Scullin Media

Marketing is all about understanding your audience, and for practices like TMJ, sleep apnea, orthodontic, and LASIK, I don’t just get it; I’ve lived it: 1. TMJ: I’ve felt the impact of waking up with lockjaw since 10th grade. I know the pain points (literally) that lead people to seek relief. 2. Sleep Apnea: I tried everything to stop my snoring until I finally found a solution. I understand the journey from frustration to relief. 3. LASIK: A life-changing decision to ditch glasses for good. I know the hesitation and the joy of perfect vision. Why does this matter? Because you need a partner who truly understands the patient’s mindset—the fears, hesitations, and motivation to say "yes." With Scullin Media, you’re not getting a cookie-cutter marketing approach. You’re getting strategies built on personal experience and tailored to your specific market. 🔹 Our Services: SEO-driven website optimization, Google My Business enhancements, and social media ads crafted to resonate and convert. Let’s make your practice stand out in your community. With my experience and your expertise, success is a campaign away! 🎯 #MarketingWithEmpathy #PatientPerspective #OrthodonticMarketing #DentalMarketing #SleepApneaMarketing #LasikMarketing #ScullinMedia #HealthcareMarketing https://lnkd.in/em9qa22C

Your brand's story is already in motion. Are you guiding it, or letting it drift? Everyone has a preconceived notion about your product, brand, or service. To capture attention and earn loyalty, take control of that narrative—define it, clarify it, and align it with the value you deliver. Too often, marketing gets sidetracked by trying to be clever, relying on gimmicks, flashy stunts, or quick-win tactics that are all sparkle, no substance. Instead, let’s simplify and get back to what works: Transparency: Show what your product is, how it works, and why it matters. The goal isn’t to impress with excess but to connect through clarity and authenticity. Repetition & Consistency: Marketing isn’t about immediate returns; it’s about building relationships over time. Introduce your product, position it clearly, and reinforce the message—again and again. Patience: The most compelling stories unfold over time. Don’t rush to reveal everything. Build anticipation, deepen engagement, and let your audience’s trust grow naturally. In advertising, the fundamentals win. Flash fades, but clarity, consistency, and trust endure. Be the guide your customers are looking for, and watch your message stick. 💼✨ https://lnkd.in/gJxjkjwZ #ContentMarketing #BrandStrategy #DigitalMarketing #ContentCreation #SEO #TrustAndTransparency

Content marketing is the best approach for generating consistent leads for B2B businesses. However, only 33% of B2C content marketers have a documented content strategy. Discover why content marketing is essential to driving business growth and feeding your sales pipeline. https://lnkd.in/edSdfJVj

An effective ad challenges the audience, sparks interest, and draws them into a conversation. To do this successfully, there are three key elements that must reach a high level of trust for a sale to happen and lower the action threshold for your customer. They must: Trust the product, idea, or service. Trust in you, the seller. Trust in the company. Remember: no action, no sale. https://lnkd.in/gJxjkjwZ #SalesStrategy #Marketing101 #CustomerRelationships #SalesTips #BusinessGrowth #AdvertisingTips #LinkedInMarketing #DigitalMarketing #BrandTrust

🎥 Affordable, Impactful Video Marketing in Atlanta! 🎥 From billboards to digital ads, the world of marketing has shifted dramatically, but one thing remains true: video is still one of the most powerful ways to connect with your audience. That’s why we’re here to make video marketing affordable for Atlanta businesses. Whether for your website, social channels, or ads, we’ll create a single shoot that generates content in various lengths and formats, ready to boost your reach and engagement. Don’t let high production costs keep you from unlocking video’s potential. Let’s script, shoot, and deliver a video tailored to your brand and audience without the expensive price tag! https://lnkd.in/gvYzY7UC #AtlantaVideoMarketing #VideoProduction #DigitalMarketing #ContentCreation #AtlantaBusiness #VideoStrategy

🚀 Psychology, Experimentation, and Creativity: The 3 Pillars of Scullin Media’s Marketing Approach 🚀 Hi, I’m Jack Scullin, Founder of Scullin Media. If you're tired of cookie-cutter campaigns and ready to elevate your marketing with a unique edge, let me introduce you to the three core pillars that drive our results at Scullin Media: psychology, experimentation, and creativity. 🔍 Psychology: My path to marketing was anything but linear. I started as a music major, playing jazz and orchestra, but soon switched to psychology. Understanding human behavior, thought processes and decision-making is at the heart of good marketing and persuasion. 🧪 Experimentation: We don't just rely on intuition; we test everything. Using A/B testing and the scientific method, we isolate what’s working, refine it, and double down to help your marketing dollars go further. I’ve learned to reverse-engineer successful content, isolating the winning tactics to give you the competitive advantage needed to dominate in search and conversion. 🎨 Creativity: Marketing is a science, but it’s also an art. Creativity isn’t just about grabbing attention—it’s about crafting messages that are authentic and human. AI can’t buy your product, but people can. Your brand deserves originality, artisan-level quality, and content that feels hand-crafted to make an impact. Let’s get started on crafting a strategy tailored just for you. https://lnkd.in/gJxjkjwZ

From Costly Clicks to Evergreen Traffic: Grow Your Business with Content Marketing That Lasts. Many businesses pour hefty budgets into paid channels like Google PPC ads, Facebook marketing, or LinkedIn campaigns. But here’s the catch: these strategies often provide a temporary boost and can quickly drain your budget. In competitive industries, PPC campaigns can run over $100 per click for key terms. Facebook might seem tempting, but it’s not ideal for B2B—users are in an entertainment mindset, not actively searching for work solutions. LinkedIn is better suited for B2B but comes at a premium and often has a steep ROI curve. So, what’s the alternative? Investing in SEO content marketing is a powerful, long-term approach. Think of paid media as buying lemons from the store—costly and unsustainable if you’re looking to make lemonade profitably. Instead, plant your own lemon tree. By ranking organically for the keywords that matter, your audience finds you naturally in search results. Imagine a content asset that generates 10 clicks a day for a keyword worth $100 per click—that’s $1,000 in savings daily! When choosing an SEO and content marketing agency, beware of those who make guarantees. No one can promise rankings. Instead, our focus is on proven results. Our case studies showcase the real value we’ve brought to clients through strategic, well-crafted content. If you’re ready to plant some lemon trees and generate traffic that grows organically, let’s talk! 🍋 The best time to start was yesterday, but today is the next best. Reach out to learn how we can get you ranking and building value for the long run! #ContentMarketing #SEO #OrganicGrowth #B2BMarketing https://lnkd.in/e7thiVGS

👋 Hi, I’m Jack Scullin, Founder of Scullin Media, and today I’m here to pull back the curtain on big marketing agencies. Picture this: you're on a Zoom call with eight agency reps discussing one small edit. Every hour, every person, every expense—you're paying for it all. And what do you get in return? Bloated campaigns that cost a fortune but rarely hit the mark. Big agencies often feel like a meat grinder—endless revisions, fragmented strategies, and a sky-high bill at the end. You pay for massive teams and overhead costs, not for what truly matters: results. ✨ Now, imagine a different approach. ✨ With Scullin Media, you’ll have one experienced executive, dedicated to delivering ROI—not fluff. Need to add on video, email, social media, or PPC? We can seamlessly integrate these services to round out your strategy without the extra hassle. ✅ High-quality content and SEO ✅ Flexible scale-up or down options ✅ Transparent, monthly contracts you can cancel anytime. Let’s talk about getting real results. Fill out the form below, and I’ll personally reach out to discuss a strategy that drives qualified leads while keeping your marketing lean and focused. Or, if you just want to chat and see if we’re a fit, I’m here for that, too. 🔗 Ready to optimize your marketing? Schedule a complimentary website audit and marketing consultation at https://lnkd.in/eR27gWiE #MarketingStrategy #LeadGeneration #SEO #ContentMarketing #VideoMarketing #FractionalMarketing #ScullinMedia

🎬 Advertising 101: Fundamentals for Success 🚀 In our latest video, we dive into the essentials of advertising—beyond the glitz and entertainment. When crafting a powerful ad, remember: 🔹 Capture attention 🔹 Build trust 🔹 Guide your audience to action People don't want endless choices; they want clear answers. It's about positioning yourself as the expert and showing them the path to the solution they need. 👉 Visit https://lnkd.in/eR27gWiE to learn more about how we help businesses like yours generate leads and scale without relying on expensive paid ads. #DigitalMarketing #LeadGeneration #AdvertisingTips #ContentMarketing #SEO #MarketingStrategy

With the help of the talented Chris Freiberg, we offer affordable video marketing services that help businesses tell their story. #videomarketing #digitalmarketing #contentmarketing https://lnkd.in/gvYzY7UC