Professionals for Association Revenue (PAR)

We're taking a look back at 2024 ⏪ PAR is grateful for the continued support and engagement from our community focused on improving association revenue health this year! Stick around to see what we can accomplish together in 2025 🎉 Sean Soth, Carolyn Shomali, Rita Nabhan, Jen Smith, Brittany McCarron, Karim Cheikh, Tiffany Teal, Marcus Maleck

PAR has made great strides in establishing business development a key skill for association leaders to boost revenue strategies. Looking ahead, we're excited to introduce new tools and learning opportunities to help our members thrive in the evolving world of association business development. ‼️ PAR is excited to announce that nominations are now open for our Leadership Advisory Board (LAB)! If you're an association executive passionate about strategic leadership and community engagement, apply today to help shape PAR’s future and drive collaboration. Learn more & nominate yourself or a colleague! (link in comments)

PAR Members! Join your community in these structured peer-to-peer groups for industry insights, guidance and collaboration. Coming in early 2025, PAR Member Accelerator Groups focus on specific aspects of association business and are designed to promote direct exchanges among practitioners and leaders in those areas. 🚀 Marketing Accelerator Group Chair: Nikole TenBrink, MPA, CAE of Advertising Research Foundation 🎯 Business Development Accelerator Group Chair: Dan Cole of AVIXA Apply now to join an Accelerator Group. Applications will be received through December 18, 2024. Link in comments!

We look forward to seeing you back in Annapolis in 2025! 🗓️ When: November 4-6, 2025 📍 Where: Graduate Annapolis | Annapolis, Maryland The 2025 RevUP Summit will sell out, save your seat now for lowest pricing! Sean Soth, Jen Smith, Rita Nabhan, Karim Cheikh, Tiffany Teal, Brittany McCarron, Carolyn Shomali

Raise your hands if you're still buzzing from the 2024 RevUP Summit! ✋🤚 From impactful sessions to moments of joy like this one, it's clear that when passionate minds come together, amazing things happen for our industries. What were your biggest takeaways? Drop them in the comments below - let’s keep the momentum going! 🚀 P.S. Thank you, Brant Menswar, for breaking attendees out of their shells with a little bit of YMCA!

Is your association looking for new ways to grow non-dues revenue, or seeking to engage corporate sponsors beyond their marketing teams? If so, CSR funds could present opportunities for you. Find out how at this week's lunch co-hosted by PAR, NOVA Association Sr. Execs, and Christine Schoessler in Old Town Alexandria along with corporate partnerships expert, Bruce Rosenthal. Rita Nabhan and Jen Smith from Team PAR will see you there! 👋

"We invited them into the process." 2024 Pierre Award recipient, Jena Stack, M.Ed, PMP of Society of Interventional Oncology (SIO), shares how SIO worked with industry partners to raise $6 million dollars for the ACCLAIM trial, the first multi-industry supported international clinical trial in interventional radiology. Congratulations SIO and to the finalists ASAE: The Center for Association Leadership and APIC! The Pierre Award was presented at the 2024 RevUP Summit last week in Annapolis, Maryland after a panel discussion with all of the finalists.

A huge THANK YOU from team PAR to all attendees, PARtners, and speakers for coming together for the 2024 RevUP Summit! Your hard work and dedication is helping move missions forward in so many important industries. Let’s continue this momentum and take the time to turn all of our bright ideas into meaningful outcomes for our associations. 🚀 Brittany McCarron, Rita Nabhan, Tiffany Teal, Carolyn Shomali, Sean Soth, Monica Soth, Jen Smith, Karim Cheikh, Marcus Maleck

Thank you to our final RevUP keynote, Jamie Notter, for helping us wrap up the past few days of incredible and actionable insights. Jamie walks us through the specific elements of culture that interfere with revenue growth and shares concrete strategies for changing those troublesome elements of culture in ways that are both fast and enduring.

Robb Lee of Yes& Agency leads an immersive panel discussion focused on the critical factors that drive successful and sustainable outcomes for associations. Today’s panel of association experts includes: 💡John Bacon, MBA of ASAE: The Center for Association Leadership 💡Lynda Patterson, FASAE, CAE of AMPED Association Management 💡Erin (Stevens) Pressley of NRECA 💡Richard Yep of Vetted Solutions