We’re pumped to announce that, as of today, Revenue Rocket has now become Unicrn! Included in this change are a new website (check comments!), new branding for our team, and a few more surprises that we’ll announce soon 🤐 This has not been an easy decision for us, so we wanted to give a few reasons why this switch was made and what we wanted from it: 1.) A name to reflect our clients - as we’ve grown, both in great clients and team members, we wanted a name that shares more of WHY we work with who we work with. We truly believe that our clients are world-changing organizations. 2.) A name to reflect our mission - we aren’t just a rocket to your revenue growing. Instead, we holistically help revenue orgs grow in messaging, strategy, culture, and operational excellence. For someone/something to do all that - you need to find a unicorn! 3.) Most importantly to us - we believe that our team are a bunch of unicorns. Candidly, as we started, we never imagined the team to be filled with such excellent people so quickly, but we’re extraordinarily thankful that it has. We have people from across every corner of a successful revenue team with a track record of being the best-of-the-best. We have a team of unicorns! Be on the lookout for some more announcements coming 🔜
Unicrn 🦄
Professional Training and Coaching
Build scalable revenue engines for the worlds best venture backed startups.
About us
Transitioning from a founder led sales motion to a scalable revenue engine is hard. It requires a multitude of skills and a very specific type of talent. It's no longer as easy as finding a single individual contributor and turning them loose to fix every GTM problem. Unicrn is THE answer. It helps founders get much further, much faster with our unique Revenue Pod model that aligns fractional GTM talent across Demand Gen, Sales Development, Sales, RevOps, and more to reduce your cost, improve efficiency, and drive customer acquisition in ultra competitive markets. Our mission is to quickly and seamlessly connect growing businesses with the right fractional talent to help everyone get farther, faster. Our Revenue Pod system matches business needs with proven industry experts who strategize, document, and execute the GTM motion.
- Website
-
salesunicrn.com
External link for Unicrn 🦄
- Industry
- Professional Training and Coaching
- Company size
- 11-50 employees
- Type
- Self-Employed
- Founded
- 2023
- Specialties
- sales coaching, sales training, and Fractional Sales
Employees at Unicrn 🦄
-
Meg Peterson
CEO/Founder - On Deck Leadership Consulting | SVP, Sales - Yottaa
-
Steve Dickerman
Founder and CEO of Sangria I Buyers and Sellers Win Together
-
Jenny Leigh Morris
Founder at Deep Rest | Fractional Sales Executive | Featured Thought Leader in Wellness & Tech | Partner at Unicrn
-
Chris 🦄 Cicconi
Paying it Forward 👉 One Day at a Time | Fractional Sales Leadership and Business Development
Updates
-
“Happy Veterans Day” doesn’t quite capture the depth of today. This isn’t just another holiday to celebrate — it’s a day to recognize and reflect on the sacrifices, resilience, and commitment of those who’ve served. Veterans Day is about honoring the real lives behind the uniforms, the challenges they’ve faced, and the continued support they deserve. So instead of “happy,” let’s focus on thankful. Let’s commit to meaningful gratitude, genuine respect, and actionable support for those who’ve given so much. From all of us here at Unicrn, thank you for your service. #VeteransDay #ThankYouVeterans #HonoringService
-
-
In the first video from The Startup Guys, Chris 🦄 Cicconi talks a little bit about a common misconception many founders have about product market fit in the early days of a founder led sales motion. For more great content on leading a founder led sales motion, be sure to check out the whole video at the link in the comments!
-
👀
Paying it Forward 👉 One Day at a Time | Fractional Sales Leadership and Business Development
According to Zach Walker 🦄, since Unicrn 🦄's inception we have spoken to 4363 founders. ...ok he probably made that up. None the less, we've spoken and worked with a ton of founders and early stage startups, learning a whole bunch along the way. That being said, in an effort to Pay It Forward (see what I did there?) - we've decided to launch The Startup Guys. A YouTube channel where Zach and I break down some of our learnings, interview founders and hear from you! More than a channel, we want to use it to build a community, where founders, early stage hires and more can come to learn and share. You can find the place to subscribe to us where LinkedIn likes it best (aka not in the body of the post). PS: If you're an early stage sales hire that has gone through the ups and downs of the startup life (no PMF, no President's Club for a job well done, missing commission and paychecks) we want to hear from you too! The Startup world isn't all rainbows and butterflies that some on here may have you believe.
-
Join us in welcoming David Coleman to the Unicrn team! David has spent the last 7 years working with early stage startups, and has a passion for building foundational sales motions. When he's not working he loves traveling, live music, and is a die hard Colorado Avalanche fan. Head over and give him a follow! Welcome to the team, David!
-
-
The VC world has changed dramatically over the past couple of years. Real revenue is now required to raise. An "Aha!" moment happened when Chris 🦄 Cicconi was chatting with Braydan Young over at Sendoso about his experience raising a few years back. This is probably a topic worth talking about. So Unicrn 🦄 decided to put together a "Founders Roundtable" that Chris & Braydan will be hosting. This isn't a Q&A or a webinar, this isn't a LinkedIn Live. It's a group of founders getting together to chat about their experiences, their challenges and their best practices, when it comes to revenue and raising. You can head to the Unicrn 🦄 website to sign up and feel free to drop us a message, or reach out to Chris 🦄 Cicconi if you have any questions.
-
-
Join us in welcoming Meredith Chandler as our Head of New Business! Meredith has spent her career helping early stage startups as a first/early sales hire, helping forge the way for successful acquisitions and IPOs. Join us in welcoming Meredith to the team, and we are incredibly excited to have her leading the charge here at Unicrn!
-
-
We may not have an ice cold Oaty in our hands, but we do have John Kraski joining our team here at Unicrn as a startup advisor! With over a decade of experience helping startups with everything from funding, to GTM, to exits, John brings a wealth of knowledge and experience to the team, and will be a huge asset for our clients. Welcome, John! Also, if you're not following John, you're missing out on some of the most authentic content on LinkedIn! Head on over and check him out.
-
-
Diego Cabrera and was an early advocate for what we are doing here, and we hoped it would turn into more than advocacy. Join us in welcoming Diego as a GTM Advisor here at Unicrn 🦄! With extensive experience helping early stage companies build and execute the GTM motion, we are excited to have him here to help us in advising our startup partners. Welcome to the team, Diego!
-