MGID

🎯 Did you know affiliate marketing spending hit $10 billion this year? And it’s only going up in 2025! 🚀 But with growth comes challenges. How do you build trust, engage audiences and scale campaigns in an increasingly competitive landscape? In our latest article, we break down the top challenges affiliates will face in 2025 and share the trends and strategies you need to overcome them. Future-proof your affiliate success — read it here 👉https://hubs.ly/Q02_Vwlf0

🌟 In his comments for Advertising Week on industry predictions for 2025, Sergii Denysenko, CEO of MGID, highlights the role of first-party data, AI and dynamic ad formats in shaping the future of retail media.

As 2024 comes to a close, the advertising industry is buzzing with innovation and growth. Did you know that U.S. digital ad spending was projected to hit a whopping $298.4 billion this year? 💰 Will the numbers match up? Looking ahead to 2025, MGID is breaking down the trends that will reshape advertising: ➡️ 𝗔𝗜-𝗱𝗿𝗶𝘃𝗲𝗻 𝗽𝗲𝗿𝘀𝗼𝗻𝗮𝗹𝗶𝘇𝗮𝘁𝗶𝗼𝗻: Hyper-targeted ads that truly connect 🎯 ➡️ 𝗕𝗿𝗲𝗮𝗸𝗶𝗻𝗴 𝘄𝗮𝗹𝗹𝗲𝗱 𝗴𝗮𝗿𝗱𝗲𝗻𝘀: First-party data is the game-changer 🔓 ➡️ 𝗦𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗶𝗹𝗶𝘁𝘆 𝗶𝗻 𝗮𝗱𝘀: Streamlined processes for a greener future 🌍 ➡️ 𝗖𝗿𝗼𝘀𝘀-𝗱𝗲𝘃𝗶𝗰𝗲 𝘁𝗮𝗿𝗴𝗲𝘁𝗶𝗻𝗴: Seamless engagement across screens 📱+📺 💡 Discover real-world examples, actionable insights and how MGID is leading the way. Explore more in our latest article 👉https://hubs.ly/Q02_dXyH0

🌏 We’re thrilled to be at Affiliate World Asia 2024! Come visit the MGID team at booth #C07 — let’s chat about how we can elevate your campaigns and drive results together.🚀 See you there! 👋

💡 In his latest column for Forbes, Sergii Denysenko, CEO of MGID, reflects on the evolution of banner ads from their groundbreaking debut 30 years ago to their role in today’s AI-driven advertising landscape. He explores how banners have adapted to challenges like privacy regulations, "banner blindness" and data ethics, and discusses their future as dynamic, privacy-respecting and intelligent touchpoints.

📢 Don't miss out! Join us at TTMeetup in Bangkok on December 3 for an inspiring session by our EU Sales Team Lead, Yulia P.! ✨ 🎤 Wrap It Up: Unleashing 2024's Hottest Ad Trends for an Epic 2025! 🕒 14:40 Discover: - The campaigns that defined 2024 - Trending ad formats - Cutting-edge AI innovations Get ready to explore the future of advertising — see you there! 🌟

🍁 This Thanksgiving, we extend our heartfelt gratitude to all our clients and partners. Thank you for being an integral part of our journey. Wishing you a season filled with joy, abundance and meaningful connections. 🦃✨

💡 In ExchangeWire, Aimee Newell Tarín explores Black Friday 2024, and MGID’s Head of Sales US, Matthew Villa, shares his take: leverage AI for tailored campaigns, tap into social media’s e-commerce power with shoppable posts and influencers and spark FOMO with urgency-driven offers. A winning strategy this year blends personalization and platform-specific creativity!

The US team and top management got together to review 2024 and make exciting plans for 2025🚀. It was all about teamwork, collaboration and fresh ideas to keep moving forward. Huge thanks to everyone who contributed — exciting times ahead!🎉 Sergii Denysenko Alex Distadio Sergio Vives Michelle Snyder Victoria Volynets Miguel Albuquerque e Castro Ryan Hofmockel Robert Gelber

🌟 MGID at Affiliate World Asia 2024! 🌟 We’re thrilled to announce that MGID will be at Affiliate World Asia 2024, happening on December 4-5 in Bangkok, Thailand! 🇹🇭 Don’t miss your chance to: ✨ Network with the brightest minds in affiliate and eCommerce marketing ✨ Absorb cutting-edge strategies and data-driven insights from industry experts ✨ Explore an exhibition hall filled with opportunities to supercharge your career Find us at booth #C07 — we’d love to meet you there! 📅 Book a meeting with MGID 👉 https://hubs.ly/Q02YT2Lg0 Let’s make the most of the event together! 💼✨