~ Manifest ~ N° 402 Build vs Buy Canvas with Andrew Verboncouer, lo-fi app mapping with Billy Sweetman, and our crew's slack discussions as we wrap up 2024!
Headway - Digital Product Agency
Software Development
Green Bay, Wisconsin 2,748 followers
With a customer-led approach, we help high-growth SaaS startups learn from customers, design better, and build faster.
About us
So... how do you define Headway? A design agency? A product development agency? Venture studio? Investors? → The founders we partner with consider us their trusted product team. → The investors we work with call us a venture studio for hire. 💪 The partner your business needs We bring our passion for building startups, our focus on craft, and the discipline to achieve the balance of all three that drives businesses forward. We’re a world-class digital product team for hire. Strategy, design, and development - combined. Just like a startup in the wild. ⭐️ The experts your team craves We bring the people, process, and take ownership over the problems alongside you, while leaving your team better than we found it. That means we install systems, mindset-shifts, and tangible expertise that your team can carry forward after our time together is done. 👉 Headway is a customer-led digital product studio helping startups who are... - Capacity-constrained by growth - Trying to increase customer retention - Launching a new product - Working on adding new features - Trying to increase revenue per customer - Going after new customer segments - Looking to build a design system - Discovering new business opportunities How we can help: - Full Product Teams - Product Design - Design Sprints - Design Systems - UX Audits - Brand / Visual Identity - Product Analytics & Insights - Customer Discovery - Jobs-To-Be-Done Research - Websites - Pitch Decks
- Website
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https://www.headway.io
External link for Headway - Digital Product Agency
- Industry
- Software Development
- Company size
- 11-50 employees
- Headquarters
- Green Bay, Wisconsin
- Type
- Partnership
- Founded
- 2015
- Specialties
- Ruby on Rails, React, React Native, User Experience, User Interface, Digital Product Design, Elixir Language, App Design, App Development, UX, Phoenix Framework, Product Strategy, Customer Research, Design Systems, UI, Figma Training, Logistics & Supply Chain, MedTech, Software Development, Software Engineering, and SaaS Pilot Programs
Locations
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Primary
520 N Broadway
Suite 390
Green Bay, Wisconsin 54303, US
Employees at Headway - Digital Product Agency
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Billy Sweetman
Teaching people how to build great design systems | Heading up design @Headway
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Jon Kinney
I help companies launch and grow cross-platform and cross-device apps with 50% less code, significantly lower cost, and faster time to market with no…
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Andrew Verboncouer
I help logistics & supply chain companies innovate like startups.
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☕️ Jordan Burke
Senior Developer at Headway - Design & Development
Updates
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🔍 Curious about the latest advancements in building iOS apps with Elixir? Tim Gremore walks through how to build a native iOS app powered by LiveView Native—seamlessly integrating machine learning and Elixir libraries. Key Highlights: ✅ Machine Learning Integration: Learn how to classify tokens with real-time results. ✅ Unified Codebase: Use a single LiveView backend to serve web and iOS apps. ✅ Livebook in Action: Rapidly prototype ML features using smart cells. This session shows you: → A hands-on demo of integrating ML into apps. → Why LiveView Native eliminates the need for separate APIs. → How you can start building faster with fewer dependencies. ⚡ If you're a small team or startup looking for efficient solutions to build AI-powered apps, this video is for you. 🎥 Watch the full session here: https://lnkd.in/gv59ra_z 💬 Questions? Drop them in the comments—Tim is happy to share insights.
Building an AI-Powered iOS App with LiveView Native
https://www.youtube.com/
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If you’re a Product Owner or Designer working on complex apps, you’ve probably felt the pain of: 🐢 Iterating too slowly 🤿 Diving into high-fidelity visuals too soon 😫 Reworking designs because of late feedback Billy Sweetman, Head of Design at Headway, shows you how escape this cycle with lo-fi application mapping. App Mapping: ✅ Speeds up iteration ✅ Improves team clarity and collaboration ✅ Gets you closer to the right solution faster Key topics coverd: 🔹 How to map out app flows effectively 🔹 Real-world examples of App Maps in action 🔹 Tips for collaborating with developers, designers, and stakeholders It’s an actionable session you can share with your team! 👥 Watch the video here: https://lnkd.in/eUitbx7u
App Mapping for Product Owners and Designers in 2025 [Free Figma Template]
https://www.youtube.com/
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Our local startup ecosystem is important to us. We prove it by taking action. That's why we lead and organize Startup Wisconsin Week every year.
Our annual Startup Wisconsin Week recap reel is here for 2024! We can't visually capture everything going on across the state, but we do our best to showcase all the ways people get together. As always, we encourage you to: 1️⃣ Subscribe to our newsletter ↳ See what's going on ALL YEAR ROUND ↳ Link in the comments 2️⃣ Share events and startup opportunities with your network ↳ The biggest challenge we face is awareness of the events, opportunities, network, and talent we have right here in Wisconsin. Talk about the things we share here on LinkedIn and in our newsletter. 3️⃣ Share what's going on with us so we can amplify ↳ Tag us with news and events we might not know about! ↳ Have a big need for your startup or founder journey (like hiring) and want amplification? We can help with that too! A BIG THANK YOU again to all of our sponsors, organizations, and PEOPLE for making Startup Wisconsin Week in 2024 another great success! ★ State Sponsors ★ Nicolet National Bank Headway - Digital Product Agency gener8tor New North, Inc. ✦ City Sponsors ✦ Irontek Hendricks Commercial Properties Valorym Royal Credit Union Grey Collar Ventures ♥ In-Kind Sponsors ♥ TitletownTech The Business News Greater Green Bay Chamber StartingBlock Madison, Inc. University of Wisconsin-Milwaukee Marquette University The Coven Eau Claire 🙌 Special Thanks 🙌 Midwest Founders Community Mitobyte Kevin Ziegler Allan Wick Ramli "RJ" John Elizabeth Ott Emma Snyder, MPA Andrew Schmitz Kari Swirth Nathalie Barelli Andrew Verboncouer Madilyn Heinke Ben Kvalo Rae Heggemeier Pedersen Sarah Kowal 🎥 : Jacob Miller
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Headway - Digital Product Agency reposted this
Join us live right now! Ask your questions with Andrew Verboncouer! https://lnkd.in/dPxHFWPw
Want to know how large corporations can move with startup agility? Andrew Verboncouer will show you exactly how to: ✦ Make smarter build vs. buy decisions for software ✦ Keep innovation thriving in your tech strategy ✦ Drive new revenue streams through strategic alignment ✦ Balance costs against strategic impact ✅ Perfect for C-suite executives and tech leaders making critical technology investment decisions. 👉 Get actionable frameworks you can implement immediately. Join us live during Startup Wisconsin Week!
Innovating Like a Startup: Strategic Decisions for Software Development
www.linkedin.com
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Want to know how large corporations can move with startup agility? Andrew Verboncouer will show you exactly how to: ✦ Make smarter build vs. buy decisions for software ✦ Keep innovation thriving in your tech strategy ✦ Drive new revenue streams through strategic alignment ✦ Balance costs against strategic impact ✅ Perfect for C-suite executives and tech leaders making critical technology investment decisions. 👉 Get actionable frameworks you can implement immediately. Join us live during Startup Wisconsin Week!
Innovating Like a Startup: Strategic Decisions for Software Development
www.linkedin.com
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Curious about combining AI and mobile development? Join Tim Gremore for an interactive session where he’ll walk through building a functional iOS app using LiveView Native and Livebook—with AI-powered features like text classification and sentiment analysis. This event is happening during Startup Wisconsin Week! What’s in store for you? 📱 Live Demo We’ll show you how to create an app from scratch that performs real-time text classification and sentiment analysis. ⚡ Hands-On Experience Participants can connect to the app during the session to explore its AI-powered functionalities live! 🔗 Elixir Ecosystem Discover how the power of Elixir and its concurrency model can streamline AI/ML and mobile app development. 🤔 Who should join? → Developers interested in AI/ML and mobile app development → Anyone curious about the Elixir ecosystem and how it supports advanced app features ✅ What will we cover? → Text classification in 3 minutes → Sentiment analysis in 1 minute → Concurrent tasks simplified in Elixir → Build a mobile app in just 5 minutes → Try it out LIVE on your own device! Don't miss this opportunity to see how fast and efficient mobile app development can be when you harness the power of AI and Elixir!
Building an AI-Powered iOS App with LiveView Native
www.linkedin.com
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Are you tired of losing new customers in the onboarding process? Join us with Ramli "RJ" John during Startup Wisconsin Week! 😩 Frustrated by the lack of engagement and the time it takes to get users up and running? You're not alone. ★ Ramli will share practical strategies to eliminate onboarding friction, help customers succeed faster, and keep them coming back—because the first impression can make or break your business. Ramli will showcase his EUREKA Framework™, which has helped top SaaS companies like Zapier and Mixpanel reduce friction, increase conversions, and shorten the time to customer success. You’ll walk away with a fresh perspective and helpful techniques you can apply to your customer onboarding process.
How to Onboard and Keep Your Customers for Life
www.linkedin.com
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🗺️ Map out your app at its most essential level and stop wasting time on detailed designs too early in the process. Learn how during Startup Wisconsin Week with Billy Sweetman!
App Mapping for Product Owners & Designers
www.linkedin.com
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🐌 Product teams and designers often get bogged down by iterating through high-fidelity mockups before there's real clarity. 🔴 Join us live today with Billy Sweetman to ask your questions and learn our approach to app mapping. https://lnkd.in/gG86mw5R
🗺️ Map out your app at its most essential level and stop wasting time on detailed designs too early in the process. Learn how during Startup Wisconsin Week with Billy Sweetman!
App Mapping for Product Owners & Designers
www.linkedin.com