Gummicube Inc. | App Store Optimization | Big Data Analytics for Mobile App Marketing

📱Looking for another free streaming app to add to your collection? Among the top-ranked is Tubi, a free-to-stream platform with tons of content and live TV. Why are they ranked so highly in the App Store? In this blog, we’ll dig into: 📺 How Tubi utilizes its metadata space, and potentially some unfair advantages 📺 Tubi’s creative and the importance of keeping up with the latest trends 📺 Strategy comparisons between Tubi and YouTube TV  📺 Areas of improvement that can help Tubi take over the airwaves Tubi’s success in the fast-paced world of streaming services is something to take note of. For more App Store Optimization tips and strategies, read more from our blog with the link in the comments ⬇️ #Gummicube #marketingstrategy #advertisingandmarketing

📱Looking for another free streaming app to add to your collection? Among the top-ranked is Tubi, a free-to-stream platform with tons of content and live TV. Why are they ranked so highly in the App Store? In this blog, we’ll dig into: 📺 How Tubi utilizes its metadata space, and potentially some unfair advantages 📺 Tubi’s creative and the importance of keeping up with the latest trends 📺 Strategy comparisons between Tubi and YouTube TV  📺 Areas of improvement that can help Tubi take over the airwaves Tubi’s success in the fast-paced world of streaming services is something to take note of. For more App Store Optimization tips and strategies, read more from our blog with the link in the comments ⬇️ #Gummicube #marketingstrategy #advertisingandmarketing

⏰ Users are flocking to the app stores to look for solutions for all of their travel woes. Whether it’s booking a flight, a hotel, a rental car, or just generally finding a way to have a good time, travel apps see their conversion rates increasing up to ~85% this month! 😞 How are you ensuring you’re making the best of the holiday rush? App Store Optimization aims to emphasize your strongest features and enhance the areas that need improvement. ✋🏼 However, between iOS and Google Play, your ASO strategy for these platforms requires unique approaches that work with each respective algorithm. Each platform indexes apps differently. For example, iOS requires a keyword bank, while Google Play indexes your written metadata in a certain order. With tools like DATACUBE, our team can understand what each respective app stores merchandise you for, giving you a better idea of what to capitalize on for maximum success 👍🏼 Even better, with a strong ASO strategy in place, your Paid Search efforts will see better performance over time. 😅 If you are spending too much on ads that aren’t working, you need an App Store Optimization strategy. Check out the link in the comments ⬇️ and contact us to get started! #Gummicube #appstoreoptimization #mobilemarketing

🔎 How can you make your conversion rates butter 🧈 than your competitors? Our data shows that conversion rates for food and drink apps can reach up to ~24% this month. There are so many grocery apps and delivery services, but which is the best choice? 🤔 How can you ensure your app is relevant on the search listing page? 💡Keyword targeting in your metadata field impacts how users discover your app and how it can stand out from other apps! Although it sounds like a small space to make an impact, it’s a powerful area to boost your visibility and increase your conversion rates 🔥 Don’t miss the opportunity to optimize your title and subtitle with targeted keywords that are relevant to what your users are searching for. The subtitle alone is a crucial element that can improve rankings, convey clear messages to your users, and increase downloads 🤩 Prioritizing the placement and value of your keywords can also enhance your user engagement and provide an algorithmic advantage. Need help optimizing your keywords in the metadata? Learn more in our blog, link in the comments ⬇️ #Gummicube #keywordoptimization #marketing

Struggling to increase your conversion rates on Google Play? Check out our LinkedIn article about app icons and how to optimize them for success ✨ You can also contact us and visit our page for more App Store Optimization tips ✅ #Gummicube #appstoreoptimization #mobilemarketing

 🧐 When scrolling in the app stores, is it the text or the pictures that catch your attention? 🔎 70% of users download apps directly from search results, so standing out is critical. Your screenshots are among the first major items these users see when they discover you for the first time 📱 In our blog, we talk about why optimizing and testing your screenshots is crucial for getting users to download your app. We’ll cover: 🤩 Screenshot best practices and how to best use the space  🤩 Creating expectations around the user experience 🤩 How A/B testing can lead to increased conversion rates and potentially user retention Your metadata is important but let your creatives carry some of the weight 💪🏽For more strategies on optimizing your app, check out the rest of our blog (link in the comments) ⬇️ and contact us! #Gummicube #brandingstrategy #userexperience

👋🏼 Big thank you to everyone who came to our latest webinar, “Boost App Conversions: App Store Creative Do’s and Don’ts” ✨ It was great chatting with all of you about creative optimization strategies 🤝 If you missed out on today’s webinar or you want more tips to fine-tune your App Store Optimization strategies, get in touch with our team to get the run-down of what we covered ⬇️ (link in the comments). #Gummicube #appstoreoptimization #marketing

✅ See you tomorrow at 8 AM PST for our webinar on Creative Do's and Don’ts! ✨Get ready to learn all about creative optimization and ways to increase conversion rates! More information with the link below ⬇️ #Gummicube #appstoreoptimization #mobilemarketing https://bit.ly/4fENHmZ

Too cold to go out? Stay in and watch a movie instead! 🎄Our data shows that entertainment apps have conversion rates up to ~75% this time of year. How is your app staying relevant? Seasonal changes mean seasonal trends ☃️ Are your creatives showcasing the same? Creative optimization not only entails showcasing the best screenshots and promo videos to display all the key factors of your app. But, it also means app developers need to change out their creatives to match the holiday spirit ✅ If you missed out on this season, you should start preparing for the holidays! It’s crucial to make sure your creatives are up to date with the trends to keep up with competing apps that are also trying to stand out. It’s also a great way to catch your users’ attention and let them know you are on top of all updates. Want more ✨creative optimization tips ✨ for seasonal trends? Check out the link in the comments ⬇️ #Gummicube #creativeoptimization #branding

Thank you to all of the incredible attendees, speakers, hosts and sponsors who made App Promotion Summit Berlin 2024 our best yet. 🎉📱🚀 It was a day filled with insightful discussions, inspiring presentations, and valuable networking opportunities. 📸 Photos from the event can be seen on our Facebook page - can you spot yourself? https://lnkd.in/eV_wTrfW 📹 If you missed any of the talks, they will be available on-demand on the event app and at the Business of Apps website soon 🌳 For every ticket sold we planted a tree through our partnership with Treeapp. This resulted in over 500 trees being planted. 🌟 A special thank you to the sponsors for your participation and support. Thanks again for making this the best APS Berlin ever ❤️ Next up on the agenda is…  🚀 24th April 2025 - APS London Tickets on sale at our website. #APSBerlin #Growth #Apps