Great perspectives from Corey on constant turnover of Development teams at nonprofit organizations. A strong culture of philanthropy can help to attract and retain talented fundraising professionals!
Executive Directors, What happens to a nonprofit when its Development team turns over constantly? Missed revenue targets might be the most obvious outcome. Also consider the lost relationships, evaporated institutional knowledge, and reverberations among remaining staff. And programs miss out on attracting critical funding, which could diminish community impact. To avoid such challenges, it's important to understand what would drive Development professionals—sometimes, entire teams—to leave their jobs. Talented Development professionals join nonprofits for the mission and the work (and sometimes even for a good salary and benefits), but often leave when myriad internal obstacles hinder their progress—from boards that avoid Development at all costs, to CEOs that expect big results in little time, to a total lack of Development budgets and basic infrastructure. To attract and keep excellent Development professionals, it's well worth examining your culture of philanthropy. Here are three questions to start the reflection process. 1. How many people at your organization know your top donors? Do leaders and board members engage with major donors regularly, join in on visits, or make thank you calls? Do they send personal invitations to upcoming events? Or is the Development officer the only connection donors have to your organization? 2. How does your organization interface with Development work? Is there a dedicated section in board meetings and leadership meetings to participate in Development strategy? Does your nonprofit prioritize investments in Development staff, infrastructure, and resources necessary to carry out successful fundraising? Do board members make their own philanthropic gifts to the nonprofit? 3. Are your program staff aligned with Development goals? Do they grasp the connection between philanthropy and their work? Are program and Development staff regular partners in creating funding proposals? Do they have mutual respect and share in each other's successes? These questions are only the tip of the iceberg at unpacking Development turnover and assessing a nonprofit's culture of philanthropy. By taking the time to identify and actively address issues in your organization that impede fundraising efforts, you'll create a healthier environment for Development professionals to stay—and to build donor relationships that have a lasting impact on your nonprofit, the givers, and society.