Popstar Ventures

Happy to release our ninth issue of “The New Wave” Newsletter! 🌊 This weeks topic covers "Causation and Correlation Between Startup Social Media Activity and Performance📈📱" - Diving into if there is a true correlation between social media activity and success of startups. - Exploring Duolingo, the Tiktok darling, their rise to viral stardom and the $10B impact social media had on the company. - Tesla $0 advertising spend but utilizes influencers for early releases such as the Cyber Truck to go viral. - Covering Y Combinator CEO, Garry Tan's recent interview dialogue "if you're running a business today, you have to be a creator" - Venture Capital veteran and Andreessen Horowitz founder Marc Andreessen embracing influencer led brands, from his recent interview with Fortune.com that celebrity-led brands—from Kim Kardashian’s Skims to Logan Paul’s Prime—are not ‘gimmicks’ but ‘the future of consumer products. “Maybe we’re at the beginning of what is a monster wave, and we’ll be sitting here twenty years from now and it will turn out this was basically the great transition, and in the future the brands will actually all be individually led.” - Highlighting Popstar Ventures content first focus and how we assist founders establish connections between Gen-Z, influencers and corporate partnerships. - Discovering the Popstar Ventures value add of inserting athletes, musicians, and influencers into our portfolio companies as brand ambassadors, advisors, and co-founders ✨ 🚀 .

Thanks for stopping by Jason Burchard! 👋 RootNote taking on the Bluegrass state this week! 🐎 🚀

Wishing good luck to our team at Popstar Ventures as they begin the Coolwater Capital Emerging Manager Cohort #11 this week. Coolwater is one of the top emerging manager programs in the country and is widely known as “YC for fund Managers”. Next up, see you at Demo Day in April 👋 🚀 .

Happy to release our eighth issue of “The New Wave” Newsletter! 🌊 This weeks topic covers "How AI is Empowering Creators to Monetize Faster and Smarter" The Creator Economy by definition is a vast frontier where innovative platforms and tools empower individuals to monetize their unique content and talents, significantly reshaping traditional company landscapes and creating substantial growth opportunities. In the last 12 months, within the creator economy, we’ve seen hundreds of millions invested in the funding rounds of Magic, Vercel, Framer, Cursor AI and dozens of other startups that empower individuals to monetize their unique content, skills and talents. In this article, we dive into why we believe that Developer AI tools in niche specific industries like Website Design, Software Development and Content Creation will widespread to other industries such as Audio, Video, Sports, Entertainment, and Media! To further support our beliefs, Popstar Ventures already has warehouse portfolio companies in these niche industries that help support the 50M creators globally and empower individuals to monetize their unique content and talents 💫 🚀 .

Had a wonderful time last night at Walt Disney Animation Studios alongside the phenomenal team at YumCrunch! Mike Duffy and the team put on a world class performance for the episode series “Fork n Film”. “Fork n Film” is rated the world’s #1 movie-inspired dining experience 🎬 🍝 . There have been some HUGE players & exits in the branded content space over the last 24 months and in a post-covid environment, monetized fan first content continues to be a driving force behind legacy media. We’re honored to support such an amazing team and look forward to a very bright future ahead 🙌☀️. 

This Friday, September 20th, come check out Popstar Ventures VP of Strategic Partnerships Jordan Walker on stage in Atlanta with 3x GRAMMY-nominated artist Offset , Southside, and SheShe Pendleton for #GRAMMYU! Covering the next generation of music creators within the creator economy and an in-depth conversation exploring the creation of Offsets album “Set It Off” and the vision behind his songwriting, recording, and collaboration process. See you in #Atlanta! 👋 🚀 .

Our team is Thrilled to release the new Popstar Ventures Website! ✨ 🚀 We are VERY happy with the results and efforts by the UNOMENA team to produce such an intricate project representing Popstar Ventures. "Backing the Creative Powerhouses of Tomorrow" Taking this synopsis in supporting the next generation of founders, we’re very excited for the next chapter ahead! To our community of founders, investors and friends, you're the Real MVP! ( As referenced on the website 😊 ) https://popstar.vc/

Congratulations to Popstar Ventures portfolio company RootNote on raising their $1.5M pre-seed round! 🎉 🎊. Joined by fantastic co-investors including: Sequoia Capital, Elevate Ventures, Techstars, Alderbrook, Johnson Venture Partners, and other notable angel investors. RootNote is a business intelligence platform that helps content creators and creative teams use data to better engage, grow, and monetize their audiences by consolidating and activating key metrics from their favorite apps, tools, and platforms, all in one place. Millions of athletes, entertainers, influencers and media brands are posting billions of pieces of content daily to market, grow their brands and sell products. There is currently not a way for creators and creative teams to upkeep this data and are wasting 1,000s of hours per year compiling data into spreadsheets which in turn results in $100,000s of dollars wasted. RootNote is the solution to this multi-billion $$$ problem. “We believe every business is a content creator and every content creator is a business,” says RootNote co-founder and Chief Creative Officer Jeremy Burchard.

Happy to release our 7th issue of “The New Wave” Newsletter!🌊This Week’s article covers why the best CEO's are influencers! In today’s click economy and social media climate, creative viewpoints uplift CEO's to create sustainable and long lasting relationships with product users. In the social media era, we see AirBNBs CEO Brian Chesky, receive feedback from users on X and then insert these suggestions into the AirBNB product. This is one way that CEO's are uniting with customers. 82% of Consumers say they are more likely to purchase a product from a company whose CEO is present on social media. Some CEO's may view connecting with customers through memes or organic self endorsements on podcast, interviews and social media posts. Today's top CEO's use social media as a tool and during today’s newsletter, we dive into why the best CEO's are influencers.

Join us for founder office hours this Thursday, February 29th at 12PM EST for a compelling conversation on Gen-Z industry trends, the power of influencer & athlete marketing, and our outlook on the venture landscape for 2024! During this first office hours session we will cover: - Consumer Industry Trends for 2024🔥 📈 - The Power of Influencer & Athlete Marketing 📸 🤳 - How VC's source Early Stage Startups. 📚 💻 -Founder Q&A Session ❓ 🧠 Register below: https://lu.ma/zy84c6br