing! Keep an eye out for our new and improved bars on shelves and online soon!