Orbit Media Studios

Marketing is like a sport, and analytics is your scoreboard. 🎯 The best marketers treat every idea as something to test. The more you use data to guide your decisions, the better your results will be over time: 🔸 Start with the idea: Treat it as a hypothesis, not a guarantee 🔸 Validate with data: Use analytics to confirm its potential 🔸 Take action: Put your idea into action 🔸 Measure the outcome: Look at the data to see if it worked 🔸 Optimize: Rinse, repeat, and improve.  That’s how you turn ideas into success! #DataDrivenMarketing #ContentMarketing #Analytics

Let’s make a difference, Chicago! 🌎 Chicago Cause 2024 is underway and we’re excited to offer $85,000 in digital support to help one deserving organization reach their maximum potential. Together with Digital Third Coast, we’re continuing our commitment to empowering the local organizations that are driving positive change every single day. This year’s recipient will receive: 🔸 Website design & development copywriting, content entry, digital strategy consulting, and GA4 setup and review from yours truly, Orbit Media Studios—valued at $60,000. 🔸 Digital marketing strategy (SEO, content, and paid media expertise) from Digital Third Coast—valued at $25,000. Grand Total = $85,000 🤯 If you’re a nonprofit in the Chicago area, this is your chance to make an even greater impact on the community. Applications are due December 11, 2024, so don’t miss out! Help us spread the word! Apply today 👉 https://lnkd.in/g6QYmcqE #ChicagoCause

Want to create content that actually gets results? The CXL Content Strategy Course with Andy Crestodina is here to help! This course is 7 jam-packed lessons long and perfect for anyone who wants to make smarter content choices that align with their business goals. Here’s what you’ll learn: 🔸 How to plan a content strategy that works in search 🔸 Tips to understand your audience and what they want, and how they want it 🔸 Connecting with influencers who expand your reach 🔸 How to track, measure, and improve to get better traffic and conversions every time 🔸 How to use AI tools to save time and effort Whether you're a marketer, writer, or SEO strategist, this course gives you tools you can use right away to create content that really matters. Sign up today! 👉 https://lnkd.in/dFPfNvxd

Chicago Cause 2024 is here and we are now giving away $85,000 worth of free services to a lucky Chicago nonprofit winner! 🎉 Together with our amazing partner, Digital Third Coast, we’re on a mission to empower local nonprofits in Chicago by giving them the digital tools they need to thrive. Since we started, we’ve donated over $750,000 in services to 49 incredible organizations—and we’re just getting started! This year, one lucky Chicago nonprofit will receive: 🔸 A custom website from Orbit Media Studios, including design, development, copywriting, content entry, strategy, GA4 setup, and free hosting for life—worth $60,000. 🔸 A digital marketing strategy from Digital Third Coast, covering SEO, content, and paid media—worth $25,000. Applications are open now until December 11, 2024 and only take a few minutes. So, if you know a nonprofit that could use this, please share and help us spread the word. 🧡 Apply today! 👉 https://lnkd.in/eTeYiGv

Take control of your marketing in this privacy-first era! 🔏 This virtual Privacy-Led Marketing Summit brought to you by Usercentrics, you'll learn how to use your own data and smart content strategies to authentically connect with your audience, drive engagement, and grow brand loyalty from our very own, Andy Crestodina. 🗓️ November, 26 2024 🕚 11:30 AM CET During this event, Andy will be showing you: 🔸 How to use SEO and organic channels to attract and engage your audience 🔸 Different ways to grow demand, without relying on ads or third-party data 🔸 Simple tips on improving your marketing—all while staying privacy compliant and building trust your customers Sign up today! It's time to create stronger connections with your audience 👉 🔗 https://lnkd.in/gzQh-4bF #ContentMarketing

Want to know what content marketers with 15+ years of experience are doing differently? Of course you do! And, we have got you covered. 💪 In our latest post, we go into detail on our latest research in blogging trends and reached out to some of your favorite content marketing veterans for input on what they are doing differently today, compared to when they first started years ago. Not only that—we went back into the archives and included their very FIRST blog posts shared with the world! This is your chance to see first-hand just how far they have come, as well as some of the wisdom they gained from so many years of experience. This. Is. Gold. 🪙 Check it all out here 👉 https://lnkd.in/g6jAmY69 #ContentMarketing #Blogging

FREE webinar on AI for Lead Generation → Tomorrow, November 14th! Come get allllll the prompts! See you there 👋 #AI #Webinar

So, what makes a great blog post in 2024? 📊 One thing is clear: blogging is still an extremely powerful tool for connecting with your audience and creating visibility for your brand. However, the way we’re writing and structuring posts has changed quite a bit over the years, and we have the data to show you how. In our latest Annual Blogger Survey, we asked the following questions to over 1000+ bloggers to see what’s working (or showing strong results) right now, and compared these answers to the results we've collected over the last 10 years: 🔸 How are bloggers using AI? 🔸 How long does it take to write a blog post? 🔸 How long is the typical blog post? 🔸 How is traffic to blogs changing over time? 🔸 Are bloggers publishing more or less often than before? 🔸 Which formats are driving results? This report we put together offers a big-picture look at what’s been changing and by how much—plus what strategies seem to be paying off for bloggers this year. With 32 charts and tons of expert analysis from over 15 of your favorite content marketers, you’ll get ideas you can start using with confidence for your blogging strategy right away! . . 🙌 And a HUGE thank you to all of the Orbiteers who made this project possible and the brilliant content marketing professionals we are lucky enough to call our friends. 🧡 Rand Fishkin, Casie Gillette, Maddy French, Mark Schaefer, Christopher Penn, Ryan Robinson, Jay Baer, Wil Reynolds, Amanda Milligan, Melissa Harris, Russ Henneberry, Lidia Infante, Karen Hopper, Jim Sterne, Amanda Natividad Jump in and discover the full report here 👉 https://lnkd.in/gEXb7mn #BloggerSurvey #ContentMarketing

Webinar: Learn How to Get AI to Mention Your Brand: The Future of SEO, AI and Content Discovery 🗓️ Thursday, November 14th 🕛 12pm CT More and more people are skipping search engines and asking AI tools for help. This shift means marketers need new ways to keep their content visible and relevant. Join us for our webinar, where we will go over practical steps to get your content found by AI, including: 🔸How to get your brand into AI’s “knowledge” sources 🔸Ways to track visits and visibility from AI tools 🔸Creating a content strategy that works with AI’s rise At some point, your audience will be asking AI for answers. Make sure it’s YOUR brand they find. Register today! 👉 https://lnkd.in/ghRmy8cr #Webinar #AI #ContentMarketing

To all the B2B marketers out there—this is for you! Check out this chat with Brent Weaver from UGURUS and our co-founder, Andy Crestodina. Andy shares 10 ways you can use AI and ChatGPT to create better content and grow your social media presence. It's perfect for anyone wanting improve and optimize their B2B strategy with simple AI tools! #AI #B2BMarketing #Podcast