LOCAL - The Change Marketing Company

Change doesn’t happen overnight—and it certainly doesn’t happen alone. In our latest Changemaker Series, we had the privilege of speaking with Lauren D. Williams, a leader who’s redefining what it means to drive meaningful transformation. Lauren’s perspective is clear: change is about people first. Whether you’re navigating cultural shifts, driving innovation, or tackling organizational challenges, the key is listening, learning, and leading with empathy. Her insights remind us that changemakers aren’t just visionaries—they’re bridge builders. They bring teams together, inspire action, and create a sense of ownership at every level. If you’re curious about what it takes to create lasting, people-centered change, you won’t want to miss this conversation. Read Lauren’s story and let us know: what’s your biggest takeaway? 👇 https://lnkd.in/efJ9aajd

They say first impressions are everything, but Nicholas Roth says the opposite is true. If you're undergoing a significant change within your organization, make sure to leave a good impression on employees by communicating about the change with clarity, empathy, and consistency.

Sometimes the greatest lessons come from the most unexpected places. In our latest blog, we reflect on the transformative experience Andrew Osterday had climbing the height of Mount Everest, and how it mirrors the challenges leaders face when navigating change. From embracing discomfort to finding strength in small wins, this journey offers powerful insights for anyone leading their team through tough terrain. Read more here:

What does it take to lead meaningful, lasting change? Dr. Prentice Ashford, Ed.D. has the answer—and it starts with authenticity, courage, and a deep commitment to people. In this week’s Changemaker Series, Dr. Ashford shares his insights on fostering inclusive cultures, driving impactful transformation, and creating environments where everyone can thrive. His approach is a masterclass in putting people at the heart of change. 🔗 Don’t miss his powerful story:

Welcome to Nick’s Nifty Notes! In this video series starring Nicholas Roth, we’re going to be talking about ideas that help people change. In today’s episode, we’re taking on Cunningham’s Law - the fastest way to get the right answer on the internet to certain questions. Check it out, it’s probably not what you expect!

Change isn’t just an idea—it’s a practice, a commitment, and sometimes, a leap of faith. This week, we’re thrilled to spotlight Vince Sanudo in our Changemaker Series, where he shares his perspective on what it takes to enact meaningful transformation. From navigating the challenges of organizational shifts to building momentum for sustained change, Vince’s insights are a masterclass in resilience and innovation. 🔗 Curious about his approach to leading change? Read Vince's full story here:

We're feeling extra grateful for this wonderful group of people this Thanksgiving. Thank you all for the meaningful work, the inspired conversations, and the everlasting friendships.

Change is never easy — even when it goes well. But when it doesn’t? It can be a real pain. - Your new HR tech rollout goes off the rails - Employees miss paychecks - People start to leave out of frustration - Your quality of service goes down and your reputation tanks - it’s a vicious cycle LOCAL - The Change Marketing Company’s approach helps you avoid these headaches. We’ll guide you in making your next company-wide change smooth, efficient, and successful. Check out our blog for ways to make change stick. Link in the comments.

Corporate change initiatives often fail not because of poor strategy, but due to one critical factor: assumptions. Our latest article tackles 'The Assumption Problem' in change management and why addressing it is essential for successful transformation. Learn how unchecked assumptions can derail change progress and discover strategies to challenge them.

What does it take to be a true changemaker in today’s fast-paced business world? Dennis Bjørn Petersen, renowned leader and innovator, shares his insights on leading change that sticks. In this installment of our Changemaker Series, we delve into Dennis’s journey, the lessons learned from transforming teams and organizations, and what he believes is crucial for sustaining long-term change. Read the full interview to get Dennis' perspective: