What a year! Just a quick note to say how grateful I am for all of you in my community- followers, client partners, colleagues & friends. Have a wonderful holiday season ❤️
Not Your Hobby Marketing Solutions
Food and Beverage Services
Broomfield, CO 390 followers
I teach growing craft beer & cider companies how to work smarter, not harder
About us
Remove the guesswork from your craft beverage sales, marketing & distribution plans. Learn how to grow a profitable craft beverage business with strategic advice & educational materials from Not Your Hobby Marketing Solutions. Helping Small But Mighty craft beverage brands avoid Stagnant Sales and find their Path to Strategic Profitability.
- Website
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https://www.notyourhobbymarketing.com
External link for Not Your Hobby Marketing Solutions
- Industry
- Food and Beverage Services
- Company size
- 2-10 employees
- Headquarters
- Broomfield, CO
- Type
- Self-Owned
- Founded
- 2019
- Specialties
- marketing, digital marketing, beer, craft beer, customer service, sales, coaching, consulting, management, and distributor management
Locations
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Primary
Get directions
Broomfield, CO 80020, US
Employees at Not Your Hobby Marketing Solutions
Updates
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Not Your Hobby Marketing Solutions reposted this
Focused on discovery. Always curious. Developing frameworks and ideas that allow for decision-makers to thrive in beer, spirits, wine, FMBs, cannabis, functional beverage, and beyond.
What have been 2024's most important stories from the world of beer? ... and beyond? Listen in for the sales data and analysis that highlights what's happened and why it matters moving forward. In a Very Special Episode of Rabobank's Liquid Assets, Kate Bernot and I join Bourcard Nesin and Jim Watson to talk... • Draft beer (a space ripe for the taking) • Cannabis (it's not the problem people say it is) • Health guidelines (will the government change perception of alcohol?) • Non-alc options (let's pump the brakes a bit) ...and far more Stick around for a news quiz where you can test your industry knowledge and also get beat by me! 🏆 Linking to the show in the comments 🔊
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𝗦𝗶𝗴𝗻 𝘂𝗽 𝗳𝗼𝗿 𝗧𝗵𝗲 𝗕𝗼𝘁𝘁𝗹𝗲𝗻𝗲𝗰𝗸 - The email you will actually look forward to reading! My occasional musings about a hodgepodge of stuff that can help you with your craft beverage business served up with a dash of humor. Who says we can't learn new stuff and have fun? #CraftBeverages #NotYourHobbyMarketing #BeerBusiness #BeverageMarketing #BeverageSales #BeverageDistribution #BeverageBusiness #Consultant #Cider #BevAlc #AlcBev
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The more you know!
This month, our subscribers are receiving a multipart report on the hemp-derived beverage opportunity. We've combined data with insights from brands, retailers, distributors, and real consumers to give a comprehensive picture of where hemp beverages are today—and what's ahead. The series examines hemp beverages through four core lenses: + geography + pricing + format + and brand positioning It's a dynamic category, and our series gives subscribers everything they need to make smarter decisions about this fast-moving space. Join them, and stay ahead of the curve: https://buff.ly/41Gktk4
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Not Your Hobby Marketing Solutions reposted this
We're kicking off our 12 Days of Insights! Join us in counting down to the end of the year with some of our biggest takeaways from 2024 across alcohol, cannabis, and functional beverage. Stay ahead of the curve by subscribing at sightlines.news.
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Please read!
Co-Founder and CMO at Orbit Media | SEO, Analytics, AI, Content Strategy and Website Optimization
It's a big problem in marketing: There are SO MANY things you can do. What should we do first? Where to begin? Pause and think about it. Before you write another article... Before you make another TikTok video... Before you make another LinkedIn Post... Check to see if you can improve something at the END of the lead generation process. If you can make those last links in the chain work harder, everything else you do in marketing, forever after, will be more effective. Do marketing backwards. Start from the end and then move backwards through the experience. Upwards through the funnel. Because if there's a leak in your bucket, no amount of water will fill it. Here are 10 things to do first in digital, based on 1000+ conversations over the last few decades. If you spent many years in and out of 500+ Analytics accounts, you would likely conclude the same thing... Helpful? Pass this along! Prioritization and focus are the keys to success. THank you, Matt Heinz, as always for your insight, wisdom and the little quote we added to this one. 😄 #digitalmarketing #webdesign
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Day 1 of Brewbound Live!
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It's happening, folks - I'm over the moon excited to be joining the lineup of #BrewboundLive 2024 in Marina Del Rey, CA, on December 11-12! If you haven't registered yet, now is the time. Join me for the panel discussion - 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗪𝗮𝘁𝗰𝗵: 𝗠𝗲𝗲𝘁𝗶𝗻𝗴 𝗖𝗼𝗻𝘀𝘂𝗺𝗲𝗿𝘀 𝗪𝗵𝗲𝗿𝗲 𝗧𝗵𝗲𝘆 𝗔𝗿𝗲 𝗢𝗻𝗹𝗶𝗻𝗲 & 𝗜𝗥𝗟 along with Rebeccas Dye Yonushonis, CMO @newbelgiumbrewing, and Zach Francis, SVP Global Marketing @beatboxbeverages. In addition to the fantastic schedule of panel conversations and breakout sessions, attendees can network and privately meet with essential retail buyers and distribution partners. Get your tickets at https://lnkd.in/gaqWSsje+Your+Hobby+Marketing+Solutions&utm_campaign=publer?utm_source=in_profile&utm_medium=Julie+Rhodes&utm_campaign=publer and spread the word. Really looking forward to this - thanks for having me Brewbound 🍻 #CraftBeverages #NotYourHobbyMarketing #BeverageMarketing #BeverageSales #BeverageDistribution #BeverageBusiness #Consultant #Cider #BevAlc #CBD #Hemp #Cannabis #CraftBeer #CraftSpirits #THCbeverage #CPG #Wine #Seltzer #Kombucha #NAbeverages - https://lnkd.in/eziPDxZ #CraftBeverages #NotYourHobbyMarketing #BeverageMarketing #BeverageSales #BeverageDistribution #BeverageBusiness #Consultant #Cider #BevAlc #CBD #Hemp #Cannabis #CraftBeer #CraftSpirits #THCbeverage #CPG #Wine #Seltzer #Kombucha #NAbeverages
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𝗦𝗼𝗺𝗲𝘁𝗶𝗺𝗲𝘀 𝗼𝘂𝗿 𝗼𝘄𝗻 𝗲𝗰𝗵𝗼 𝗰𝗵𝗮𝗺𝗯𝗲𝗿 𝗰𝗮𝗻 𝗴𝗲𝘁 𝗶𝗻 𝘁𝗵𝗲 𝘄𝗮𝘆 𝗼𝗳 𝗰𝗹𝗲𝗮𝗿𝗹𝘆 𝘀𝗲𝗲𝗶𝗻𝗴 𝗵𝗼𝘄 𝘁𝗼 𝗶𝗺𝗽𝗿𝗼𝘃𝗲 𝗼𝘂𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀. Trust me, I'm a small biz owner myself and this happens all the time. Why not shake it up and try something different? Let an outside set of eyes help you discover hidden sales opportunities, ways to improve your marketing tactics, and your relationships in the wholesale channel. Consulting is not a dirty word. We're harmless, I promise. And my job is not to swoop in and tell you that you're doing everything wrong! Total myth. My job is to help you clear up the blind spots and optimize what you are already doing, so that you can have the best chance of increasing sales and boosting revenue. Give me a shout if you're curious about how I help small to medium-sized craft beverage brands work to their full potential through strategic business planning. Book a no BS Discovery Call with me - no scary follow up sales call list, no secret pricing, no games. I would love to help your brand find it's path to strategic profitability! #CraftBeverages #NotYourHobbyMarketing #BeerBusiness #BeverageMarketing #BeverageSales #BeverageDistribution #BeverageBusiness #Consultant #Cider #BevAlc #AlcBev