Headset

It's High-Rise 2024, wrapped. Join Cy Scott and Emily Paxhia as we look back at a year, and look ahead to what is in store for 2025.

📈 Gen Z loves vibes and vapor pens – and we're bringing the receipts. Vapor pens now make up 37.9% of Gen Z's cannabis purchases, surpassing Flower at 32.5%. It’s giving... convenience, portability, and a touch of ✨low-key✨ energy. Pre-rolls (14.8%) and Edibles (6.5%) are still hanging out, but clearly, Gen Z is putting their head in the clouds with vapes. Is this the ultimate sign of the Vape Renaissance? Or just Gen Z doing what Gen Z does – effortlessly influencing trends while pretending not to care. Want to stay ahead of these trends? Check out our latest report on the vapor pen market here: https://lnkd.in/gBp7eG7Q. What’s your take? Drop your thoughts below – no cap.

One state really stands out when it comes to market share of beverages. Can you guess which one it is? 🍻 Check out our latest category report for all the answers: https://lnkd.in/ghyiXGHf #cannabisindustry #cannabisdata

📊 Insights from 2024's Thanksgiving cannabis sales: Green Wednesday crushed it with a 68% sales surge, leading to an 8% boost for the entire week. Emerging markets went big on promos (55% higher discounts) while mature markets stayed strategic (27% increase). Most interesting? The clear shift in consumer behavior - Green Wednesday was all about Beverages & Edibles, while Black Friday saw Topicals & Concentrates shine. The cannabis retail landscape is evolving fast. What patterns are you seeing in your market? #CannabisIndustry #RetailAnalytics #MarketTrends

Join Emily Paxhia and Cy Scott at 3pm PT today as they record this week's episode of the High-Rise podcast, with a recap of MJBizCon 2024, Green Wednesday stats, and the latest news in the #cannabis industry.

📊 What can your sales data teach you about smart discounting? This chart tells a fascinating story about cannabis retailers during Green Wednesday. It compares revenue and profit growth for stores from one Wednesday to the next. We all know Green Wednesday drives a surge in traffic, but it’s also a day when many stores offer heavy discounts to attract customers. While discounts can boost revenue, they don’t always translate to profit. The green dots in the chart show stores that nailed it: they grew revenue and profit at similar rates, keeping their margins healthy. But as you move from green to red, it’s a sign of over-discounting—higher sales but shrinking profits. The median store grew revenue by 73.6% and profit by 52.5%, which isn’t ideal from a profit perspective, but still shows that most stores had a fantastic day of sales growth. The takeaway? As a retail operator, your sales data isn’t just numbers—it’s a guide to smarter decisions. Events like Green Wednesday are prime opportunities to grow, but the key is finding balance. Track your profit alongside revenue and aim for proportional growth. Remember, sales success isn’t just about how much you sell—it’s about how much you keep. The median results show how strong the day was overall, but the real magic lies in listening to your data and fine-tuning your strategies. Are you setting yourself up for both revenue and profit wins? Want more info and to see how your metrics stand up to the crowd? Check out our interactive tool @ https://lnkd.in/g49WVDaS #cannabisindustry #cannabisdata

"This wasn't the kind of wrap anyone ordered!" 🚨 An Uber Eats driver in Washington Township, NJ, made a wild discovery when their delivery turned out to be... an ounce of marijuana wrapped like a burrito, accompanied by (a box of) soup and water! 🥣💧🌿 Police unwrapped the suspicious foil after the driver reported a "strong smell," revealing what they’re now calling a "high-flying delivery." The driver’s quick action led to an active investigation, but the internet can’t stop asking: Who delivers weed in a fake burrito these days? 🌯🤔 Take a look at the "evidence" (spoiler: it’s not appetizing) and tell us what you think! Clever cover-up or just a burrito gone wrong? Let us know in the comments! 💬👇 #UberEats #WeedBurrito #CannabisNews #DeliveryFails #HighRise #Headset #Cannabis

Today at 2pm PT! It's a big week for cannabis sales and everyone's favorite laid-back, data-backed cannabis podcast is back to talk about it! Join us today (November 25) at 2pm PT as we record everyone's favorite laid back, data backed podcast the High-Rise live.

Ohio has been making waves post adult-use legalization. On the High-Rise this week we covered some metrics and did a deep-dive on the biggest movers within the top ten for October 2024 sales. In the #1 spot, we have Klutch Cannabis with $7.9M in October sales, moving up 2 places vs. a year ago. #cannabis #Ohio If you missed our LinkedIn Live on Monday, you can catch us on replay Check out the replay here: https://lnkd.in/gG3kA6u8 Or prefer listening, subscribe the podcast: https://lnkd.in/gMu2wsKy

Ready for more? Everyone's favorite laid-back, data-backed cannabis podcast is back on Monday November 18 at 2pm PT! Join Emily Paxhia (Poseidon) and Cy Scott (Headset) live as they discuss cannabis industry market trends and dive into the latest news, all through the lens of data.