JOTO PR Disruptors

When PR is done right, it’s not fluff—it’s a revenue generator. Just ask our client in the mortgage and financial industry, who saw firsthand how Anti-PR pushed his business forward. “Now I know PR is occurring (good or bad) whether or not you have an agency representing you. So you’d better have the real deal!” J. Hillman, CEO of NTC Before partnering with JoTo PR, NTC struggled to get attention in a highly regulated industry, where compliance concerns often overshadowed growth opportunities. With JOTO PR in their corner, NTC went from industry player to industry leader. Results: - NTC now serves 8 of the top 10 U.S. residential mortgage services. - Achieved massive growth with $30.6M revenue and 80% growth in 3 years. - Added 80 new jobs, bringing their total to 450. And let’s talk awards: - Ranked 4 years on the Inc. 500/5000 list of America’s fastest-growing companies. - Honored with the *Hire Power Award* by *Inc.* magazine. - Named as one of Tampa Bay Times’ Top Workplaces. - Recognized by Fast50 Tampa Bay and Florida Fast 100. JoTo PR's Anti-PR strategy turned NTC's true value into a national success story. Ready to see how real PR can change your brand's game? Let's make it happen—call us today. https://hubs.la/Q02YDKlT0 — Are you a Founder looking to Disrupt your industry in the smartest way? We can help. Book a call with us for a consult: https://hubs.la/Q02YDX1D0

4 Ways to Spot PR Failure in Real Time (And What to Do About It) — Are you a Founder looking to Disrupt your industry in the smartest way? We can help. Book a call with us for a consult: https://hubs.la/Q02ZLYbQ0

Lower your cost per lead through Anti- PR. Effective PR doesn’t just create buzz; it saves you money! Let’s get into this: 1. An informed consumer is easier to engage. A report from DemandGen found that 47% of buyers view 3 to 5 pieces of content before making a decision. With PR, potential clients are already aware of your brand’s value when they come across your marketing efforts. This reduces the time spent educating them and leads to quicker engagement. 2. A trusting consumer is more likely to close. According to Edelman’s Trust Barometer, 81% of consumers say trust is a deal-breaker when it comes to buying. PR builds that credibility by getting your message out through trusted media outlets, helping consumers feel confident in choosing your brand. This trust leads to faster conversions and lowers the cost of acquiring new customers. Want to handle PR yourself? Sure Want to get the most for your buck? Leave it to the professionals PR pros know how to create content that informs and builds trust. We target the right audiences with the right messages, ensuring potential leads are already educated and primed to close. With an expert PR strategy, your marketing becomes more efficient—converting leads faster and saving you money. Ready to lower your cost per lead? Let JOTO PR make it happen. — Want to get the scoop on exactly how we deliver ROI for our PR clients? Get the free e-book here: https://hubs.la/Q02YFMTS0

JOTO has spoken to over 5,000 fast-growth company CEOs about PR concerns. These are their top questions: — 1. Who exactly is my target audience? 2. How do I create a message that resonates? 3. How can I effectively build relationships with journalists and influencers? 4. When is the best time to release news or updates? 5. How should I handle negative press or a crisis? 6. What metrics should I use to evaluate PR efforts? 7. How do I measure the ROI of my PR activities? 8. How can I determine the cost-effectiveness of different PR strategies? 9. What return should I expect from my PR investment? 10. How do I ensure consistent messaging across different platforms? — It’s totally normal to feel a bit lost when faced with these questions. Many leaders find themselves wondering where to turn for solid answers. That’s exactly where JOTO comes into play. We take the time to conduct personal assessments, diving deep into each client's unique situation. By analyzing your business model, target market, and messaging strategies, we can tailor solutions just for you. With our personalized approach, you’ll get guidance that really resonates, helping you navigate your PR challenges with confidence. When you partner with us, you can expect clear, actionable insights that align with your vision and goals. What are you waiting for? — Want to get the scoop on exactly how we deliver ROI for our PR clients? Get the free e-book here: https://hubs.la/Q02YFBQj0

New episode of Disruption / Interruption is live!!! 🚀 Check out the full episode here 👇 https://hubs.la/Q02-J_KB0

Are your competitors getting ahead… While your brand struggles to be seen? --- Want to get the scoop on exactly how we deliver ROI for our PR clients? Get the free e-book here: https://hubs.la/Q02ZM3fQ0

Hiring a PR team? Easy Hiring a PR team that drives real results? That’s trickier. Research shows that businesses can lose over $1 million in revenue due to ineffective PR efforts. When you choose the wrong team, the consequences can be dire. A misaligned PR strategy can lead to: - Missed opportunities - Tarnished reputation - Drained bank account If your messages don’t resonate, customers will turn away, and competitors will seize the moment. The importance of hiring a team that understands your business inside and out cannot be overstated. But there is a solution. Hiring professionals who have a stack of testimonials! Happy clients who will happily talk about their experience. As one JOTO client put it: "JOTO PR Disruptors really gets it. They matched our fast-paced, no-nonsense business approach and kept pace with us,helping Payscout to stay one step in front of our growth curve. " —Cleveland Brown,Founder & CEO of Payscout, Inc. — With JOTO, you can ensure that your message cuts through the noise and gets you results. Don’t let useless PR be the reason your business struggles. And drain your bank account. Invest in a team that gets you and can help you thrive. Let’s talk.

No plan? Don’t expect big results. When you fail to plan, you plan to fail. Without a clear roadmap, you’re not moving forward. And while you may get some traction, eventually, you’ll hit a wall. That’s where JOTO PR steps in. We work with businesses to develop targeted, strategic plans that get results. Just like we did for one of our clients, who said: “JOTO PR put together a promotional plan on things we needed to do to get more recognition as a safe and sound bank, as a 5-Star bank. They helped develop the plan and executed it to perfection.” No plan means no clarity, no direction, and no solid steps to grow. But with JOTO PR, you get more than just a plan. You get a path forward. You get expert guidance to stay on track. In a crowded market, only those with a clear strategy win. Don’t leave your business to chance. Let JOTO PR create the plan that gets you where you need to go. Ready to stop drifting and start moving forward? — Want to get the scoop on exactly how we deliver ROI for our PR clients? Get the free e-book here: https://hubs.la/Q02ZLY-t0

JOTO will turn you into a national success! Our clients stories speak for themselves. "The coverage we got with JOTO PR Disruptors propelled us into a national spotlight.  We went from 50 to over 400 employees. The PR positioned us as the market leader and has led to hundreds of times ROI." —Dev Pathik,Founder & CEO Sports Facilities Advisory What did we do to achieve these amazing results? Let’s break it down: 1. First, we honed in on clear and compelling messaging that showcased our client’s unique value. 2. Then, we rolled out a targeted media outreach plan. This allowed us to secure placements in top-tier outlets that reached the right audience. 3. Next, we positioned our client’s leadership as industry experts. Through interviews and thought leadership articles, we highlighted their insights and innovations. Strong media relationships played a crucial role in this journey. By leveraging these connections, we enhanced credibility and visibility, making our client a go-to source in their industry. These strategies didn’t just create buzz; they drove substantial business growth. At JOTO, we are laser-focused on ROI. You get what you pay for. Results! So, if you’re looking to REAL results, let’s connect. — Are you a Founder looking to Disrupt your industry in the smartest way? We can help. Book a call with us for a consult: https://hubs.la/Q02ZL-dJ0

AI in PR: 6 dead simple ways to triple your ROI with Anti-PR! --- https://hubs.la/Q02ZM0sT0 --- Want to get the scoop on exactly how we deliver ROI for our PR clients? Get the free e-book here: https://hubs.la/Q02ZLY-s0